For Yoav Lurie, an early experience with life and death created a sense of urgency to make an impact. Today, Yoav is the founder and CEO of Simple Energy. Simple Energy is a software as a service that is taking on climate change by changing how millions of people save energy. Their customers save enough energy on a daily basis to power a small city. In this episode, Yoav describes his startup path from an early sense of justice, through the Techstars accelerator, and several pivots of their business. Mentioned in this podcast: Simple Energy: http://simpleenergy.com/ Simple Energy on Twitter: https://twitter.com/SimpleEnergy Yoav Lurie on Twitter: https://twitter.com/yoavlurie Do Cool Sh*t: Quit Your Day Job, Start Your Own Business, and Live Happily Ever After http://amzn.to/1iITwCQ United Nations Conference on Climate Change, COP21, Paris, November 30 through December 5, 2015: http://www.cop21.gouv.fr/en Techstars: http://www.techstars.com/ Camp Kesem: http://campkesem.org/ The Redwoods Group: http://www.redwoodsgroup.com/ Benefit Corporations: http://www.bcorporation.net/ Teach for America: https://www.teachforamerica.org/ Data.gov Recovery.gov

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