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Style-ish

How to find your personal style, with Naima Fatema

28 May 2026

Transcription

Chapter 1: What inspired the creation of the 'What Else?' podcast series?

0.031 - 7.121 Naima Fatema

Copying people is not bad. This is so good, Naima. I'm not an outfit planner, which might surprise people.

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7.241 - 8.162 Rhiannon Joyce

Okay, you've got two cameras.

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8.182 - 8.763 Naima Fatema

I've got two.

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9.264 - 29.312 Rhiannon Joyce

I really dress as characters for the day. Okay, what character are you today then? Welcome to What Else, a new miniseries brought to you by Nespresso. In this miniseries, we're stepping into the mornings of three women we admire, uncovering their worlds beyond their titles, routines, and public personas, and asking them what else they are outside of their careers.

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29.292 - 45.883 Rhiannon Joyce

Across the three episodes, we'll discover what makes them tick and uncover the small decisions that shape how they show up. This series is made possible by Nespresso, where every coffee is a chance to discover a new world. So we're using the new Virtro Up machine and even better, the machine is doing all the heavy lifting.

46.488 - 69.714 Rhiannon Joyce

happening just press to explore over 30 exceptional virtuo blends from single origins to fun flavored coffees roast and ground sealed in aluminium for freshness and recyclable by a nespresso's program because building a successful life is easier with your morning coffee in hand And let's get into today's episode. Hello, guys. I'm Rhiannon Joyce, Stylish's Wednesday and Friday co-host.

69.814 - 89.479 Rhiannon Joyce

Welcome to our first ever video series, What Else? This is episode one of our brand new series with Nespresso. And I'm so, so lucky to be joined by the wonderful Naima Fatima. Hello. I'm so excited to be here. Do you know what's so exciting about this episode? And I feel like you're going to love this. You can watch the video version on YouTube and Spotify.

89.499 - 97.766 Rhiannon Joyce

This is a shameless media stylish first. We have video available across a few of our other podcasts in our omniverse, but this is a stylish exclusive.

97.866 - 102.37 Naima Fatema

I'm so pumped because obviously I'm the social girl. So I want to see it on my phone.

Chapter 2: How does Naima Fatema define her personal style?

340.628 - 352.706 Rhiannon Joyce

Just pop it in your handbag. Let's get into the episode. I really want to start with a very obvious place to start. The morning routine, the morning rituals. What... Are you doing 7am, whatever time? What is the first decision of the day?

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353.127 - 373.907 Naima Fatema

It is whether I want to snooze or not. So is it that I'm going to give myself more time to get ready or less time to get ready? More often than not, it's less time to get ready. But I put on my fluffy robe and then I head to the bathroom, have a shower, do my gua sha. Normally, if my boyfriend hasn't left early for work, he will hand me a little tea or a coffee, which is very nice. Very sweet.

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374.227 - 384.364 Naima Fatema

I do my makeup and I always... And this will probably be a sensory nightmare to you, but have like a podcast on loud, not even through a speaker, just through my phone.

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384.624 - 392.479 Rhiannon Joyce

Morning is like quiet time for me. I famously like to raw dog a lot of my walks and like morning time. Do you plan your outfits in the morning or the night before?

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392.459 - 415.6 Naima Fatema

I'm not an outfit planner, which might surprise people. I'm not an outfit planner at all. I really dress as characters for the day. And so that'll completely depend on who I am that morning when I wake up. It's even like sensory things where I'm like, I don't want to jump around that day. I don't want to, I want to wear this specific shoe. It'll completely depend on the morning. Okay.

415.64 - 426.806 Naima Fatema

What character are you today then? Today, I wanted to be a bit of whimsy because I saw what this house looked like. And I was like, okay, I want to match the vibe. And that's what I've gone with. You've lent into the aesthetic. You've lent in.

426.846 - 428.309 Rhiannon Joyce

It's almost like method dressing. Yeah.

428.71 - 446.301 Naima Fatema

Yeah. Very method. And also how I want to feel that day. Like if I've got a lot of like computer work. I'll probably go like a little bit more like tailored like shirts, you know, big jumpers, my like loafers. But when I've got more like in-person meetings, I'll go a little bit more dressed up.

446.861 - 466.753 Rhiannon Joyce

I'm really similar. I feel when I am at my desk, which is a lot lately, I lean more into functional comfort. But when I am out visiting clients, which is a huge part of my job, I often will elevate or like I'm in a heel. I've got a bit more of a beat on my face. Yeah. I'm really putting in more of an effort, so much so that some of the girls in the office will be like, whoa. What's on today?

Chapter 3: What role does morning routine play in personal style?

1080.912 - 1091.707 Naima Fatema

There's a little character to everything. I try to take that attitude into my day, which sounds so DeLulu. I don't think it sounds DeLulu at all. It's like my version of manifestation.

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1091.987 - 1097.635 Rhiannon Joyce

It's a nice, fun way to get dressed and also just like brings a bit of joy in your day. Why wouldn't you?

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1097.615 - 1115.459 Naima Fatema

Also, I find when I am feeling lazy at home, I will put on an outfit because then I can't lounge about. Like I don't have a lot of like lounging clothes. Like I don't really have track pants. So on a Saturday, I just put on jeans in the morning because then I can't get back into bed and I just have to go about my day.

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1115.74 - 1123.15 Rhiannon Joyce

I'm the opposite. I have like matching sets that are like home outfits. Love that. So it's like they are home clothes and they're not allowed to be worn outside. Oh.

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1123.13 - 1125.135 Naima Fatema

There's no outside air on them.

1125.155 - 1145.578 Rhiannon Joyce

No outside air. Not even to like walk to get a coffee. It's like they're inside. Yeah. I'd use my clothes to like force me into actions. Okay. I would love to move into some surprise and delight questions. I'd love to know what was the last book you read? Yeah, you're going to love this. I just finished Fourth Wing. Music to my ears. I'm a huge Fourth Wing fan.

1145.598 - 1152.648 Rhiannon Joyce

I feel like I've made so many girls in the office read this book, even if they're not fantasy girlies. Yeah. Would you say you're a fantasy girlie?

1152.668 - 1172.018 Naima Fatema

No, I would say I was a big fantasy girl when I was a kid. Like I was a really, really big reader as a child. Like my mum would just like take me to the library and I would just sit there and read for hours. Like I loved an Eragon. I loved all of those books. I actually was buying a book for like a 10 year old the other day, like my boyfriend's niece, and it was the book Inkheart.

1172.319 - 1173.12 Naima Fatema

Do you remember that book?

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