The $100 MBA Show

MBA971 How To Improve the Quality of Your Email List

29 Mar 2018

Contributed by Lukas

Sit down for this one: your email list might be too big.When it comes to email contacts, quality beats quantity every time. Besides that, excessive qu...

MBA970 Q&A Wednesday: Should I hire a family member?

28 Mar 2018

Contributed by Lukas

Family is family, but business is business. Should the two mix?Many entrepreneurs have to ask themselves this very question. What’s the risk/reward ...

MBA969 Is Buying a Physical Business a Good Idea?

27 Mar 2018

Contributed by Lukas

We all know online business is fertile ground. But is there still room for entrepreneurs to thrive in the physical world? If you’re considering taki...

MBA968 Must Read: The 1-Page Marketing Plan by Allan Dib

26 Mar 2018

Contributed by Lukas

Marketing not your forte? Well, have we got a book for you!Despite the title, Allan Dib’s The 1-Page Marketing Plan is an entire book, and it’s ma...

MBA967 4 Sales Page Hacks To Increase Conversions + Free Ride Friday!

23 Mar 2018

Contributed by Lukas

We all love traffic on our websites. But what are we doing with it?If you’re not converting, your visitors may as well not visit! To make your site ...

MBA966 How to Choose The Perfect Launch Partners

22 Mar 2018

Contributed by Lukas

Why launch alone? When you’ve got a new business, product, or even just a new feature, teaming up with another company might be the best way to spre...

MBA965 Q&A Wednesday: I am not in love with my customers. Am I in the wrong business?

21 Mar 2018

Contributed by Lukas

What’s love got to do with it? It’s Q&A Wednesday, and that’s what one listener is wondering. Can you run a business if you don’t exactly ador...

MBA964 How to Choose The Best Domain Name For Your Business

20 Mar 2018

Contributed by Lukas

What’s in a name? Everything.Choosing the right domain name can have huge implications for your branding, marketing, and SEO. Your web address matte...

MBA963 Guest Teacher: Dr. Christopher Croner- Never Hire a Bad Salesperson Again

19 Mar 2018

Contributed by Lukas

Ready to sell? You don’t want just anyone pushing your product. You want the best. You want people with innate selling skills, including the kind of...

MBA962 Low Priced vs. High Priced Products + Free Ride Friday!

16 Mar 2018

Contributed by Lukas

Go high, or go low?When it comes to the price of your product, the decision you make will dictate your approach to everything from marketing to sales ...

MBA961 Why You Are Not Getting Enough Press

15 Mar 2018

Contributed by Lukas

For entrepreneurs, attention-seeking behavior isn’t a bad thing.To widen our reach and attract our audience, we all need press. Everything from bran...

MBA960 Q&A Wednesday: When is the best time of year to run a conference or event?

14 Mar 2018

Contributed by Lukas

Conferences and other real-world events can be a huge boost for your business. Scheduling such events for maximum attendance takes strategy, planning,...

MBA959 How to Reduce Meetings in Your Business

13 Mar 2018

Contributed by Lukas

Let’s just say it: no one likes meetings.No one has ever liked meetings. Meetings are things you get through, and if you play your cards right, have...

MBA958 Must Read: How to Stop Worrying & Start Living By Dale Carnegie

12 Mar 2018

Contributed by Lukas

Worry: it’s an entrepreneur’s constant companion. But does it have to be?Today, we review another Must-Read business book, an all-time classic fro...

MBA957 How To Spend Less on Travel + Free Ride Friday!

09 Mar 2018

Contributed by Lukas

Travel: it’s one of the best parts of being an entrepreneur. Whether it’s traveling for business or pleasure, entrepreneurs get to do more of it. ...

MBA956 How to Turn Monthly Subscriptions into Annual Subscriptions

08 Mar 2018

Contributed by Lukas

Running a monthly subscription service is a wonderful way to achieve predictable, reliable revenue. Even more reliable is a yearly subscription, which...

MBA955 Q&A Wednesday: How did you know it was time to quit your job?

07 Mar 2018

Contributed by Lukas

Entrepreneurship: how long should you look before you leap?It’s Q&A Wednesday, and we’ve got a great question for everyone on the verge of leaving...

MBA954 How to Create an Effective Morning Routine

06 Mar 2018

Contributed by Lukas

Rise and shine, entrepreneurs! The first few hours of your day are the most important for your overall productivity. A consistent, intentional morning...

MBA953 Guest Teacher: Rob Rawson- How to Manage and Scale a Remote Team to Over 60 People

05 Mar 2018

Contributed by Lukas

Remote employment isn’t just the future; it’s the present. All over the globe, more and more work is getting done by people who never meet their e...

MBA952 Your Most Important Asset in Business + Free Ride Friday!

02 Mar 2018

Contributed by Lukas

What assets matter most?In business, you’ve got plenty to choose from. Your talent. Your expertise. Your inventory. But there’s one overarching as...

MBA951 Should You Sell Premium Support?

01 Mar 2018

Contributed by Lukas

There’s something else you could be selling.More and more companies offer premium support packages as add-ons to their product. With tech-savviness ...

MBA950 Q&A Wednesday: Should I get a business loan to grow faster?

28 Feb 2018

Contributed by Lukas

Sometimes, you should just say no — to money.Today on the $100 MBA Show, we help one listener with a question many entrepreneurs face: whether or no...

MBA949 4 Untapped Traffic Strategies

27 Feb 2018

Contributed by Lukas

Let’s click “Refresh” on our traffic approach!While the tried-and-true standards of great content, SEO, and standard promotion still work, entre...

MBA948 Guest Teacher: Chris Ducker – 5 Ways to Monetize Your Personal Brand

26 Feb 2018

Contributed by Lukas

You have a forté. You want a business. This is how you turn one into the other.Chris Ducker is serial entrepreneur, having been in the business of mo...

MBA947 3 Stories You Should Know By Heart + Free Ride Friday!

23 Feb 2018

Contributed by Lukas

What do you do?For the conventionally employed, that’s a pretty simple question. But for entrepreneurs, the question isn’t just complicated — it...

MBA946 How To Have a Productive Home Office

22 Feb 2018

Contributed by Lukas

Working from home: it can be the greatest. No commute, no cubicles, no dress code! But if your home office isn’t conducive to work, it can backfire....

MBA945 Q&A Wednesday: I’m launching a podcast. Any advice?

21 Feb 2018

Contributed by Lukas

Thinking about starting a podcast? You’re not the only one. To stand out, you’ll need to know what you’re getting into.Fortunately, we have *som...

MBA944 How to Shoot a Sales Video without a Camera

20 Feb 2018

Contributed by Lukas

Lights, camera, action!Great sales videos are a must for your business website. But many of us are intimidated by the thought of producing one. We thi...

MBA943 Guest Teacher: Russ Stoddard – How to Build a Purpose-Driven Company

19 Feb 2018

Contributed by Lukas

Do well, by doing good.For most businesses, the endgame is profit. But in recent years, a new model has risen up, one focused on the bigger picture. I...

MBA942 The Biggest Lie in Business + Free Ride Friday!

16 Feb 2018

Contributed by Lukas

Someone is lying to you.Actually, several someones are. They all have one thing in common. They promise something that doesn’t exist. They tempt you...

MBA941 Your 3-Step Sales Process

15 Feb 2018

Contributed by Lukas

Selling is a skill. The good news? It’s easy to learn.Too many folks think that sales are the result of great ideas or “perfect” products. Meanw...

MBA940 Q&A Wednesday: I’m an Online Business. Do I Need Business Cards?

14 Feb 2018

Contributed by Lukas

It’s Q&A Wednesday, and we’re helping a listener with a very good, very 21st-century business question: do online businesses need business cards?I...

MBA939 How to Deal With Evil Customers

13 Feb 2018

Contributed by Lukas

No, they’re not always right.Some customers are wrong. Some customers do not have valid complaints, or problems that your business can solve. Some c...

MBA938 Must Read: Born to Run by Bruce Springsteen

12 Feb 2018

Contributed by Lukas

Bruce Springsteen knows music, but he also knows business. From his extremely modest upbringing to the top of the charts, the legendary rocker is a mo...

MBA937 3 Business Rules You Should Never Break + Free Ride Friday!

09 Feb 2018

Contributed by Lukas

Someone once said that rules were made to be broken. They were wrong.At least they were wrong about these rules. Today, we discuss 3 immutable, no-exc...

MBA936 Top 5 Cities For Digital Nomads

08 Feb 2018

Contributed by Lukas

Location independence is a beautiful thing. If you work online, you’re free to live where you want, when you want. That leaves you with literally a ...

MBA935 Q&A Wednesday: I had a lot of firings recently. Am I a horrible boss?

07 Feb 2018

Contributed by Lukas

It’s not you, it’s me. Or is it?It’s Q&A Wednesday, and we’ve got a tough question from a listener about an uncomfortable subject: firing. Alm...

MBA934 How to Start Saying NO. Practical Strategies

06 Feb 2018

Contributed by Lukas

Sometimes, you just have to say no.While entrepreneurs are driven to be positive, affirmative, and happy to take on a challenge, limits are our friend...

MBA933 Guest Teacher: Stefan Pretty – Stop Losing Customers! How to Reduce Churn

05 Feb 2018

Contributed by Lukas

As entrepreneurs, we spend a lot of time thinking about how to get customers. But are we doing enough to keep the ones we have?Today on The $100 MBA S...

MBA932 Creating & Selling a Mobile App P2 + Free Ride Friday!

02 Feb 2018

Contributed by Lukas

Have a great idea for a mobile app? We’ve got your back! Today is Part II of our series on developing and selling your mobile app, from start to fin...

MBA931 Creating & Selling a Mobile App P1

01 Feb 2018

Contributed by Lukas

What’s an idea worth? Without execution, nothing! That’s why we’re devoting two episodes this week to executing something that plenty of folks h...

MBA930 Q&A Wednesday: I don’t get the whole customer avatar thing. Do I just make one up?

31 Jan 2018

Contributed by Lukas

It’s marketing 101: the “customer avatar,” also known as the “buyer persona.” In theory, every business keeps an imaginary customer in mind ...

MBA929 Off Social Media For 4 Months. The Results So Far.

30 Jan 2018

Contributed by Lukas

What is social media costing you? What is it gaining you? The answers to these questions — and finding the right balance between them — could mean...

MBA928 Must Read: I Can’t Make This Up: Life Lessons by Kevin Heart

29 Jan 2018

Contributed by Lukas

What can you learn from someone who made millions out of nothing? No capital, no connections, and no fantastic product idea? That’s the story of pop...

MBA927 Does Free Content Still Work? Plus Free Ride Friday!

26 Jan 2018

Contributed by Lukas

Not all content is created equal. There was a time when a simple weekly 500-word blog post, stuffed to the brim with keywords, was all you needed to g...

MBA926 Why You Don’t Need to Love Everything About Your Business

25 Jan 2018

Contributed by Lukas

Some days, you just don’t feel like it.That’s ok! One myth of entrepreneurship is that you should love every second of running your business. A fa...

MBA925 Q&A Wednesday: How do I prevent someone from stealing my idea?

24 Jan 2018

Contributed by Lukas

You’ve got a great business idea, but you’re keeping it to yourself. If you let your million-dollar cat out of the bag too soon, surely someone wi...

MBA924 How to Create a Successful Version 1 of a Product

23 Jan 2018

Contributed by Lukas

Get ready for launch! Sometimes, entrepreneurs struggle to get their product market-ready in time. It’s no secret that we believe strongly in the pr...

MBA923 Guest Teacher: Sean D’Souza- 3 Ways to Write Intensely Curious Headlines

22 Jan 2018

Contributed by Lukas

What makes you click? Whether it’s a blog, email, or sales page, you’ve got about 2 seconds to convince your potential customer to read what you h...

MBA922 Creating An Effective Pre-Launch Page + Free Ride Friday!

19 Jan 2018

Contributed by Lukas

You’ve got the product. Great! Now how will you get people excited about it? Too many entrepreneurs leave out a key marketing tool, one that’s eas...

MBA921 Why Hard Work Is Not Enough

18 Jan 2018

Contributed by Lukas

Hard work pays off, or so we’re told. But on today’s podcast, we’re discussing something that isn’t easy to say, or hear: Hard work by itself ...

MBA920 Q&A Wednesday: How many people is too many for a group coaching program?

17 Jan 2018

Contributed by Lukas

Online group coaching is one of the best ways to monetize your expertise in a given field. Whether it’s fitness, life coaching, or professional skil...

MBA919 Lessons Learned From Apple’s Airpods

16 Jan 2018

Contributed by Lukas

Great businesses can teach great lessons. The same goes for great products — and Apple’s AirPods are beyond great, both as a product and a study i...

MBA918 Must Read: Perennial Seller by Ryan Holiday

15 Jan 2018

Contributed by Lukas

Do you still quote Seinfeld or The Simpsons? Do you still listen to U2 or Mozart? Ever read Shakespeare? Art is a product, and like any product, the t...

MBA917 How Much Does It Cost To Sponsor a Major Conference? + Free Ride Friday!

12 Jan 2018

Contributed by Lukas

Is it worth it? That’s the first question you should ask yourself about any marketing expense, especially a significant one like sponsoring a major ...

MBA916 What You Can Learn From a 30 Year Business Run Buy One Man

11 Jan 2018

Contributed by Lukas

What is success? On a recent trip, we ran into someone whose business accomplishments inspired us to devote an entire podcast episode to him — not j...

MBA915 Q&A Wednesday: I have a course idea. How do I find a way to make it more interesting?

10 Jan 2018

Contributed by Lukas

It’s Q&A Wednesday, and class is in session! Not just our class, but yours! This week, one $100 MBA member wants to know how best to improve his onl...

MBA914 Does Giving Out Free Swag Work?

09 Jan 2018

Contributed by Lukas

Startups and swag go together like peanut butter and chocolate. But do all the T-shirts, water bottles, stickers, and USB drives work? Does the money ...

MBA913 Guest Teacher: Brian Dean- How to Optimize Your YouTube Videos for Higher Rankings (and More Views)

08 Jan 2018

Contributed by Lukas

YouTube has been called “the world’s 2nd biggest search engine” behind Google. While so many entrepreneurs are striving to climb the Google rank...

MBA912 What I Learned From My Biggest Challenges in 2017 + Free Ride Friday!

05 Jan 2018

Contributed by Lukas

It’s FREE RIDE FRIDAY!!! For the first time in 2018, we’re giving away a special gift to one lucky listener. We’re also looking back at 2017, an...

MBA911 How To Keep Business Simple

04 Jan 2018

Contributed by Lukas

Today, we’ll teach you how to KISS.No, we’re not celebrating Valentine’s early. We’re showing listeners how to do the most important thing a l...

MBA910 Q&A Wednesday: What do you do when you run out of cash?

03 Jan 2018

Contributed by Lukas

It’s our first Q&A Wednesday of the year, and we’re kicking 2018 off with a tough one! It’s uncomfortable to think about, but what should an ent...

MBA909 How To Make Sure You’re Doing What Works

02 Jan 2018

Contributed by Lukas

Is this working? If you’re not asking that question about every aspect of your marketing, sales, and finance strategies, you’re leaving money on t...

MBA908 Must-Read: Born Standing Up by Steve Martin

01 Jan 2018

Contributed by Lukas

Happy New Year! It’s 2018, and we’re back with our DAILY podcast! We’ll be bringing you 5 practical business lessons every week, including our p...

MBA907 Do Bonuses Increase Sales?

25 Dec 2017

Contributed by Lukas

‘Tis the season — let’s talk giving!Offering free bonuses is a common sales-boosting strategy, used by everyone from the smallest mom-and-pops t...

MBA906 5 Things I Learned From 5 People in 2017

18 Dec 2017

Contributed by Lukas

It’s that time of year!No, not that.Even better: it’s time to reveal this year’s 5 lessons from 5 of the greatest business teachers around!Every...

MBA905 Solopreneur vs. Entrepreneur

11 Dec 2017

Contributed by Lukas

There’s more than one way to start your own business. When plotting out your entrepreneurial path, it’s important to establish something early on:...

MBA904 5 Businesses You Can Start Today

04 Dec 2017

Contributed by Lukas

So you want to start your own business. What’s taking so long?Here at the $100 MBA, we battle a myth. We battle it day in and day out, because it’...

MBA903 Not Selling During Holidays?

27 Nov 2017

Contributed by Lukas

Every business is different. So why assume that what works for some businesses will work for yours?It’s pretty standard practice in most industries ...

MBA902 Better to Hire Early or Late?

20 Nov 2017

Contributed by Lukas

Is it time to hire?As your business grows, this can be a tough question. As entrepreneurs, we all want to be proactive. Why wait ‘till tomorrow when...

MBA901 Why I Quit Social Media

13 Nov 2017

Contributed by Lukas

Are you addicted to social media?More importantly, is social media having a negative impact on your business? There’s lots to love about Twitter, Fa...

MBA900 How Much Money Do You Need?

06 Nov 2017

Contributed by Lukas

What do you want?It’s the most basic of questions, underlying the motivations behind everything we do in life and business. What’s it all for? Why...

MBA899 Must Read: Steve Jobs by Walter Isaacson

30 Oct 2017

Contributed by Lukas

What to say about Steve Jobs? He’s the first person that comes to mind when you think of the word “entrepreneur.” He changed the world we all li...

MBA898 The Top 5 Tasks to Outsource

23 Oct 2017

Contributed by Lukas

What’s the best return on investment? What’s the most valuable thing an entrepreneur can gain from any expense?Time.Time is the greatest ROI. Some...

MBA897 Turn Your Ecommerce Store into a SaaS

16 Oct 2017

Contributed by Lukas

For a predictable revenue stream, nothing beats the subscription model. Customers sign up to pay a fixed rate, monthly or annually. The business owner...

MBA896 Should You Buy a Business Instead of Starting One?

09 Oct 2017

Contributed by Lukas

Most people think that being an entrepreneur means starting a business. But there’s another option, an alternative path to independent success: buyi...

MBA895 Guest Teacher: Dorie Clark – Practical Steps to Taking the Leap Into Entrepreneurship

02 Oct 2017

Contributed by Lukas

So you want to be an entrepreneur. Honestly, who doesn’t? Who hasn’t occasionally dreamed of that freedom and self-determination? Who isn’t intr...

MBA894 Are You a Terrible Boss?

25 Sep 2017

Contributed by Lukas

Worst. Boss. Ever.We’ve all had a terrible boss. As entrepreneurs, we never have to have one again. But as our independent business grows, how can w...

MBA893 Do You Need a Product Road Map?

18 Sep 2017

Contributed by Lukas

The product is never perfect. Smart entrepreneurs realize that in order for a business to grow, the product has to grow with it. But what if you could...

MBA892 How To Master The 3 Branches of Your Business

11 Sep 2017

Contributed by Lukas

A successful business has many components, but all of them fall into one of 3 main categories. These 3 branches of business are the basic aspects of c...

MBA891 Guest Teacher: Dale Beaumont- How to Use Marketing Partnerships to Scale Fast

04 Sep 2017

Contributed by Lukas

No man is an island, or so they say. By the same logic, no entrepreneur succeeds entirely on their own.Independent business doesn’t mean going it a...

MBA890 Must Read: The Hard Thing About Hard Things by Ben Horowitz

28 Aug 2017

Contributed by Lukas

Independent business is never easy. If it was, everyone would do it! Because we choose the path less traveled, we entrepreneurs need to reckon with ch...

MBA889 How to Grow Your Business With Webinars

21 Aug 2017

Contributed by Lukas

At The $100 MBA, we’ve always believed in the philosophy of ABM: Always Be Marketing.Succeeding as an entrepreneur takes more than a great product a...

MBA888 Guest Teacher Troy Stites- Three Strategies to Automate Your Business Growth

14 Aug 2017

Contributed by Lukas

What’s your website doing right now? If it’s not growing your business for you, it’s not doing its job!Optimizing your website to promote growth...

MBA887 The Working While Traveling Experiment P8: Would I Work While Traveling Again? My Take-Aways From This Experiment

07 Aug 2017

Contributed by Lukas

All good things must come to an end. Our incredible 8 week trip around the world is no exception. But with every ending comes a new beginning— and t...

MBA886 The Working While Traveling Experiment P7: How to Stay Focused in a Busy Time

31 Jul 2017

Contributed by Lukas

So much to see and do, so little time. We’re on week 7 of our map-hopping adventure, finding out just what it takes to build a business while seeing...

MBA885 The Working While Traveling Experiment P6: What Makes a Business a Great Global Business?

24 Jul 2017

Contributed by Lukas

Go global! We’ve hit the road to learn how seeing the world while growing a business can work. But traveling isn’t the only upside to doing busine...

MBA884 The Working While Traveling Experiment P5: My Working While Traveling Challenges

17 Jul 2017

Contributed by Lukas

Ah, Venice. We’re floating through the canal-strewn dreamscape of Northern Italy, soaking in the culture and beauty of this bucket-list destination....

MBA883 The Working While Traveling Experiment P4: Learning From Businesses Abroad

10 Jul 2017

Contributed by Lukas

What can the best Italian meal of your life teach you about running a business? How can the warmth of a Sicilian barista inform your customer service ...

MBA882 The Working While Traveling Experiment P3: Applying Your Travel Experiences to Your Business

03 Jul 2017

Contributed by Lukas

Fasten your seatbelts, and return your seats and tray tables to the upright position! We’re crossing the globe to find out if it’s really possible...

MBA881 The Working While Traveling Experiment P2: Making Time to Work & Play

26 Jun 2017

Contributed by Lukas

Can it be done? We’re continuing our great experiment with the ultimate entrepreneurial dream: working while seeing the world. We’re building towa...

MBA880 The Working While Traveling Experiment P1: Preparing for Travel

19 Jun 2017

Contributed by Lukas

Travel while working. Make money while seeing the world. Grab your laptop and hit the beach. We’ve all been tempted by The Dream. But is truly mobil...

MBA879 Missed Deadlines. What do you do?

12 Jun 2017

Contributed by Lukas

So you’ve missed a deadline. Whether you missed it yourself, someone on your team missed it, or your whole team collectively missed it, missed it is...

MBA878 Do You Need an NDA (Non-Disclosure Agreement)?

05 Jun 2017

Contributed by Lukas

There’s a new obsession in entrepreneurial circles, and it’s time we looked at it with a critical eye. Non-disclosure agreements (NDA) seem to be ...

MBA877 Stop Talking About Your Business That Way

29 May 2017

Contributed by Lukas

Few people love their work the way entrepreneurs do. So why do we have trouble discussing it? Most of us can pitch, but how many of us can simply talk...

MBA876 Guest Teacher Andy Molinsky – How to Successfully Reach Outside Your Comfort Zone

22 May 2017

Contributed by Lukas

The comfort zone: we all have one, but not all of us manage to leave it. If you’re in business, it’s not just healthy to evolve beyond what you’...

MBA875 Lessons Learned After a Year of Facebook Ads

15 May 2017

Contributed by Lukas

Facebook ads: are they worth it? That’s a question many an entrepreneur asks themselves. Fortunately, we’ve got some insight. We’ve spent the la...

MBA874 Optimizing Your About Page

08 May 2017

Contributed by Lukas

What’s the most visited page on your website, after the homepage? Check your analytics, and odds are it’s your “About” section. So many entrep...

MBA873 How to Shoot a Demo Video

01 May 2017

Contributed by Lukas

For most products (especially the digital kind), you want a demo video. Actually, you need one. Nothing helps sales more than showing your customers w...

MBA872 Guest Teacher Matt Bodnar- High Leverage Thinking

24 Apr 2017

Contributed by Lukas

What’s the difference between hard work and success? Leverage! Many people work hard— heck, most people do. But for hard work to become true and l...