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Chapter 1: What new features were announced for Claude Fable 5?
Anthropic launched Mythos or Fable. Fable's the main consumer model, but Mythos, there's some details about that as well. More for cybersecurity.
And China's waking up.
China is waking up right on schedule.
They have a new $295 billion infrastructure fund of sorts.
Tim Cook took his last bow at Apple's showcase event. This is history on the front page of the Wall Street Journal. Yeah, he needs a 21-gun salute, a 21-AirPod salute where you throw him into the water. Or a 21-point nuke.
21-point nuke.
I don't think so. I think the stock's going to do great. So this is actually fascinating. So the focus of Tim Cook's last WWC was Siri. and reviews are good, they launched a bunch of new features, they think people are gonna be very satisfied with it and all the decisions that they made. Did you know Tim Cook's first WWDC was when they announced Siri the first time, 2011?
So we can play this clip from the first Apple Siri announcement, listen to what they actually say, how they talk about Siri, and then look at where we are today just 16 years later, 15 years later.
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Chapter 2: How is Tim Cook's legacy viewed after his last WWDC?
That you're gonna be able to talk to technology and it'll do things for us. Haven't we seen this before over and over? But it never comes true. We have very limited capability. It's crazy. Just learn a syntax. Call a name. Dial a number. Play a song. It is such a letdown. What we really want to do is just talk to our device. Ask a simple question. What's the weather going to be like today?
And get a response. In fact, we don't want to be told how to talk to it. We want to talk to it any way we'd like. Someone else might ask, what rain in Cupertino? Or is the weather going to get worse today? Or do I need an umbrella today? And your device, in this case your phone, will figure out what you mean and help you get what you want done. That's a feature of the iPhone 4S we call Siri.
Siri is your intelligent assistant.
Chapter 3: What advancements have been made in Siri's technology?
It helps you get things done just by asking. Pretty crazy.
Called it. What happened? But it just took 15 years for the technology to actually catch up. And so I think they launched a functionality. When Siri launched, it was the best voice assistant. It was great experience. You did have to know the syntax.
It took 15 years for their technology to catch up.
Yes, but it took 13 years or 12 years for the technology industry to catch up. And so they're only 10% behind if you look at it that way. Like, it's been a 15-year project from that announcement. It's been 12 years for...
the leading labs to get there, and so they're three years behind, feels like an eternity in AI world, but it's really only 10% slower, and they wanted to do it their way, and they got there. It is very interesting to me that they're calling it Siri AI, because Siri, the whole pitch was AI, Like Siri, the name Siri comes from SRI International, which was the Stanford Research Institute.
And it's from SRI International Artificial Intelligence Center. Like these were Stanford AI researchers who started this company in like 2008 or something like that and grew it and then eventually sold it to Apple. as Siri Inc. acquired October, initially released October 4th, 2011, 14 years ago.
But do you know what happened the day after October 4th, 2011, the Let's Talk iPhone WWDC, where they announced Siri. Tim Cook was the first, this was his first WWDC as CEO. He obviously hands it off to his colleague to introduce Siri. Steve Jobs passed away the next day. Pretty crazy.
And so you have this bookending of Siri on both sides of Tim Cook's career, where sort of nothing happened in an interesting way, you know? But the stock did fantastically well. Tim Cook created an immense amount of value, but it was this AI winter.
They made it lighter, cheaper, faster, stronger.
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Chapter 4: How does Apple's new parental control feature work?
I'm sorry, I'm triggering a whole bunch of smart home devices.
You're triggering every device.
Oh, this is interesting. So during the keynote at WWDC, whenever the keyword S-I-R-I was mentioned, they took out the 4 kilohertz, 6 kilohertz, a few different spaces, so it wouldn't trigger the at-home devices. Anyway, so they were...
like sort of behind, but it didn't really matter because they weren't getting their lunch eaten until the dawn of the LLM, the dawn of the chat app, ChatGPT and other apps that came out and became like super powered relative to series capabilities. Today, they're catching up. And it's a very interesting bookend on the Tim Cook era at Apple,
where he was incredibly effective, but the technology was just not at an inflection point at any time during his career, basically, until the very, very end. And yeah, they got, you know, they were a little bit behind the ball, but ultimately they did catch up. There are a bunch of interesting other things in here. The facts first we should go through.
So Apple spent roughly 12 minutes yesterday detailing the expansion of its child safety and parental control features. This was interesting because it was a notably short keynote. It wasn't a particularly long keynote. I think they spent like 15 minutes talking about products and then 12 minutes on parental features.
Sort of gives you an idea of where the energy, where the focus is, where they want to spend time.
Yeah, potentially what you were saying yesterday. I think people... More and more people are waking up to maybe phones are causing systemic issues in society. And I think they want to get ahead of that.
Brain rot, fertility stuff. And so that's what I wrote about today in the TBPN newsletter. Quick on the facts. Child accounts with built-in age protections like limiting adult websites and showing age-appropriate media. Good. Ask to browse, which asks for the parent's approval before the child can visit a new website.
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Chapter 5: What are the implications of AI in Apple's latest updates?
Apple also unveiled a new photo editing tool. This is separate, but spatial reframing. So if you don't like the angle of the photo you were taking, you took it over this way, you can, with AI, reframe it so that it's more straight on. This is a very cool feature. I think this is awesome for a few reasons. One is that It doesn't feel like full gen AI to me where it's like gonna slop it up.
It's more just like a nice feature that's in the actual camera app, photo roll, camera roll. I thought that was cool. And also this doesn't feel like, oh yeah, this is something that there was already a startup doing and it was already baked into Instagram. And so Apple's just rolling it out and they're like behind the ball. This feels like the first time I've seen this. Seems really obvious.
You could probably one shot this in images or nano banana or any of the image models, but it was cool and it wasn't like, oh yeah, this is a startup and they're just like rolling it in. This feels like Apple's DNA of like understanding the technologies and then doing something cool with it and unique was on display here. So I thought it was cool. What was interesting.
I think some of the pushback is that a lot of this kind of functionality had been available in other apps, like post-production apps, and now bringing this, basically bringing it into effectively the realm of the camera. Sure. Where... The computer is now the camera. It does feel notable to me.
So notable how? Like pushback? Because there was pushback, which was interesting. People were saying that this is too much AI.
I just view this as a camera. It's a camera. This is a way to capture reality.
Sure.
And now in the reality capture device,
you can use AI to... Yeah, so Apple has long prided themselves on, like, what you see is what you get in the camera app, but that started to change with the artificial depth of field, the tone mapping that happens. There's a lot of things that you can do.
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Chapter 6: What is the significance of the McAfee-ESPN deal?
Yeah, it'll just be interesting because we're going to enter an era where people's memories of their lived experience are different than...
the Joe Weisenthal view of the future. Joe Weisenthal got in some hot water because he said that, why do you need to store any photos in the cloud when you could just embed them all and then on demand be like, show me a photo of my kid riding a dinosaur when he was five. And it just shows you a photo of that. And people were like, that is not the world I want to live in, Joe.
Yeah, we're just not that far off from, hey Siri, your phone's in your pocket and you just have your AirPods in. You say, hey Siri, Make sure to generate some images of my time at Disneyland today.
Okay. Yeah.
I am interested to see what's going to happen on Instagram. Yeah. And if there ends up being divide between accounts that are constantly getting the tag, like the AI tag on them. Oh, yeah. And people that just say, like, nope, no AI ever. Yeah. And I think there will be a pretty clear split.
Yeah, and when do you apply that tag? A little spatial reframing?
No, I think Instagram, I think they do the tagging.
But would they for a color grade? Would they cut, would they? Yeah, they'll have to figure out what the line is, but to me, to me, the spatial reframing. If you take a photo and you pass it through neural network to say, make it black and white, does that count?
Spatial reframing is slightly, because it's capturing a picture that never existed, whereas a filter is just sort of like enhancing color.
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