The $100 MBA Show
Episodes
MBA1072 How to Evaluate Your Employees + Free Ride Friday!
17 Aug 2018
Contributed by Lukas
Do you have the best employees? How do you know?Evaluating team members can be tricky business. Depending on the size of your team and the scope of th...
MBA1071 Do you need to offer phone support for your online business?
16 Aug 2018
Contributed by Lukas
Customer support via phone: has it gone the way of the landline?These days, calling up and speaking to a live support agent may not only be unnecessar...
MBA1070 Q&A Wednesday: How much has your podcast helped grow your businesses?
15 Aug 2018
Contributed by Lukas
We love podcasting. But we didn’t get into it just for kicks.The $100 MBA show has a purpose: to build an audience, and demonstrate our credibility ...
MBA1069 How to Quit Your Job
14 Aug 2018
Contributed by Lukas
Ready to take the leap? Listen to this first.Leaving your 9-to-5 might be the biggest, most game-changing moment of an entrepreneur’s life. This is ...
MBA1068 Must Read: A Life in Parts by Bryan Cranston
13 Aug 2018
Contributed by Lukas
We all remember Breaking Bad as the tale of a plucky (if desperate) “entrepreneur” of sorts. But the story of Walter White is just one chapter in ...
MBA1067 Affiliate Program Pitfalls + Free Ride Friday!
10 Aug 2018
Contributed by Lukas
Affiliate marketing can go either way. Done right, it can be a revenue-boosting, word-spreading win that moves your business forward.Done wrong, it ca...
MBA1066 How to Create Something Different Enough
09 Aug 2018
Contributed by Lukas
Find your niche. That’s the motto of every smart entrepreneur, as we look to carve out our unique place in the market.Building a successful business...
MBA1065 Q&A Wednesday: Do you do your own accounting? How much time do you spend on it?
08 Aug 2018
Contributed by Lukas
Do you know where your money is?Accounting can be a little intimidating for those of us who aren’t mathematically inclined, or aren’t exactly expe...
MBA1064 How do you know you have too much on your plate?
07 Aug 2018
Contributed by Lukas
There’s a difference between busy and burnt out.We get it: motivated, driven entrepreneurs aren’t scared of a little hard work. We want to tackle ...
MBA1063 Guest Teacher: Travis Chappell- Why Overcoming Rejection Is Necessary For Your Business
06 Aug 2018
Contributed by Lukas
It takes some practice before you’re good at getting rejected. The more it happens, the better you are, the more easily it rolls of your shoulders.N...
MBA1062 How to Create a Simple Marketing & Sales System PT2 + Free Ride Friday!
03 Aug 2018
Contributed by Lukas
You’ve marketed. You’ve built your audience. You’ve grown your contact list.Now it’s time to sell.In Part I of our sales + marketing tutorial,...
MBA1061 How to Create a Simple Marketing & Sales System PT1
02 Aug 2018
Contributed by Lukas
Who’s ready to smarket?Anyone can create a product. But sales and marketing are complementary, mutually supportive efforts that turn your products i...
MBA1060 Q&A Wednesday: This podcast is huge! How did you grow your podcast audience?
01 Aug 2018
Contributed by Lukas
This week’s Q&A Wednesday started with a (much appreciated) compliment. One loyal listener noticed that our little ol’ podcast has grown exponenti...
MBA1059 Do You Need a Personal Assistant?
31 Jul 2018
Contributed by Lukas
Before you say “No,” hear us out. Personal Assistants aren’t just for the rich and famous. These days, it can be affordable (and well worth the ...
MBA1058 Must Read: Getting Things Done by David Allen
30 Jul 2018
Contributed by Lukas
Let’s work on that “To Do” list.Crossing tasks off your list is a good feeling, and not just because it means forward progress for your business...
MBA1057 Free Trials: With or Without a Credit Card Required? + Free Ride Friday!
27 Jul 2018
Contributed by Lukas
The free trial: it’s an old, effective, tried-and-true way to turn leads into sales. But there’s one aspect of the free trial that business owners...
MBA1056 The 1 Thing You Should Never Outsource
26 Jul 2018
Contributed by Lukas
As your business grows, you can’t do everything yourself. However, there are some things no one else should do for you.In fact, there’s one thing ...
MBA1055 Q&A Wednesday: How often do you update your website?
25 Jul 2018
Contributed by Lukas
Your website is everything to your business. And like your business, it can’t afford to stagnate. It’s got to change, grow, and evolve in order to...
MBA1054 5 Reasons Masterminds Fail
24 Jul 2018
Contributed by Lukas
Mastermind groups can be a fantastic way to get and give valuable advice, accelerating your growth as an entrepreneur. These small groups of industry ...
MBA1053 Guest Teacher: Dr Tyson E Franklin – The 6 Pillars of Marketing
23 Jul 2018
Contributed by Lukas
Let’s take a step back. Let’s look at marketing differently.A rounded, grounded approach to marketing is a powerful thing. By planning your market...
MBA1052 Starting a Blog From Scratch P2 + Free Ride Friday!
20 Jul 2018
Contributed by Lukas
If you’re not blogging, you’re not marketing.Yesterday, we took a look at how to establish your blogging goals, and how to systematize your writin...
MBA1051 Starting a Blog From Scratch P1
19 Jul 2018
Contributed by Lukas
Effective online marketing comes down to one thing above all: content. And while pics and videos are great, the written word is still the most importa...
MBA1050 Q&A Wednesday: Which email marketing software do you recommend?
18 Jul 2018
Contributed by Lukas
Here at the $100 MBA, we live by a few unquestionable business truths. One of them is that when it comes to marketing, email. Is. King.When you’re s...
MBA1049 How to Start Thinking About Retirement
17 Jul 2018
Contributed by Lukas
What does retirement mean to you?If you’ve never tried to answer that question, the time to start thinking about it is now — no matter your age. R...
MBA1048 Must Read: The Miracle Morning by Hal Elrod
16 Jul 2018
Contributed by Lukas
Every day is a new opportunity!Your morning routine can have a huge impact on your long-term success. In fact, a common thread among some of the most ...
MBA1047 How Much Should You Test Your Product Before Launch? + Free Ride Friday!
13 Jul 2018
Contributed by Lukas
Is your product ready for launch? How can you know?Spending too much time in the beta phase can hurt your business. Excessive testing and endless twea...
MBA1046 Simple Steps to Onboarding a New Employee
12 Jul 2018
Contributed by Lukas
Onboarding: it’s not just for customers!Your new team members need to hit the ground running, feeling comfortable and confident from the start. They...
MBA1045 Q&A Wednesday: What Is The #1 Skill I Should Work On as a New Entrepreneur?
11 Jul 2018
Contributed by Lukas
You’re just starting out as an entrepreneur. You know you’ll need versatile skills, but you can’t do everything well. If you’re gonna be a jac...
MBA1044 How to Create a Team Handbook For Your Company
10 Jul 2018
Contributed by Lukas
Ditch the old-fashioned employee handbook. Today’s dynamic companies have a new approach.Rather than carving company info in stone and handing it do...
MBA1043 Guest Teacher: Dan Stones – The 5 Steps to Building An Unbeatable Team Culture
09 Jul 2018
Contributed by Lukas
Want to keep your team happy, productive, motivated, and on point?It’s all about the culture.Today, we’ve got a special guest teacher with years o...
MBA1042 Is Money That Important? + Free Ride Friday!
06 Jul 2018
Contributed by Lukas
How much does money matter? Where’s the line between realism and materialism? How much of your business’s value can be expressed in dollars and ce...
MBA1041 How Small Gifts Can Make a Big Difference
05 Jul 2018
Contributed by Lukas
A little gift can go a long way.It’s not a bribe. It’s not an act of manipulation. It’s simply an expression of genuine appreciation for someone...
MBA1040 Q&A Wednesday: What do you include on a pre-launch product page if you don’t have product creatives or app screenshots?
04 Jul 2018
Contributed by Lukas
To get your business rolling, we always advocate for the MVP (Minimum Viable Product). But when it comes to marketing that product, you’ll need anot...
MBA1039 How to Hire Motivated Players
03 Jul 2018
Contributed by Lukas
Your business deserves the best. But where do you find it?It starts with redefining “best.” While many employers look for the most talented prospe...
MBA1038 Must Read: How to Fail at Almost Everything and Still Win Big by Scott Adams
02 Jul 2018
Contributed by Lukas
Sometimes, the best advice comes from unexpected places.Scott Adams is a cartoonist, but anyone who’s read his classic comic strip Dilbert knows he’...
MBA1037 Do You Need a Personal Website? + Free Ride Friday!
29 Jun 2018
Contributed by Lukas
Your business has a website, promoting your brand and product. But do you need another website, to promote…y’know, you?Many business owners mainta...
MBA1036 Strategies for Getting Started with Outbound Sales
28 Jun 2018
Contributed by Lukas
Inbound, inbound, inbound. These days, it seems like all we hear. But what about the good ol’ fashioned way of moving product? What about getting ou...
MBA1035 Q&A Wednesday: How do I run a promotion without devaluing my product?
27 Jun 2018
Contributed by Lukas
Sale prices can draw customers — but they can also send a bad message. It’s Q&A Wednesday, and one listener wants to know how to cut prices withou...
MBA1034 How to Market When You’re Starting From Scratch
26 Jun 2018
Contributed by Lukas
You have no contact lists, no followers, no fans, nada. How in the heck are you supposed to start marketing?Everyone starts somewhere. Today, we discu...
MBA1033 Guest Teacher: Justin Jackson – How to use podcasting as a marketing tool for your business
25 Jun 2018
Contributed by Lukas
Ready to podcast? This is the episode for you.We know a thing or two about podcasting, having made it all the way to our 1,033rd episode. But we’ve ...
MBA1032 How to Get the Most Out of a Meetup + Free Ride Friday!
22 Jun 2018
Contributed by Lukas
The Internet is great, but sometimes you can’t beat some good ol’ fashioned real-world networking.Physical meetups are more prevalent than you mig...
MBA1031 Is Google AdWords Marketing Dead?
21 Jun 2018
Contributed by Lukas
Google AdWords: is the party over?There was a time when AdWords was everything: a valuable, cost-effective way to get your website to the top of the r...
MBA1030 Q&A Wednesday: Is Starting a YouTube Channel a Good Idea?
20 Jun 2018
Contributed by Lukas
Are videos the new blogs? Many marketing experts have pointed out that YouTube is the world’s second-biggest search engine, but does that mean every...
MBA1029 Unexpected Speed Bumps in Starting an Online Business with Matt Jenks
19 Jun 2018
Contributed by Lukas
The road to independent success could use a few warning signs!If you’re starting your first online business, this is the episode for you. In a speci...
MBA1028 5 Tips for Becoming a Paid Public Speaker
18 Jun 2018
Contributed by Lukas
Your knowledge and experience are valuable — and not just to you.In fact, your knowledge and experience are worth paying for, if you have the public...
MBA1027 How to Put The Spark Back Into Your Business + Free Ride Friday!
15 Jun 2018
Contributed by Lukas
The excitement can’t last forever.When the honeymoon’s over, the founding obstacles are cleared, and the initial fires are put out, it’s just yo...
MBA1026 How Often Do You Need to Upgrade Your Computer?
14 Jun 2018
Contributed by Lukas
To do the best job, you need the right tools. But even the best tools don’t last forever.If you’re like us, your business depends on your computer...
MBA1025 Q&A Wednesday: Where can I hire great remote team members?
13 Jun 2018
Contributed by Lukas
We’d say remote teams are the future, but they’re already here.More and more, smart entrepreneurs are taking advantage of a whole planet’s worth...
MBA1024 Get A Handle on Tracking Your Expenses and Receipts
12 Jun 2018
Contributed by Lukas
Accounting can get out of hand, quickly — even when you have an accountant!With a million little business expenses going out every day, it can be ma...
MBA1023 Guest Teacher: David Burkus- How To Make The Connections You Need To Grow Your Business
11 Jun 2018
Contributed by Lukas
Networking: you’re (probably) doing it wrong.Networking is crucial to the development of any business. We like to say that the relationships you bui...
MBA1022 How To Work On Weekends Without Burning Out + Free Ride Friday!
08 Jun 2018
Contributed by Lukas
Entrepreneurs need weekends, too.Building a business on the side is no easy feat. But even the hardest working, most dedicated side-hustler has basic ...
MBA1021 How To Get Feedback About You From Your Team
07 Jun 2018
Contributed by Lukas
How are you doing so far?That’s a question every business owner needs to ask their team from time to time. Asking, of course, is easy. Getting hones...
MBA1020 Q&A Wednesday: How do I create an online course on a budget?
06 Jun 2018
Contributed by Lukas
Got something to teach? Something to share? Ready to make a business out of it?It’s time to start your first online course. But if you’re like tod...
MBA1019 How to Transition from Self-Employed to Business Owner
05 Jun 2018
Contributed by Lukas
Your future is bigger than yourself alone.There’s a huge difference between self-employment and business ownership. Being self-employed gives you fr...
MBA1018 Must Read: Unlimited Power by Anthony Robbins
04 Jun 2018
Contributed by Lukas
Every once in a while, go back to the classics.Tony Robbins is one of the original “self-help gurus.” While that kind of title might be scoffed at...
MBA1017 How To Make The Most of a Bad Day + Free Ride Friday!
01 Jun 2018
Contributed by Lukas
The true measure of yourself is what you do when times are toughest.In business, tough times are never in short supply. Even the most successful busin...
MBA1016 Should You Start a 2nd Business on the Side?
31 May 2018
Contributed by Lukas
We get it. Entrepreneurship is addictive.Sometimes, while we’re developing one business, we see an opportunity to start another. Currently, we’re ...
MBA1015 Q&A Wednesday: How much time should I spend consuming content?
30 May 2018
Contributed by Lukas
Content: there’s plenty of it out there.Much of it can help you grow as an entrepreneur. With the wealth of online educational resources available t...
MBA1014 Is a Custom Built Website Worth It?
29 May 2018
Contributed by Lukas
You’re starting a small business. You need a website. But you’re not a website developer.Welcome to the most common of marketing conundrums. Can y...
MBA1013 Guest Teacher: Clay Clark – How to Increase Your Sales by 300% in 30 Days
28 May 2018
Contributed by Lukas
Ready for some top-notch business coaching?Clay Clark is in demand as a business consultant. SBA Entrepreneur of the Year and a bestselling author, Cl...
MBA1012 8 Essential Metrics Every SaaS Should Track P2 + Free Ride Friday!
25 May 2018
Contributed by Lukas
Let’s get SaaSy.It’s FREE RIDE FRIDAY!!!, and we’re finishing up our two-part series on the metrics that matter most to your SaaS business.If yo...
MBA1011 8 Essential Metrics Every SaaS Should Track P1
24 May 2018
Contributed by Lukas
Metrics matter. But which numbers should you really keep your eye on?If you’re running a SaaS (Software as a Service) business, you’ve got plenty ...
MBA1010 Q&A Wednesday: How can I save money with my payment processor?
23 May 2018
Contributed by Lukas
Payment processing fees are part of the cost of doing business. But does the cost have to be so high?Nope. It doesn’t. Depending on your business, y...
MBA1009 5 Things You Need To Know About GDPR
22 May 2018
Contributed by Lukas
GDPR: if you haven’t heard about it yet, you will.The policies take effect in a matter of days, and it’s likely to affect almost every business wi...
MBA1008 Must Read: The Everything Store by Brad Stone
21 May 2018
Contributed by Lukas
Ever read a book that changed your whole outlook?That’s the case with our latest Must Read Book Review, this time the true story of the world’s ri...
MBA1007 How to Adapt Spotify’s Business Model + Free Ride Friday!
18 May 2018
Contributed by Lukas
Give. Hook. Upsell. Repeat.The Spotify business model is genius. It’s also increasingly common practice, one currently adopted by businesses big and...
MBA1006 5 Common Mistakes When Starting Your First Business
17 May 2018
Contributed by Lukas
You’re starting your first business. Are you nervous?Don’t be! Even though it’s your first time, you’ve got the advantage of our experience, r...
MBA1005 Q&A Wednesday: How do I close my business for good without upsetting my customers?
16 May 2018
Contributed by Lukas
Goodbyes are tough. When you’re closing your doors, how should you address it with your customers?That’s what one listener asked us for this week’...
MBA1004 How to Run a Successful Cross Promotion
15 May 2018
Contributed by Lukas
They say two heads are better than one. How about two marketing campaigns?Cross-promotion is a smart, simple way to instantly double your exposure, an...
MBA1003 Guest Teacher: Timothy Armoo- How to Leverage Snapchat to Tap into a Young Demographic
14 May 2018
Contributed by Lukas
If you want to reach the young, you need to speak Snap.Snapchat owns the under-30 market, with more teenage users than Facebook — despite Snapchat b...
MBA1002 Removing Friction From Your Business + Free Ride Friday!
11 May 2018
Contributed by Lukas
Friction (noun): that which slows us down.We all want our businesses to run smoothly. Today, we’ve got some tips on how to identify and eliminate so...
MBA1001 How to Find Great Talent Via Your Staff
10 May 2018
Contributed by Lukas
Good help is hard to find. But it’s easier when you’ve got staff who care about your business.Whenever it’s possible, finding new hires via your...
MBA1000 Q&A Wednesday: How Do You Work & Live With Your Significant Other?
09 May 2018
Contributed by Lukas
It’s been a long road, but here we are: 1,000 episodes!Don’t worry — we won’t spend too much time celebrating, because we’ve got business to...
MBA999 5 Email Promotion Tips To Increase Sales
08 May 2018
Contributed by Lukas
Email, email, email.We never miss an opportunity to point out that email is king when it comes to online marketing and sales. Because the recipient ha...
MBA998 Must Read: Damn Good Advice by George Lois
07 May 2018
Contributed by Lukas
In business, good advice is worth its weight in gold.For this week’s Must-Read Book Review, we go one better: Damn Good Advice (for people with tale...
MBA997 Advanced Email List Building P2 + Free Ride Friday!
04 May 2018
Contributed by Lukas
Build the list that’ll build your business!Yesterday, we started our 2-part series on email list-building with a talk on website optimization and op...
MBA996 Advanced Email List Building P1
03 May 2018
Contributed by Lukas
In online business, email is everything.That’s no overstatement. Email remains the single most important tool you can use to turn website visitors i...
MBA995 Q&A Wednesday: How much should I spend on my logo?
02 May 2018
Contributed by Lukas
Every business needs a logo.A smart, eye-catching symbol that encapsulates your brand and mission can do wonders for your reach. It can generate inter...
MBA994 5 Ways to Work Less
01 May 2018
Contributed by Lukas
Don’t work too much!That might sound like odd advice from a podcast about building your independent business, but it’s crucial. Burnout kills busi...
MBA993 Special Guest Lesson: Exactly How To Start An Online Store with Katie Swett
30 Apr 2018
Contributed by Lukas
Selling physical goods online? Setting up your eCommerce store is easier than ever, given the tools available. But whichever service you choose, it’...
MBA992 Growth You Should Aim for in Year 1 + Free Ride Friday!
27 Apr 2018
Contributed by Lukas
Is your business growing fast enough?If you’re just getting started, that’s a question you might be asking. The answer, though, isn’t as simple ...
MBA991 Guest Teacher: Carrie Olsen- How to get better results with your sales page using 3 principles from acting
26 Apr 2018
Contributed by Lukas
What can artistic performance teach us about sales performance?Quit a lot, we think. And so does our next special guest teacher, Carrie Olsen. Carrie ...
MBA990 Guest Teacher: Dan Martell- How To Build a Scalable Systems Playbook
25 Apr 2018
Contributed by Lukas
As your business grows, organization becomes more and more crucial.At some point, the systems you establish will be the difference between getting thi...
MBA989 How to Get Ready For Some Time Off
24 Apr 2018
Contributed by Lukas
We all need a break. But how do you make sure your break doesn’t hurt your business?Burnout is a real and dangerous thing. It’s not only bad for y...
MBA988 Must Read: SEO 2018 (No-BS) Strategy by Casey Henry
23 Apr 2018
Contributed by Lukas
Need to update your SEO strategy quickly?We’ve got the most efficient, to-the-point 2018 SEO guide available. It’s not a best-seller from a renown...
MBA987 5 Ways to Increase Your Email Open & Click Rates + Free Ride Friday!
20 Apr 2018
Contributed by Lukas
Email is still king.Even in today’s world of viral social media, email remains the most effective, important tool for online marketing and sales. As...
MBA986 4 Ways to Improve Your Customer Service Today
19 Apr 2018
Contributed by Lukas
It’s easier (and less costly) to keep your current customers than to earn new ones.When you think of the importance of customer service, always reme...
MBA985 Q&A Wednesday: What would you do differently if you started your software company all over again?
18 Apr 2018
Contributed by Lukas
Hindsight is a beautiful thing.What would we do differently? We’ve learned so much over the course of building and running our SaaS business, Webina...
MBA984 How to Have More Patience with Your Business
17 Apr 2018
Contributed by Lukas
In life, patience is a virtue. In business, it’s a necessity.We all want success as quickly as possible — especially those of us who take the risk...
MBA983 Guest Teacher: Joey Coleman- How to Counter Buyer’s Remorse
16 Apr 2018
Contributed by Lukas
Keep. Your. Customers.As entrepreneurs, we spend a lot of time and resources on customer acquisition. We pour effort into getting more and more new cu...
MBA982 How To Empower Your Team To Manage Themselves + Free Ride Friday!
13 Apr 2018
Contributed by Lukas
It’s FREE RIDE FRIDAY!!! Today, we discuss the most important thing an entrepreneur can do to reduce stress, increase efficiency, and genuinely enjo...
MBA981 Fighting Depression in Entrepreneurship
12 Apr 2018
Contributed by Lukas
No one said this would be easy.Business is tough. Entrepreneurship can be even tougher. We think it’s healthy, productive, and good for your busines...
MBA980 Q&A Wednesday: How do I know my business idea is a good one?
11 Apr 2018
Contributed by Lukas
Ideas: we all have them. Some of them are even good. But is your idea good enough to sustain a business?You don’t have to guess.If you have an idea ...
MBA979 How I Prepare for a Public Speech
10 Apr 2018
Contributed by Lukas
Public speaking is many people’s biggest fear. But for entrepreneurs, it can be one of your most powerful tools. As intimidating as it can be, getti...
MBA978 Must Read: Exactly What To Say by Phil M Jones
09 Apr 2018
Contributed by Lukas
Nervous about sales? There’s a Must-Read Book Review for that.Exactly What to Say by Phil M Jones is exactly what the title promises: a collection o...
MBA977 How to Build a Business On The Side P2 + Free Ride Friday!
06 Apr 2018
Contributed by Lukas
Ready to make your side gig your full-time career?Yesterday, we laid out the first phases of our detailed action plan for building your own business o...
MBA976 How to Build a Business On The Side P1
05 Apr 2018
Contributed by Lukas
You want to build your own business, but you already have a job. And you don’t want to lose it (just yet).You’re not the only one. Building your b...
MBA975 Q&A Wednesday: What sales guides or resources do you recommend for non-sales people?
04 Apr 2018
Contributed by Lukas
It’s Q&A Wednesday, and we’re here to help! Today, we address a question from a listener with a very common issue: they’re not exactly an expert...
MBA974 How to Make Big Decisions in Your Business
03 Apr 2018
Contributed by Lukas
Decisions, decisions. Entrepreneurship means having more control — and more responsibility — than your average person. Sometimes, the sheer import...
MBA973 Guest Teacher: Jordan Harbinger – How to Build Relationships for a Rainy Day
02 Apr 2018
Contributed by Lukas
We’ve said it before, and it remains true: the relationships you build are the greatest asset you’ll ever have in business. Through ups and downs,...