Site Crashed Day One. Now She Runs One of America's Fastest-Growing Home Brands.

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Previously titled “How Lulu and Georgia Became a 9-Figure Home Brand Without Investors” — renamed by the publisher on Aug 4, 2026

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Recorded23 Jun 2026

Publisherfeeds.simplecast.com ↗

Handlerec:19022465

Show notes

Sara Sugarman turned her family’s rug business into Lulu and Georgia, a home brand that grows 20% to 30% a year, with no debt and a repeat-purchase rate double the industry average. She breaks down the inventory bets, infrastructure mistakes, and financial discipline behind building it all herself. For more on Lulu and Georgia and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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