This weeks episode is all about the Guest Experience and how it can dramatically affect your property's success. We are joined by Nick Ellis, where he will give you insights into how your currents guests are a whole lot more valuable than the guest you might get in future. AND While spending time and money on promotion and trying to get new customers is key, it is just equally as important to invest your resources in the experience your guests will have while at your property. I am excited to bring you this episode as Nick Ellis is a true legend in the hospitality space. He is a tourism veteran of 20 years. He has ascended the ranks through every operational role in hotels, starting off as a room service attendant and making his way through food and beverage, front office, guest services and reservations. With this experience under this belt, he has moved into managerial and leadership and is one of the most respected entrepreneurs in this field. He is also the author of, “Business to Business Marketing, Relationships, Networks and Strategies” and sits as a judge at the Queensland Tourism Industry Council. Positive guest experience is considered the number one criteria that travelers use to select accommodation – far outweighing price and location, positive guest experiences are profitable too. According to the Harvard Review, guests who have the best past experiences spend more compared to those who have poor experiences. Obviously happy guests can help guarantee that our accommodations revenues remain healthy.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.