➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest⁣ Yosef Martin is the founder of BoxyCharm, a Miami-based online subscription beauty service launched in 2013. With his unique vision as CEO, BoxyCharm quickly became a major disruptor in the online subscription beauty box industry as the first brand to deliver full-size products to members. Today, the company has a community of more than 4 million followers across its social media platforms, enjoys more than 10 million monthly visitors online, and is the #1 searched beauty box brand on YouTube. BoxyCharm made Inc.’s 500 as one of the fastest-growing companies in the nation in 2018, 2019, and 2020. In 2020, the company was acquired for $500 million by Beauty for All Industries (BFA), a newly formed beauty innovation platform that is home to IPSY, Madeby Collective, and more. ➡️ Show Linkshttps://www.instagram.com/yflmartin/ https://twitter.com/yosef_Martin/ https://www.linkedin.com/in/yosefmartin/ ➡️ Podcast SponsorsHUBSPOT - https://hubspot.com/MANSCAPED - https://manscaped.com/ (Promo Code: 20success) ➡️ Talking Points⁣00:00 - Intro02:13 - Yosef Martin’s origin story06:15 - How does Yosef know he is moving in the right direction while launching a new product in the market?12:22 - How did Yosef Martin get into online marketing?19:02 - How to get your product to have a cult-like following?33:47 - What was the biggest screw-up Yosef had?47:28 - How to hire good help1:00:34 - Should a CEO be a good marketer?1:03:39 - Yosef Martin’s opinion on Elon Musk trying to buy Twitter1:14:19 - Will Netflix recover or diversify?1:18:19 - Life after selling your company for 500m1:26:42 - Yosef Martin’s investment strategy?1:31:18 - What are the companies that Yosef Martin looks to invest in?1:36:52 - What would Yosef Martin start if he started another company?1:40:13 - The most essential things to teach a first-time entrepreneur

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