SaaS Interviews with CEOs, Startups, Founders
EP 473: Raising $500k To Help Charity Event Organizers, $16M Donated with DonationMatch CEO Renee Zau
09 Nov 2016
Chapter 1: What is DonationMatch and how does it work?
This is The Top, where I interview entrepreneurs who are number one or number two in their industry in terms of revenue or customer base.
Chapter 2: How does DonationMatch streamline donation processes for events?
You'll learn how much revenue they're making, what their marketing funnel looks like, and how many customers they have. I'm now at $20,000 per top. Five and six million. He is hell-bent on global domination.
Chapter 3: What is the impact of DonationMatch on charity fundraising?
We just broke our 100,000-unit soul mark. And I'm your host, Nathan Latka. Okay, Top Tribe, this week's winner of the $100 is Dustin Goodwin. He's in the HR industry, specifically in the software as a service space, looking to increase his revenue. So congratulations, Dustin.
Chapter 4: How does DonationMatch generate revenue through its business model?
For your guys' chance to win $100 every Monday on the show to build your idea, simply subscribe to the podcast on iTunes now and then text the word Nathan to 33444. Again, text the word Nathan to 33444. Guys, if you want an easy tool to use to book your meetings back to back, to batch your calls, to make sure people actually show up when they schedule, you want to use Acuity Scheduling.
It's what I use for all my podcast interviews at nathanlatka.com forward slash schedule. I'll tell you more about how I use it later on in the episode.
Chapter 5: What challenges did DonationMatch face during its early years?
Nathan Latke here. This is episode 473. I love you guys. Coming up tomorrow morning, you're gonna learn from Patrick Ambron. Shark Tank told him no deal, but he went on to raise $6 million and did 4.2 million in revenue in 2015.
Chapter 6: How much funding is DonationMatch currently seeking?
He just passed 10,000 customers to help clean up your online image with brandyourself.com. Hello, everybody. Nathan Lack here. You're going to enjoy our guest this morning. Her name is Renee Zhao, and she's the co-founder and CEO of Donation Match, a product donation network for school and charity events that works kind of like Match.com.
Chapter 7: What is the significance of customer acquisition costs for DonationMatch?
She's obsessed with increasing win-win partnerships between brands and nonprofits that don't cost money, but can generate more for everyone involved. Renee, are you ready to take us to the top? I sure am, thanks. Thank you for jumping on. Okay, first things first, what is Donation Match and how do you generate revenues?
Chapter 8: What advice does Renee Zau have for aspiring entrepreneurs?
So, okay, so a little bit of background. If you've ever been involved with planning a gala or even a large-scale school or charity event, fundraising event, you may realize it takes about 300 hours to secure all those in-kind donations you need for those auctions, raffles, and event giveaways.
So that's really where we fit in is we streamline the product placement for companies and reduce that work for the schools and charities who are asking for the products.
So, Renee, give us my audience will really understand this if you give us a real example. Can you maybe talk about Sahara Sam's Oasis or, you know, Peekaboo and how they used you?
Oh, sure.
Sure.
Yes. So amusement parks like Sahara Sam's get hundreds, maybe even thousands of requests a year. And, you know, there's some for. Oh, I'm sorry for for tickets for, you know, products from their parks. Usually amusement parks like to offer admission tickets.
This is like to raffle off for charity events.
Exactly. Exactly. So it's a win win when they get the visibility and the events can actually make money from it. The problem is when somebody, some employee is getting flooded with these requests, they have to make sure they're legitimate. They're not really sure who's coming to the events. They have to do a lot of research.
And that's where even the hundreds of hours of work comes in for them to figure out where they should be giving them because they really don't have an unlimited supply. And they need to be really careful about where they're giving and that it really is supporting the causes they care about.
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