SaaS Interviews with CEOs, Startups, Founders
EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
18 Oct 2016
Chapter 1: What is the main topic discussed in this episode?
This is The Top, where I interview entrepreneurs who are number one or number two in their industry in terms of revenue or customer base. You'll learn how much revenue they're making, what their marketing funnel looks like, and how many customers they have.
Chapter 2: What is Wisewear and how does it generate revenue?
I'm now at $20,000 per top. Five and six million. He is hell-bent on global domination. We just broke our 100,000-unit soul mark. And I'm your host, Nathan Latka.
Chapter 3: How did Jerry Wilmink raise capital for Wisewear?
Okay, Top Tribe, every Monday I give one of you a hundred bucks to invest in your idea and to get to the top. To enter, subscribe to the podcast on iTunes now and then text the word Nathan to 33444 to prove that you subscribed. Last week's winner was Dr. Paul Vasquez.
Chapter 4: What challenges does Wisewear face in the retail market?
Dr. Paul Vasquez with My Ads Nation. And he currently is working a full-time job and is dying to get out.
Chapter 5: How does Wisewear ensure safety for its users?
Nathan Latke here.
Chapter 6: What was the inspiration behind creating Wisewear?
Coming up tomorrow morning, you're going to learn from Arif Maman.
Chapter 7: Who is the target market for Wisewear's products?
He's got $70,000 in monthly recurring revenue with his company, C-Store Pro. It's a total data play with less than $1 million raised and less than 5% monthly churn. Top drive. Nathan Latke here. And our guest this morning is Jerry Wilmink. He is the C-Store Pro. CEO and founder of WiseWear.com.
Chapter 8: What is the pricing strategy for Wisewear's jewelry?
He's a recovering bioengineer turned entrepreneur that fuses fashion with threads of technology to keep you safe. Jerry, are you ready to take us to the top? Oh yeah, I am ready. All right, let's do this. Thank you so much. Yeah, how did we connect? It was something cool. It was on Twitter or something, right?
I think it was through Twitter. And then I think it was again through our YEC network. Yeah, yeah, yeah. Facebook too.
So you've listened to the show. You like it.
Oh yeah.
Oh yeah. What do you like? You just, you just like, I get all the numbers, right?
No, you know, I, I'm a startup junkie, you know? So I, you know, I literally, even at our headquarters here, I incubate other new companies and I just, I love the whole process of bringing, you know, ideas to fruition.
And, um, do you know Pat Matthews and Lou Mormon and all those guys there in San Antonio? Oh yeah. They've all been here. That's awesome. That's great. They were, uh, Pat was an investor in my first company. In fact, a lot of the folks that, that are, that kind of X rackers were, that's cool. Yeah. All right, tell us about WiseWear. What's it doing? How do you make money?
Yeah, so I'm happy to tell the brief story, kind of how we got started.
Yeah, well, let's do that after, though. Give people a sense of what you do first. So what does it do and how do you generate revenue?
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