SaaS Interviews with CEOs, Startups, Founders
Payment Processor in Brazil Hits $27k in MRR and $72m GMV Run Rate
26 Feb 2022
Chapter 1: What is the main focus of Fatoras in Brazil?
You are trying to calculate, right?
Not trying. I am. 6 million times 0.5%. You guys did about US$30,000 in revenue last month.
Just shy of that. Yeah.
You are listening to Conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom. If you'd like to subscribe, go to getlatka.com.
We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, CAC, valuation, or other metrics, the easiest way to do that is to go to getlatka.com and use our filtering tool. It's like a big Excel sheet for all of these podcast interviews. Check it out right now at getlatka.com. Hey, folks. My guest today is Felipe Baggetti.
He's passionate about people and business growth. That's why he created Fatoras in Place. He's a countryside city guy from Brazil and has no fear of taking risks. He has a background in technology and his experience of living abroad helps him to be an empathetic leader. The company today, again, Fatorasinplace.com.br is a recurring billing automation platform for business growth.
Felipe, are you ready to take us to the top?
Yeah, sure. Let's go.
So recurring billing for who? What kind of customers are you selling to?
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Chapter 2: Who are the target customers for recurring billing automation?
And along the years, we developed FaturaSimply as a side product, I'd say. But since the beginning, we wanted to make the shifts, and we did. The beta of FaturaSimply was launched at late 2014. And along the next years, we started the shifts. And I'd say three to four years now, it's like 100% our focus.
So Futura, you launched as a studio in 2013. You worked on many side projects. By 2016, Futura was really your main focus and you've been focused on Futura full-time for the last four years.
Yeah, that's pretty much it.
Okay, very cool. And you keep saying we, how many co-founders do you have?
I have just one partner.
Okay. And have you guys bootstrapped so far or did you decide to raise?
We didn't really decide to raise until two years, no, three years ago. We were going bootstrapped like all the way because the ecosystem in Brazil was not very good, but it changed a lot. So we started raising and last year We raised $250,000, approximately, check. I'd say around that because we raised it in Brazilian Rio, so I don't remember the dollar price at the time.
That was your seed round?
Yeah. I'd say seed or breast seeds. I don't really know.
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Chapter 3: How much revenue does Fatoras generate monthly?
You? No, just my founder, just my co-founder. So building... I am also, or I was, but I don't code for Fatura Symbols. I'm just in the business side.
Building payments, rails, and code is very difficult. How did one person build it? Or are you guys sitting, are you using someone else's technology to facilitate the payment, your white labeling?
we are white labeling, but we had at some point our own infra structure, something like that, but it's hard and there is a lot of regulations, so we killed our own infra and started white labeling.
who are you white labeling now?
Zoopy. Z-O-O-P. Are they good? Yeah. Uh, There, there ain't much, there ain't many, uh, options in Brazil for what we want. So yes, I'd recommend them, but I also want something that some things that they don't have yet, but you know, it's part of the game.
Yep. Very cool story, Felipe. Let's wrap up here with your famous five. Number one, what's your favorite book?
Oh, that's a hard one. Let me see. I'd say right now that Can't Hurt Me from David Goggins is top five. I'm not sure how is my favorite one, but for sure this is top five. Oh, sorry. There is another one I'd like to mention. I don't really know if there is an English version, but there is a guy in Brazil called David Klinke that he crossed the Atlantic in a rowing boat alone.
And he has a lot of other cool stories. And he has a book that he talks about his life and planning that is called NĆ£o HĆ” Tempo a Perder. There is no time to waste. Great.
Number two, is there a CEO you're following or studying?
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