Developing your own framework can be a game changer for your business and presentations. It differentiates yourself from others in your field, it makes it easier for your audience and clients to understand what you do, and you’re creating intellectual property. What is a framework, why do you need one, and how can you find yours? It’s not an internal system or process; it’s how you work with your clients to get them results. Listen to this episode to learn how to identify your framework and how to use it in your presentations. To see framework examples, visit the show notes page at https://www.speakingyourbrand.com/61. The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs and workshops at https://www.speakingyourbrand.com. Highlights: What a framework is, including examples you’ll recognize What kinds of businesses a framework is good for How having a framework for your business and presentations can increase sales How to identify your framework How to use your framework in your presentations The #1 thing your framework needs to convey Links: Show notes at https://www.speakingyourbrand.com/61 Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Ready to create your signature talk and framework? Email me at [email protected] and we’ll set up a time to chat. Say hi to me on Twitter @CarolMorganCox Subscribe to the podcast and leave a review! JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.

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“What did the council decide on item 42?” — answered with the speaker and the moment.