Jody Jacobson | Data Migration Hurdles in the Hotel Industry

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Recorded01 May 2025

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In this episode, Mauricio Schuer and Jody Jacobson discuss the critical importance of data in the hospitality industry, particularly for independent hoteliers. They explore the challenges of data migration, the common mistakes made during system upgrades, and the significance of clean and structured data for effective decision-making. Jody shares her insights from years of consulting, emphasizing the need for proper training, documentation, and the integration of technology to enhance operational efficiency. The conversation also touches on the future of AI in hospitality and how it can streamline processes and improve guest experiences.Takeaways:Data is essential for the efficiency of tech stacks in hospitality.Independent hoteliers face unique technological challenges due to limited resources.Proper data migration requires careful planning and execution to avoid loss.Integrations between systems must be managed to ensure data quality.Training and documentation are crucial for effective technology use.Cleaning and standardizing data is vital before migration.AI can enhance reporting and decision-making in hospitality.Structured data is necessary for effective AI utilization.Long-term planning is essential when structuring data for future needs.Hotels must focus on guest experience while leveraging technology.Find more information about Schulering on our website.Follow us on other social networks:Linkedin Youtube Instagram Schulering: Evolving Hospitality through Learning.

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