Speaking and books go hand in hand. Many authors are public speakers and many speakers have written books. What does it look like to take your thought leadership message and turn it into both a signature talk and a published book? That’s what we dig into with my guest and Thought Leader Academy grad Cara Houser. Cara recently published her best-selling book “Burned Out to Lit Up: Ditch the Grind and Reclaim Your Life” (I highly recommend it!). Cara and I talk about: Why she decided this was the topic for her thought leadership My perspective on why her book on burnout is different from others Cara’s thought leadership journey to refine her message Her writing process Building a book launch team and marketing the book to make it a bestseller If you’ve been wanting to write a book or you know that having a book is in your future, this episode is for you! Show notes at https://www.speakingyourbrand.com/363/ Get Cara’s book “Burned Out to Lit Up”: https://www.carahouser.com/ Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.

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“What did the council decide on item 42?” — answered with the speaker and the moment.