Some SoMe - Weekly social media trends!
Episodes
Mar 31, 26 - Clap if your against, Recreating viral Memes & When your having a bad day...
31 Mar 2026
Contributed by Lukas
Der erste virale Social Media Trend diese Woche heisst „Clap if your against…“ und basiert auf einem super simplen Lip-Sync-Setup. Perfekt, um e...
Mar 24, 26 - Hannah Montana Comeback, Prioritäten & The 90s
24 Mar 2026
Contributed by Lukas
Wir starten mit dem Social-Media-Thema schlechthin: dem Hannah-Montana-Comeback als Nostalgie-Trip. Ob echtes Comeback oder einfach nur Internet-Fiebe...
Mar 17, 26 - Guilty as charged, Mini Barista & Obsessed with me
17 Mar 2026
Contributed by Lukas
Wir starten mit einem Social Media Trend, der easy zu produzieren ist, sich organisch in euren Feed einfügt und Humble Bragging auf ein neues Level h...
Mar 10, 2026 - I know who protects me, Maybe in another life & I fell, but i saved...
10 Mar 2026
Contributed by Lukas
Wir starten mit einer kleinen persönlichen Erfolgsstory – als Proof, dass unsere Social Media Trends nicht nur nett klingen, sondern wirklich funkt...
Sunshine Boy, GET EM BANNED & Office Games
03 Mar 2026
Contributed by Lukas
Diese Woche startet strong mit Rihanna, Sonne und Frühlingsgefühlen: „Sunshine Boy“ ist ein gerade trending Audio, das perfekt ins kollektive Be...
Feb 24, 2026 - Meet the Crew, Does he...? & Googled my symptoms
24 Feb 2026
Contributed by Lukas
Schon mal mit **Babyfotos den Algorithmus gehackt**? Mit unserem ersten Trend, den **„Meet the Crew“-Carousels**, wärmt ihr eurer Community das H...
Feb 17, 2026 - Chinese New Year, Vague Posting & Tip Stacking
17 Feb 2026
Contributed by Lukas
Neues Jahr, neuer Podcast! Okay: Es ist **Chinesisches Neujahr** – und der Podcast ist basically noch der alte, nur jetzt **auf Deutsch**. In diese...
Feb 10, 2026 - Bad Bunny, Admin Nights & Drag Paths
10 Feb 2026
Contributed by Lukas
Bad Bunny is everywhere and his Super Bowl performance is probably already in your feeds. Surprised? You shouldn't be :P. Our first trend is the whole...
Feb 03, 2026 - Reality TV Edits, Creative CTAs & Living Rent Free In My Brain
03 Feb 2026
Contributed by Lukas
After admitting, that we didn't predict the lonesome Penguin-Trend we talk about "Reality TV Edits", a creative way to reveal CTAs on TikTok and stuff...
Jan 27, 2026 - Owls, Victoria Beckham & Macron
27 Jan 2026
Contributed by Lukas
This week, we start with some impressions. Owl-impressions to be specific. A trend that's not only easily adaptable but also hilarious! "Whoo" would h...
Jan 20, 2026 - Nobody cares what you post?
20 Jan 2026
Contributed by Lukas
You know these doubts? This always lingering question if anybody even cares about what you post? Our first trend this week plays with this exact situa...
Jan 13, 2026 - 2016 Nostalgia, 365 Buttons & Fake Green Screens.
13 Jan 2026
Contributed by Lukas
We're kicking of 2026 by traveling back ten years: 2016 Nostalgia is the first trend and it's so so so engaging! You literally just need to post conte...
We'll be back in January!
09 Dec 2025
Contributed by Lukas
We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow u...
A Little SomeSoMe Sorry
02 Dec 2025
Contributed by Lukas
Yeah... the reality of working in marketing in December caught up with us and we didn't manage to produce an episode this week. We are sorry, we truly...
Nov 25, 2025 - Private vs. Public Insta, Wishlists & Wabi Sabi.
25 Nov 2025
Contributed by Lukas
The first trend this week urges you to get raw & real! The "My Private vs. My Public Instagram" is the perfect occasion to reach new and existing foll...
Nov 18, 2025 - The Lying Game, Intriguing Texts & Don't Judge!
18 Nov 2025
Contributed by Lukas
This week, we kick it of with the "The Lying Game". But can a game become content for your Brand Channel? Well, of course! As long as you don't play i...
Nov 11, 2025 - On my way to take 24 Selfies a day & Dear Algorithm...
11 Nov 2025
Contributed by Lukas
Welcome to "some SoMe" — your weekly update & inspiration on what’s actually trending across social:
Nov 04, 2025 - Low Effort Boyfriends, Weird Laughs & It's Tiiiiiime...
04 Nov 2025
Contributed by Lukas
We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow u...
Oct 28, 2025 - Group 7, The Louvre Heist and Middle Fingers from Ariana Grande
28 Oct 2025
Contributed by Lukas
Welcome back to some SoMe — your weekly mini-brief & inspiration on what’s actually trending across social: This week we talk about the "Group 7"...
Oct 21, 2025 - Hidden Talents, Opera Singing & Two Octobers, Two Different People
21 Oct 2025
Contributed by Lukas
Welcome back to some SoMe — your weekly mini-brief on what’s actually trending across social: This week, we talk (in a nasal voice) about creator...
Oct 15, 2025 - Artificial Strangers, Spooky Ideas & Raw-Dogging Boredom
15 Oct 2025
Contributed by Lukas
Welcome back to some SoMe — your weekly mini-brief on what’s actually trending across social: After definitely not having been to Italy and there...
Oct 14, 2025 - A little Some SoMe Sorry
14 Oct 2025
Contributed by Lukas
Hi, we’re Lea (Gen Z) and Freddy (Millenial), and we’re kicking off the very first episode of "some SoMe" — your Tuesday mini-brief on what’s ...
Oct 07, 2025 - Pudding with fork, Lion/esses & Girl, whatever...
07 Oct 2025
Contributed by Lukas
Welcome back to some SoMe — your weekly mini-brief on what’s actually trending across social: This week we try to wrap our head around the "Puddi...
Sep 30, 2025 - Thin Videos, [blank]oholics & Anthropologie's Viral Stones
30 Sep 2025
Contributed by Lukas
Welcome back to some SoMe — your tuesday mini-brief on what’s actually trending across social: In this episode, we discuss Instagram's new thin v...
Sep 23, 2025 - What do you do the whole day & the wind took us to TSITP
23 Sep 2025
Contributed by Lukas
Welcome back to some SoMe — your tuesday mini-brief on what’s actually trending across social: In this episode we break down the “What do you d...
Sep 16, 2025 - Guilty Pleasures, a room full of people & when did you get hot?
16 Sep 2025
Contributed by Lukas
Welcome back to some SoMe — your tuesday mini-brief on what’s actually trending across social: In this episode we break down the “Unfortunately...
Sep 9, 2025 - The Great Lock In, Robert B. Weide (again?) & Chopped and Screwed
09 Sep 2025
Contributed by Lukas
Welcome back to some SoMe — your Tuesday mini-brief on what’s actually trending across social. We’re Lea (Gen Z) and Freddy (Millennial). Each w...
Sep 2, 2025 - Taylor Swift, things that fill my cup & strawberry calzones
02 Sep 2025
Contributed by Lukas
Hi, we’re Lea (Gen Z) and Freddy (Millenial), and we’re kicking off the very first episode of "some SoMe" — your Tuesday mini-brief on what’s ...