Social Media Decoded
Episodes
3 Tips To Help You Build a Following on Clubhouse
27 Sep 2021
Contributed by Lukas
Are you still on Clubhouse? Have you seen growth from Clubhouse? Do you think it may be an app that will fall off? It doesn't seem like there are as m...
3 Ways To Build Trust On Instagram
20 Sep 2021
Contributed by Lukas
Want loyal followers? It’s time to build up some trust. Social media is not your typical old-school way of advertising, it’s a lot more personal. ...
The Best Ways To Grow On Instagram
12 Sep 2021
Contributed by Lukas
Instagram is a visually-focused app that lets brands and companies connect with potential customers on a personal level. If you are looking to grow yo...
Top 3 Benefits of Having a link in Your Instagram Bio
06 Sep 2021
Contributed by Lukas
So, you’ve created an Instagram page and filled it with amazing posts, but how can your followers connect with you off of Instagram? The term “lin...
The Truth About The Follow Unfollow Method
30 Aug 2021
Contributed by Lukas
Have you tried the follow unfollow method? In this episode, I am sharing the tea on why you should avoid the follow/unfollow method at all costs!Follo...
Why You Should Stop Deleting Your Content
23 Aug 2021
Contributed by Lukas
Do you stress over the numbers? Do you look at your content and wish you had more likes and reviews? Do you delete your content if it doesn't perform ...
Social Media Terms To Know
16 Aug 2021
Contributed by Lukas
Have you ever saw a social media term and was like what does that even stand for? Friend, I am here to help! In this episode, I am sharing some social...
New Instagram Updates June-Aug 2021
09 Aug 2021
Contributed by Lukas
Have you noticed the changes on Instagram? There are a few changes that Instagram has made:1. Badges for Live2. They are not just a photo-sharing app ...
How To Make Money As An Influencer On Social Media
27 Jul 2021
Contributed by Lukas
Want to secure the bag as an influencer? Imagine getting paid thousands of dollars to post about a product on your Instagram page. Imagine getting flo...
How To Turn Followers Into Customers
27 Jul 2021
Contributed by Lukas
If you are a business owner, in the world of social media, your followers are potential customers. Part of the hustle is to get the following, the oth...
How Brands Can Leverage Analytics For Growth
19 Jul 2021
Contributed by Lukas
Looking to build your brand? Social Media has dominated the marketing world and allows small businesses to grow. Social Media Analytics are tools you ...
How To Find Influencers For Your Brand
12 Jul 2021
Contributed by Lukas
Are you a business looking to hire influencers for your brand? Influencer marketing is a billion-dollar industry and influencers can really help with ...
How To Create Consistent Content On Social Media
05 Jul 2021
Contributed by Lukas
Not sure what content to post? Not consistent with your content? This is the episode for you. Releasing content on a consistent basis is super importa...
Things You May Not Know About Instagram Reels
28 Jun 2021
Contributed by Lukas
Have you tried Reels, Instagram's latest video feature?Get your brand in front of new eyes using reels. In this episode, I am sharing some things you ...
How To Create A Social Media Community
21 Jun 2021
Contributed by Lukas
Building community is IMPORTANT! If you are trying to build a community online, this is your episode! I've built many communities online, my most rece...
Things To Stop Doing On Instagram Today
07 Jun 2021
Contributed by Lukas
Hey Friends! Sharing some tips on things you should stop doing on Instagram today to see growth and results!1. Stop buying followers2. Stop posting me...
Why you should build a community vs. a following
31 May 2021
Contributed by Lukas
Your business can benefit from building a community vs. worrying about how many followers you have. Building a community is one of the best ways to g...
Tips To Help You Level Up Your Instagram Reels
24 May 2021
Contributed by Lukas
Are you using Reels? Check out these tips to help you level up your IG reels! Instagram reels is the latest feature that everyone has been talking ab...
Tips To Increase Your Instagram Engagement
10 May 2021
Contributed by Lukas
This episode is all about how you can increase your Instagram engagement. One of the questions that I get asked the most is how to increase engagement...
Tips For Building Your Personal Brand On Instagram
04 May 2021
Contributed by Lukas
Ready to build your brand on the Gram'? Listen in to this episode for some actionable tips you can use to help you grow on the Gram!Support the Show. ...
How to use social media to get featured in the press with Sharon Bolt
26 Apr 2021
Contributed by Lukas
Sharon is known as the mindset media expert. She helps business owners andentrepreneurs to get ongoing publicity, so they get in front of thousands or...
The biggest mistakes when using Facebook and Instagram ads With Suzanne Yada
13 Apr 2021
Contributed by Lukas
Suzanne Yada helps business people get creative and creative people to get business. She is a digital marketing strategist and Facebook/Instagram adve...
The Best Tips To Market Your Brand On Social Media
05 Apr 2021
Contributed by Lukas
When it comes to social media marketing, if you aren’t doing it, your competitors are. Millions of people are on social media everyday and these are...
Instagram Story Best Practices to Grow Your Business
29 Mar 2021
Contributed by Lukas
Instagram is easily one of the most utilized platforms on social media, and if you leverage it correctly, you can extend your small business’s reach...
What Are Content Pillars?
22 Mar 2021
Contributed by Lukas
It’s easy to get excited when first starting out as a content creator – there are so manypossibilities and people are eager to share their message...
3 Hacks For Writing Better Instagram Posts
15 Mar 2021
Contributed by Lukas
Pictures may be worth a thousand words, but let’s not forget how important words themselves truly are, especially when it comes to social media post...
How To Use Analytics For Growth
08 Mar 2021
Contributed by Lukas
Using business analytics on social media can help your business grow online. Business analytics provides you with insight to understand your customers...
Ways to Promote Your Business on Social Media
01 Mar 2021
Contributed by Lukas
Using social media is a crucial tool to include in your business strategy. With almost three-quarters of American adults using social media, it’s es...
Why a Call to Action is Important on Social Media?
22 Feb 2021
Contributed by Lukas
A call to action (CTA) is a great way to get your followers to engage with a certain behavior. This could be driving them to your webpage, generating ...
7 steps to creating a successful social media strategy
15 Feb 2021
Contributed by Lukas
Creating a social media strategy provides you with an overview of your plan. It summarizes the goals you want to achieve using social media. A great p...
Benefits of Being Consistent on Social Media
08 Feb 2021
Contributed by Lukas
Suppose you’re thinking of using social media as a tool for your business, understanding that consistency is vital to meeting your specific business...
3 Tips on How to Become a Social Media Influencer
01 Feb 2021
Contributed by Lukas
Do you wish you got paid to post about products on social media sites like Instagram? Influencer marketing has taken off in the past few years. Many...
3 Trusted Social Media Best Practices For Businesses
25 Jan 2021
Contributed by Lukas
As a business owner, navigating the world of social media can be tough without the right guidance. Social media is a digital playground full of a lot ...
How to Use Hashtags to Attract an Authentic Audience
18 Jan 2021
Contributed by Lukas
Hashtags (#) are a powerful tool to use on social media. They allow users and brands to put their content in front of a lot of people searching for a ...
3 Tips for Creating Engaging Content on Social Media
11 Jan 2021
Contributed by Lukas
So, you’ve taken the time to create a masterpiece for social media? Now it’s time to make sure people can see it and share it. Social media is a “...
3 Reasons Why Brands Should Invest in Influencer Marketing
04 Jan 2021
Contributed by Lukas
If you are looking for a marketing boost on social media, those with big followings can help. Social media influencers are users who have a large fo...
How To Create an Engaging Customer Base on Social Media with Monique Rodriguez
28 Dec 2020
Contributed by Lukas
In today's episode, we are talking to Monique Rodriquez of Mielle Organics.Monique Rodriguez founded MIELLE in 2014 after her healthy, hair care regim...
How To Establish Your Brand As An Authority On Social Media
21 Dec 2020
Contributed by Lukas
Do you want your brand to be known as the authority in a certain niche? It’s a great way to grow your brand. Brand recognition is key when it comes ...
Why Video Is King On Social Media
14 Dec 2020
Contributed by Lukas
By 2022 videos are expected to make up over 82% of all consumer internet traffic. In addition to this, 72% of the public uses social media. Video is k...
How to Write Instagram Captions That Convert
07 Dec 2020
Contributed by Lukas
In a world dominated by social media, having a presence online is crucial for your business. Instagram is one of the most popular social media platfor...
Why Businesses Should Invest In Influencer Marketing With Sakita Holley
30 Nov 2020
Contributed by Lukas
In this episode, we speak with Sakita Holley who is an award-winning publicist and the Founder/CEO of House of Success PR.The nine-year-old firm has w...
How To Use Social Media To Sell Your Digital Products and Services With Ashley France
23 Nov 2020
Contributed by Lukas
Ashley is the CEO of ANF Consulting, LLC, and creator of the Corporate Curly Brand. She is a graduate of the University of Maryland, College Park, w...
How Live Streaming on Social Media Can Grow Your Business With Moniek James
16 Nov 2020
Contributed by Lukas
Have you added live streaming to your social media strategy? If you haven't you're definitely missing out. Live streaming has become very popular on s...
How to Find Your Target Audience Online
09 Nov 2020
Contributed by Lukas
How do you go about finding your target audience online? Well, first you have to know what a target audience is and why it’s important. A target aud...
3 Reasons Why Instagram is Essential for Your Marketing Strategy
02 Nov 2020
Contributed by Lukas
Social media is taking over by storm. It’s evolved from instant messaging with the AOL platform, to something much more immersive. Instagram has gro...
How To Use Facebook Groups To Grow Your Business
26 Oct 2020
Contributed by Lukas
Do you have a Facebook group for your business? Facebook groups can be a very powerful marketing tool that can help you attract new customers and e...
How To Choose The Right Social Media Platforms For Your Business
19 Oct 2020
Contributed by Lukas
I understand that when you are running your business, it can sometimes be impossible to find the time to be active on every single social media platfo...
How To Use Instagram Reels For Business
12 Oct 2020
Contributed by Lukas
Instagram Reels is the latest social media craze! If you haven’t heard about Instagram Reels we chat in this episode about what they are and why you...
3 Ways to Repurpose Your Content and Grow Your Business
05 Oct 2020
Contributed by Lukas
You spend hours developing content for your business, so why not maximize the reach and effect it has on consumers? There is a method known as repurpo...
Instagram Tips For Small Businesses
28 Sep 2020
Contributed by Lukas
There are a lot of small businesses that are not on Instagram. They either don't want to take the time to learn the platform or, they don't think t...
Stop Focusing On Your Follower Count And Focus On This Instead
21 Sep 2020
Contributed by Lukas
Stop stressing over followers.If you let go of one thing this year, please let it be focusing on your follower count every time you log into your soci...
Reasons Why You Should Hire A Social Media Manager
14 Sep 2020
Contributed by Lukas
Why should you hire a social media manager for your business? Let's start by defining what a social media manager is. A social media manager is in cha...
Misconceptions About Social Media
07 Sep 2020
Contributed by Lukas
Social media marketing is always growing and evolving. It is a great way to promote your business and also a great way to interact with the audience. ...
4 Best Practices For Business Storytelling On Social Media
31 Aug 2020
Contributed by Lukas
The power of storytelling is not new, but something that so many businesses fail to realize and understand in the marketing of their products and serv...
How To Understand The Instagram Algorithm
24 Aug 2020
Contributed by Lukas
Are you trying to understand the Instagram algorithm? Me too, me too. It seems like every single day, Instagram has changed something with the algorit...
The Importance Of SEO and Social Media With Charlene McCraney
17 Aug 2020
Contributed by Lukas
Social media and SEO can go hand in hand. In this episode, we interview Charlene McCraney the #SEOQUEEN! Make sure you have your pens and papers ready...
Mistakes To Avoid On Instagram
10 Aug 2020
Contributed by Lukas
Did you know that Instagram has over 3 billion users daily? Yes, 3 BILLION with a B, wow that’s a lot of people online. Since Instagram was created ...
5 Tips To Create A Strong Visual Brand On Social Media
27 Jul 2020
Contributed by Lukas
As we know standing out from the crowd on social media is a challenge for many business owners and entrepreneurs. Choosing the best platforms to reach...
Why Your Brand Messaging Matters On Social Media
14 Jun 2020
Contributed by Lukas
There is so much noise out on social media right now and it may seem hard to get your message across, but there are ways to do so to gain your ideal a...
How To Set SMART Social Media Goals For Your Business
14 Jun 2020
Contributed by Lukas
In order for your business to thrive on social media, you need to have goals set in place. Goal setting helps to increase your likelihood of success o...
5 Reasons Why Your Business Should Utilize Content Marketing
14 Jun 2020
Contributed by Lukas
Is content at the core of your marketing strategy? It should be if it isn’t. Content marketing is a strategic and long term strategy that is focused...
Why Your Business Needs To Be On Social Media
14 Jun 2020
Contributed by Lukas
Is your business on social media? Well, it should be!90% of marketers say that social media has increased their business exposure. That should be enou...