In episode 628, join Rob Walling on a solo adventure where he dives into his newest framework. The 5 PM Pre-Validation Framework is a helpful way to evaluate different startup ideas through a set of criteria to gauge the size of the opportunity. Want to download the PDF version the the 5 PM Pre-Validation Framework? Join the Startups For The Rest Us Mailing List, and we'll send you the link in the first email. Look for the orange email opt-in widget on the page. Topics we cover: 3:37 - Why is it called The 5 P.M. Idea Validation Framework? 4:06 - Problem 6:23 - Purchaser 8:17 - Pricing Model 9:00 - Market 12:48 - Product-Founder Fit 13:21 - Pain to validate the product 13:59 - Evaluating two business ideas through Rob’s 5PM framework Links from the Show: SaaS Ideas to Build Right Now, Before Someone Else Does Jon Yongfook's Tweet MicroConf Connect If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you. Subscribe & Review: iTunes | Spotify | Stitcher

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“What did the council decide on item 42?” — answered with the speaker and the moment.