The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
Episodes
FREEEEDOM!
25 May 2018
Contributed by Lukas
This might be my FAVORITE episode of all-time. You'll know why when you listen...(yes, that is all I am saying in this description!) Like us on Facebo...
Do for ONE What You Wish You Could Do for Many
24 May 2018
Contributed by Lukas
I recently gave a talk about going the extra mile in affiliate promos. I shared a bunch of ideas that I'm going to share with you, my podcast listener...
How to Decide Who Gets Affiliate Commissions
16 May 2018
Contributed by Lukas
Ah...the great debate in affiliate marketing...who gets the affiliate commission. I've shared this before in Episode 36 and Episode 37 of TAG, but tod...
What Do You Do if Affiliate Promotional Materials Suck?
11 May 2018
Contributed by Lukas
Have you ever wanted to promote an affiliate offer but, unfortunately, the promotional materials were not up to par? That's exactly what happened to M...
2 Secrets to ROCKING Webinar Promotions as an Affiliate
07 May 2018
Contributed by Lukas
I recently decided to share two of my most closely held secrets for webinar promotions as an affiliate. I've never publicly shared these and over the ...
How to Pick the Right Time for Your Product Launch
02 May 2018
Contributed by Lukas
I got a question on Twitter the other day from Skip Foster. He wrote: "What are good websites for seeing upcoming launch calendars so we don't overlap...
How to Double Your Sales Conversions in Affiliate Promotions
27 Apr 2018
Contributed by Lukas
Would you like to know an easy way to double your sales conversions in affiliate promotions? I bet you do! And that's just what I am sharing in today'...
Stop Trying to be the Expert
23 Apr 2018
Contributed by Lukas
A received an interesting response to our affiliate marketing survey recently. This person wrote that it was hard "passing myself off as an expert wit...
Double Your Optins in Affiliate Campaigns with These Four Simple Strategies
20 Apr 2018
Contributed by Lukas
It is possible to double your optins in any affiliate campaign, regardless of your list size or experience. Today, I'll share four simple strategies t...
Opportunity is Knocking - An Interview with Eben Pagan (Part Two)
17 Apr 2018
Contributed by Lukas
Today's episode is super special because I had an awesome opportunity to interview one of my long-time virtual mentors, Eben Pagan. I have learned a t...
Opportunity is Knocking - An Interview with Eben Pagan (Part Two)
13 Apr 2018
Contributed by Lukas
Today's episode is super special because I had an awesome opportunity to interview one of my long-time virtual mentors, Eben Pagan. I have learned a t...
Oops...I Spent $1,000 on Facebook Ads in 15 Minutes...with NO Return
12 Apr 2018
Contributed by Lukas
A few weeks ago we made a huge mistake during an affiliate promotion. We accidentally spent $1,000 on Facebook Ads and saw exactly $0 in return. Today...
How to Get Accepted into Almost Any Affiliate Program
10 Apr 2018
Contributed by Lukas
Not getting accepted into affiliate programs is one of the biggest sources of frustration for many affiliates. Today, I'll show you how to almost guar...
Listener Q&A - Better to Spend Time Recruiting Affiliates or Nurturing Current Ones?
05 Apr 2018
Contributed by Lukas
I got a great question from Liz Barnett recently. She asked: I have a quick affiliate management question. If you have to choose due to time/resource ...
Are You Letting This Hold You Back?
02 Apr 2018
Contributed by Lukas
I recently offered a guy something so simple, but it could 5-10X his business...and he said "no." All because of something that is holding him back. A...
How Do You Promote Affiliate Offers That Have a Lifetime Cookie?
28 Mar 2018
Contributed by Lukas
I am a big fan of affiliate programs that offer a lifetime cookie. Heck, I did an entire video on the subject. In my opinion, it's only fair to reward...
What Are You Afraid Of?
23 Mar 2018
Contributed by Lukas
I got an email from Lisa Ingelse recently that really got me thinking: What am I so afraid of that is holding us back in my online business? What abou...
I REALLY Screwed Up
20 Mar 2018
Contributed by Lukas
During a recent 7-figure affiliate launch, I REALLY screwed something up. I made a HUGE mistake and today I share exactly what happened and the big le...
Is Affiliate Marketing RIght for MY Audience?
16 Mar 2018
Contributed by Lukas
How do you know if affiliate marketing is right for YOUR specific audience? There are two simple questions you can ask yourself, which I share in this...
Make Ignorance Your Biggest Advantage
13 Mar 2018
Contributed by Lukas
Think you need to learn more about marketing to be successful online? Maybe not. What if your ignorance could be your BIGGEST advantage? That's what t...
How to be an Overnight Success
07 Mar 2018
Contributed by Lukas
What does it take to be an overnight success? I had a phone call recently that is going to catapult my business to a new level. It was a total surpris...
A Quick Favor
05 Mar 2018
Contributed by Lukas
I have a quick favor to ask... Can you take just 3 minutes to take my affiliate marketing survey? You can find it here: http://www.mattmcwilliams.com/...
6 Marketing Lessons from the Life of Billy Graham
02 Mar 2018
Contributed by Lukas
Life millions of people last week, I was saddened to hear of the death of Billy Graham. And while we celebrate his life and legacy, there are some cle...
How to SERVE Your Tribe with Affiliate Promotions
27 Feb 2018
Contributed by Lukas
A lot of people think that promoting affiliate offers is nothing but a money-grab or at best a distraction. But what if it TRULY could be a great way ...
The Rise of YOU - An Interview with Chris Ducker (Part Two)
22 Feb 2018
Contributed by Lukas
Chris Ducker has a new book out, The Rise of the Youpreneur. I cannot recommend this book enough. Today, I'm sharing part two of my interview with Chr...
The Rise of YOU - An Interview with Chris Ducker (Part One)
20 Feb 2018
Contributed by Lukas
Today I have a special treat...an interview with one of my favorite people in the world...Chris Ducker. His new book, The Rise of the Youpreneur, is d...
How to Deal with Insecurity in an Affiliate Launch
16 Feb 2018
Contributed by Lukas
How do you feel when you see others succeeding in massive ways? Do you feel excited or do you feel insecure? I got an email recently from an affiliate...
RANT - Stop Making These Excuses and Holding Yourself Back
12 Feb 2018
Contributed by Lukas
I keep hearing people making two specific excuses as to why they aren't succeeding with affiliate marketing...and these excuses need to STOP! They are...
Why You Should Promote the Same Products Over and Over
07 Feb 2018
Contributed by Lukas
I got an email from an affiliate recently asking about promoting the same product for the third time. Is this wise? Or perhaps there are advantages to...
Get CLEAR on Your Launch Goals
31 Jan 2018
Contributed by Lukas
You cannot possibly succeed if you aren't clear about what your launch goals are. You may think that it's to make the most money possible, but that is...
How to Make the BIG Shift in Your Business
24 Jan 2018
Contributed by Lukas
Three years ago, I made a BIG shift in my business. I changed one very simple thing...I stopped asking two wrong questions and started asking one RIGH...
Listener Q&A: When Should You Pay Affiliates on Upsells and Downsells?
21 Jan 2018
Contributed by Lukas
One question I've received quite often is whether or not to pay affiliates on upsells and downsells. I had my own opinion, but I decided to ask some o...
It's Launch Day...and I'm Not Nervous. Here's Why.
17 Jan 2018
Contributed by Lukas
It's launch day today for the biggest launch of the year...and I'm not worried a bit. Why? Because of a simple strategy we executed with our top affil...
Key #10 to Closing More Affiliate Sales (The "X" Factor)
15 Jan 2018
Contributed by Lukas
We're wrapping up our series on closing affiliate sales with the 10th and final key. This is the one factor that I can't measure. It's just something...
Key #9 to Closing More Affiliate Sales (Length of Emails)
12 Jan 2018
Contributed by Lukas
Can email length really make a difference in your ability to close sales at the end of an affiliate promotion? The research sure says it does. In fact...
Key #8 to Closing More Affiliate Sales (Call Your Prospects)
10 Jan 2018
Contributed by Lukas
Today I am sharing a closing secret that takes some serious hustle, but is VERY effective. Call your prospects. Alex Mandossian did this during Josh...
Key #7 to Closing More Affiliate Sales (Use Live Chat)
08 Jan 2018
Contributed by Lukas
One of the simplest ways to close more affiliate sales is to engage people using live chat. It works for three reasons: 1. It stands out, 2. It's pe...
Key #6 to Closing More Affiliate Sales (Promote End-of-Launch Live Events)
05 Jan 2018
Contributed by Lukas
In this series of how to close more affiliate sales, today's secret was the most surprising to me. But it is also one of the most impactful. When I s...
Key #5 to Closing More Affiliate Sales (Get VERY Personal)
02 Jan 2018
Contributed by Lukas
This secret to closing affiliate sales might make you uncomfortable. It's all about sharing YOUR personal story. Transformation stories are critical....
Key #4 to Closing More Affiliate Sales (Email Frequency in the last 48 Hours)
28 Dec 2017
Contributed by Lukas
The number of times an affiliate emailed in the last 48 (and especially 24) hours was the number one factor in closing affiliate sales. So, how do you...
Key #3 to Closing More Affiliate Sales (Host an AMA)
25 Dec 2017
Contributed by Lukas
I'm back with part three of a series on closing affiliate sales. Today, I'm sharing one of the coolest tricks of the trade in my opinion because I've ...
Key #2 to Closing More Affiliate Sales (Bonuses)
22 Dec 2017
Contributed by Lukas
We're continuing our series on closing affiliate sales with the second key...killer affiliate bonuses. Each of the 11 highest converting affiliates I...
The Secrets of Closing Affiliate Sales
17 Dec 2017
Contributed by Lukas
Closing sales is what separates the top affiliates from the rest of the affiliate world. Over the next few episodes, I'm going to be sharing my latest...
Affiliate Program Case Study (Marisa Murgatroyd)
12 Dec 2017
Contributed by Lukas
We just watched Marisa Murgatroyd run a HUGE affiliate launch for her Experience Product Masterclass. Here's some of the takeaways from her affiliate ...
What Went Wrong in Our Best Affiliate Promotion Ever
08 Dec 2017
Contributed by Lukas
We're coming off our best affiliate promotion ever...and a LOT went right. But it wasn't all cupcakes and rainbows. We made a lot of mistakes that ult...
[RANT] Become a Student, Not a Critic
07 Dec 2017
Contributed by Lukas
I'm up on my soapbox today. I want to encourage you to STOP criticizing other marketers or putting up your guard...and START studying them. To be a gr...
Our Best Affiliate Promo EVER (And What We Learned)
05 Dec 2017
Contributed by Lukas
We just finished our best affiliate promotion ever in terms of revenue. Over $30,000 total from Marisa Murgatroyd's Experience Product Masterclass. An...
Don't Make This Deadly Affiliate Marketing Mistake
27 Nov 2017
Contributed by Lukas
In today's episode, I'm sharing a common, but frustrating affiliate marketing mistake. It's one that I've made many times before I finally figured it ...
How to Make the Most of Attending Live Events (Ninja Tips)
22 Nov 2017
Contributed by Lukas
If you plan on attending a live, in-person event soon, you need to listen to this episode. Today, we're finishing up a series based on Mark's trip to ...
It's All About Relationships (And a Challenge)
20 Nov 2017
Contributed by Lukas
I have a challenge for you in this episode. Today, we have a quick episode all about the power of the right relationships and how to take advantage of...
Jeff Walker's LaunchCon Takeaways Pt. 2 (Gamechangers)
17 Nov 2017
Contributed by Lukas
I'm back for another episode with Mark Sieverkropp, who just returned from Jeff Walker's LaunchCon event in Dallas. Today, we're discussing two HUGE t...
Recap of Jeff Walker's LaunchCon (Major Lessons for YOUR Online Business)
16 Nov 2017
Contributed by Lukas
Today, I interview one of my team members, Mark Sieverkropp about his experience at Jeff Walker's LaunchCon event. I was unable to make this year due ...
EPIC Trip to Austin (Takeaways from ASK Method Deep Dive Day)
14 Nov 2017
Contributed by Lukas
So Mark Sieverkropp and I just got back from an EPIC trip to Austin, TX with Ryan Levesque and his team at the ASK Method. We spent the entire day dee...
Entrepreneurial You (Part Two with Dorie Clark)
10 Nov 2017
Contributed by Lukas
This is Part Two of a two-part interview with Dorie Clark, our FIRST ever guest. I had the chance recently to interview Dorie, whose new book, Entrepr...
Entrepreneurial You (Part One with Dorie Clark)
09 Nov 2017
Contributed by Lukas
What if all you needed to do to be successful was to monetize what you already know and create multiple income streams? Well, today I have an awesome ...
Speaking at a Living Legend's Event (What I Learned)
03 Nov 2017
Contributed by Lukas
I just got back from speaking at InfoSummit 2017, Dan Kennedy's awesome event in Cleveland. Dan is one of my living legends, so I was PUMPED, but...so...
What it REALLY Takes to Succeed in Your Online Business
24 Oct 2017
Contributed by Lukas
What really separates people who succeed with their online businesses and those who don't? It's actually the same thing that separates the middle clas...
Forget Everything You Learned in School
20 Oct 2017
Contributed by Lukas
If you want to be successful with your online business, you need to forget everything you learned in school. Traditional schooling falls into one of t...
Ridiculous Affiliate Bonus Packages (Mild Rant)
17 Oct 2017
Contributed by Lukas
So how much is too much with an affiliate bonus package? You've seen the outrageous bonus packages that some people offer. Are some people crossing th...
How Do Keep Track of All Your Affiliate Promotions?
12 Oct 2017
Contributed by Lukas
One of our awesome No Product No Problem VIP students asked this question recently: "Productivity question: With all the aff programs one subscribes ...
The Times They Are A-Changin'
10 Oct 2017
Contributed by Lukas
I'll cut right to the chase...we're dropping the "Daily" from the "The Affiliate Guy Daily." We've learned that people need more time to implement wha...
Should Your Affiliate Program be FUN?
09 Oct 2017
Contributed by Lukas
Today I'm going to share with you why your affiliate program should be fun. In the end, it's all about results...and FUN affiliate programs get better...
Are You Ready to Bring on Affiliates?
08 Oct 2017
Contributed by Lukas
I recently got a question from a member of one of our workshops. She asked: "How do I know if I am ready to bring on affiliates? This launch? My next ...
This Might Hurt a Little (Part 4 of Lessons from Tribe Conference)
07 Oct 2017
Contributed by Lukas
This episode might hurt a little...because today we're talking about the power of pain. I'm also going to call you out on your "side gig" and show you...
The Power of Relationships and Public Speaking
06 Oct 2017
Contributed by Lukas
Today, I am sharing two more huge takeaways from last year's Tribe Conference: The Power of Relationships and the Power of Public Speaking. You simply...
The Power of Connection, Belief, and Teaching (More Lessons from Tribe Conference)
05 Oct 2017
Contributed by Lukas
I'm back today with more lessons from Jeff Goins' Tribe Conference. Today, I share three lessons: The Power of Connection from Asha Dornfest, The Powe...
ROAD TRIP! Lessons from Jeff Goins' Tribe Conference
04 Oct 2017
Contributed by Lukas
I'm about to head on a fun road trip to Austin, TX to meet with Ryan Levesque's team and a few other locations. So I wanted to share a blast from the ...
How to Get Affiliates to Go All-In and Commit
03 Oct 2017
Contributed by Lukas
It's one thing to recruit an affiliate to your program. It's another to get them to go all-in and commit to promoting. Today's episode is all about ju...
How to Handle Hate Mail from Subscribers
02 Oct 2017
Contributed by Lukas
I got my first negative iTunes review ever (out of like 500+ for all my podcasts). That got me thinking...how should you handle hate mail, complaints,...
When Should Introduce Affiliate Bonuses? (Q&A with Susie Moore)
01 Oct 2017
Contributed by Lukas
Susie Moore asked a great question about timing affiliate bonuses. I answered it in a video for Michael Hyatt's affiliates but I knew I had to share i...
Should You Promote Webinars or Sales Page Once the Cart Opens?
30 Sep 2017
Contributed by Lukas
A lot of product launches follow a similar pattern. Once the cart opens, there will be webinars. The webinars are great because they are free to atten...
The Importance of Pre-Framing Affiliate Offers
29 Sep 2017
Contributed by Lukas
Today, I'm going to share a lesson from an egg. Yes, the single best egg I've eaten in my entire life. This egg shows us the importance of pre-framing...
How to Hear YES from More Affiliates (Recruiting Tips)
28 Sep 2017
Contributed by Lukas
What is the key getting a YES from more potential affiliates? There's a very simple answer that I cover today. Today, I share how you can recruit more...
The Best System to Manage an Affiliate Program (My Recommendations)
27 Sep 2017
Contributed by Lukas
I was asked recently by my mastermind group (and about 100 other people) what affiliate management system I recommend. For us, we only use InfusionSof...
ONE Simple Tweak that Increased Webinar Sales by 34%
26 Sep 2017
Contributed by Lukas
Last month, we made one very simple tweak to our webinars that boosted sales by 34%. This single change took less than 15 minutes to make and also res...
This Strategy Increased Our Show Up Rate Nearly 50% on Affiliate Webinars
25 Sep 2017
Contributed by Lukas
In today's episode, I share a strategy that has dramatically increased our conversions on affiliate webinars. When our affiliates promote our webinars...
Overcoming the FEAR of Selling Affiliate Offers
24 Sep 2017
Contributed by Lukas
What holds most people back from selling affiliate offers better? For most people, it's FEAR. Yesterday, I talked about the gender gap in affiliate ma...
Closing the Gender Gap in Affiliate Marketing
23 Sep 2017
Contributed by Lukas
If you've followed affiliate marketing for long enough, you'll notice that most of the people at the top of leaderboards are male. I'm a dude and I lo...
5 Things You Need to Know About Using Optin Lists in Affiliate Promotions
22 Sep 2017
Contributed by Lukas
We're back for part three of this quick series on using optin lists in affiliate promotions. I've shared WHY you want to use them, HOW to get them, an...
How to Use an Optin List (Best Practices for Affiliates)
21 Sep 2017
Contributed by Lukas
What are the best practices for using an optin list as an affiliate? That's what today's episode is all about in part two of this three-part series on...
Why You Should Use Your Optin List in Affiliate Promotions (And How to Get It)
20 Sep 2017
Contributed by Lukas
Today, I'm starting a quick three-part series on using optin lists. What is an optin list exactly? It's a list of those people who have opted in (by g...
What Makes a $10 Million Affiliate Launch? (HUGE Takeaways Here)
19 Sep 2017
Contributed by Lukas
What is the difference between a $10,000,000 affiliate launch and one that keeps capping out at 1/2 or lowers that size? Well, we studied the differen...
The ONE Word That Dramatically Increases Your Affiliate Sales
18 Sep 2017
Contributed by Lukas
There is a single word that can make all the difference in your affiliate promotions. I just finished doing some research that I wanted to share with ...
Listener Q&A - Why Would Anyone Buy Through You?
17 Sep 2017
Contributed by Lukas
Have you ever wondered why anyone would actually buy through you when there are so many other options? In today's episode, I answer a question from a ...
FTC Disclosure Tips for Affiliate Marketers
16 Sep 2017
Contributed by Lukas
I get it...talking about the legal stuff in affiliate marketing isn't exactly FUN, but it's necessary. Today, I share three tips to make sure you get ...
I Just Had to Share This (Great Example of an Affiliate Bonus Package)
15 Sep 2017
Contributed by Lukas
Today, I share a great example of how to put together an affiliate bonus package. It's from Ray Edwards, who is promoting Jeff Walker's Product Launch...
Why I KNOW You'll Be Successful with Your Online Business
14 Sep 2017
Contributed by Lukas
If you've ever doubted that you can be successful with your online business, this episode is for you. If you've watched others launch their business o...
How to Use Failure to Ultimately Succeed (Pt. 2)
13 Sep 2017
Contributed by Lukas
I'm back with the last four steps to getting past failure and using it to push you to success. If you missed any of the past episodes, I link to them ...
How to Use Failure to Ultimately Succeed (Pt. 1)
12 Sep 2017
Contributed by Lukas
In today's episode, I use my own experiences from sports and business to share how to bounce back from failure and use it to take your business to the...
How to Bounce Back from Failure the Right Way
11 Sep 2017
Contributed by Lukas
I've been getting a lot of questions lately about how to get past failure. Failure in a promotion, failure in business, failure in all kinds of things...
Painful Lessons from Our Recent Affiliate Product Launch
10 Sep 2017
Contributed by Lukas
We recently finished our first affiliate launch of our course, No Product No Problem. And boy did I make some mistakes. Today, I share those mistakes ...
I'm Such a Hypocrite When It Comes to This
09 Sep 2017
Contributed by Lukas
I'm such a hypocrite when it comes to continual learning. I tell you to do one thing and I do another. That all changes today. I share today how I'm m...
Overwhelmed by All the Options for Your Online Business?
08 Sep 2017
Contributed by Lukas
Starting an online business can be overwhelming. So many options are out there...but where do you start? That's what today's episode is all about. It ...
Are You Wasting "Space" in Your Business?
07 Sep 2017
Contributed by Lukas
A recent trip to the beach revealed a problem in many online businesses. They're wasting space on their site, in their emails, and elsewhere in their ...
More About Marketing Lessons from Donald Trump
06 Sep 2017
Contributed by Lukas
I'm back with another episode guaranteed to get some hate mail. Today, I share four more lessons you can learn from Donald Trump's presidential campai...
I Might Regret This...Talking About Donald Trump
05 Sep 2017
Contributed by Lukas
Oh boy...this is gonna be a good one. In this episode, I share what one of the most controversial figures on the entire planet can teach you about gre...
My Advice for Labor Day Weekend
01 Sep 2017
Contributed by Lukas
My family and I are heading to the beach for a few days to recharge between launches. In this quick episode, I encourage you to take some time to rest...
The EVE Formula for Getting the Most from Your Affiliates
31 Aug 2017
Contributed by Lukas
In this brief episode today, I share the formula for getting the most from your affiliates. It's called the EVE Formula, which stands for Entry Points...
What Do You Do If You Hate Marketing?
30 Aug 2017
Contributed by Lukas
If you like the idea of building an online business but hate marketing, this episode is for you. Today, I'm calling on you to fall in love with market...
How Long Should You Wait to Start Affiliate Marketing?
29 Aug 2017
Contributed by Lukas
Is there a right time to start affiliate marketing? I believe there is and it definitely does not involve waiting until you have a certain amount of b...