The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Episodes
#182: Agile Customer Service with Daniel Rodriguez, Simplr
12 Oct 2021
Contributed by Lukas
Today we’re going to talk about agile customer service and how organizations can be as nimble with their customer support teams as they are in other...
#181: What we've learned (so far) from the pandemic
08 Oct 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#180: Personal Branding and Business Success with Henry Kaminski, The Brand Doctor
05 Oct 2021
Contributed by Lukas
Today we’re going to talk about the agile personal brand, and how it can help with both personal and business success. To help me discuss this topic...
#179: Meaningful measurement of transformation initiatives with Peter McCoy, Baton
01 Oct 2021
Contributed by Lukas
Today we’re going to talk about meaningful measurement of transformation initiatives, why existing measurement devices often aren’t enough, and be...
178: Leadership and the Patient Experience with Tracy Courtney, UPMC
28 Sep 2021
Contributed by Lukas
Today we’re going to talk about leadership, employee, and patient experience in the healthcare space, and how the healthcare space poses unique chal...
#177: Continuous Improvement and Optimization with Brian Browning, Kin and Carta
24 Sep 2021
Contributed by Lukas
It is one thing to say that you are measuring and testing, and another to make continuous improvement and optimization part of your company’s DNA. T...
#176: Measuring the Patient Experience with Brian Carlson, Vanderbilt University Medical Center
21 Sep 2021
Contributed by Lukas
Healthcare can provide some of the most rewarding as well as the most challenging implementations of customer experience initiatives, and presents man...
#175: Remote Employee Onboarding with Dave Secunda, Workbright
17 Sep 2021
Contributed by Lukas
Today we’re going to talk about the employee onboarding process, remote work, and the best methods to ensure success with onboarding new employees. ...
#174: Meaningful Measurement of Customer Experience with Dushyant Mitra, Medallia
14 Sep 2021
Contributed by Lukas
Today we’re going to talk about the importance of planning for meaningful customer experience measurement across multiple platforms and systems wher...
#173: The changing role of HR with Annissa Deshpande, Loglab
10 Sep 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#172: Aligning Leadership, HR & DevOps with Duena Blomstron, People Before Tech
07 Sep 2021
Contributed by Lukas
Today we’re going to talk about the gap between leadership, HR, and DevOps in many organizations, and how aligning them can bring better results to ...
#171: Meaningful Collaboration in the Workplace with Michael Barata
03 Sep 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#170: Positive Career Changes with Jeremy Cline
31 Aug 2021
Contributed by Lukas
You could say that there’s never a wrong time to make a positive change in your life, whether that’s personal or professional. Today we’re going...
#169: Developing the future workforce through internship programs with Steve Cooper, Exelaration
27 Aug 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#168: Regenerative Businesses with Carol Sanford
24 Aug 2021
Contributed by Lukas
Today we’re going to talk about going beyond adaptivity and agility into something called regeneration, and how to not lose who you are as a busines...
#167: Return to Work, Part 4: Different Approaches to the Return to the Office
20 Aug 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#166: Agile M&A with Chris Von Bogdandy, Slalom
17 Aug 2021
Contributed by Lukas
Today we’re going to talk about Agile M&A - applying iterative processes and systems in place in order better ensure the success of a merger or acqu...
#165: Return to Work, Part 3: Will the Next 12 Months Be Like the Last?
13 Aug 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#164: Stories and the Customer Experience with Gabrielle Dolan
10 Aug 2021
Contributed by Lukas
Today we’re going to talk about the power of customer and employee stories to create great customer experiences. To help me discuss this topic, I’...
#163: Return to Work, Part 2: Doing "Return to the Office" Well
06 Aug 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#162: Prioritizing Success with Marlo Higgins
03 Aug 2021
Contributed by Lukas
Today we’re going to talk about time as currency. While data has been called the new most valuable resource, the world keeps creating more and more ...
#161: Return to Work, Part 1: Succeeding with a Hybrid Workforce
30 Jul 2021
Contributed by Lukas
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the wor...
#160: CX, EX, and Digital Product Rollouts with Jonathon Hensley, EMERGE
27 Jul 2021
Contributed by Lukas
Today we’re going to talk about the relationship between customer experience and employee experience, and how companies need to provide their teams ...
#159: Meaningful Digital Transformation & CX with Howard Tiersky, FROM Digital Transformation Agency
23 Jul 2021
Contributed by Lukas
Today we’re going to talk about meaningful digital transformation. While “digital transformation” is currently a buzzword and many organizations...
#158: Transform Your Data with AI and ML, featuring Brandon Carroll, TEKsystems
20 Jul 2021
Contributed by Lukas
I’m excited to introduce the final part of a special 3-part series about the importance of taking the right platform-based cloud approach so busines...
#157: Agile Decision Making with Diane Magers, Experience Catalysts
16 Jul 2021
Contributed by Lukas
Today we’re going to talk about how organizations can optimize their ability to make decisions, and some approaches that agile companies are using t...
#156: Transform Your Data with AI and ML, featuring Ramesh Vishwanathan, TEKsystems
13 Jul 2021
Contributed by Lukas
I’m excited to introduce Part 2 of a special 3-part series about the importance of taking the right platform-based cloud approach so businesses can ...
#155: Leadership and Living Systems with Mark Morey
09 Jul 2021
Contributed by Lukas
Today we’re going to talk about the critical role of leadership in company culture. To help me discuss this topic, I’d like to welcome Mark Morey,...
#154: Transform Your Data with AI and ML, featuring Jay Mozo, TEKsystems
06 Jul 2021
Contributed by Lukas
I’m excited to introduce the first episode of a special 3-part series about the importance of taking the right platform-based cloud approach so busi...
#153: Attracting & Retaining Employees in a Hybrid Work Environment
02 Jul 2021
Contributed by Lukas
Today we’re going to talk about the return to the office and how companies can attract and retain the best employees in a hybrid work environment. T...
#152: Agile Customer Experience with Steve Pappas
29 Jun 2021
Contributed by Lukas
Today we’re going to talk about adaptability and agility in Customer Experience, and how CX is a shared responsibility within an organization. To he...
#151: Office planning for the future of work with David Cornbrooks, Savills North America
11 Jun 2021
Contributed by Lukas
Today we’re going to talk about the return to the office and how it is causing companies to need to be nimble and adaptive in their approach to plan...
#150: Meaningful Business Transformation with Andrew Deutsch, Fangled Technology
10 Jun 2021
Contributed by Lukas
Today we’re going to talk about creating meaningful change in organizations. While most leaders say they want their company to be forward-thinking a...
#149: Retaining our humanity in a remote work world with John Friedman
08 Jun 2021
Contributed by Lukas
Today we’re going to talk about some of the things that a shift to remote work has changed that may have gotten less notice than some more obvious t...
#148: AR, VR, and the Future of Work with Cathy Hackl, Futures Intelligence Group
04 Jun 2021
Contributed by Lukas
Today we’re going to talk about the Future, and more specifically how augmented and virtual reality will play a role in our futures. To help me disc...
#147: Creating Repeat Customers with Shep Hyken
03 Jun 2021
Contributed by Lukas
Today we’re going to talk about a critical component of the customer experience: creating customer loyalty so you have satisfied customers, advocate...
#146: Building a Customer-Centric Organization with Ilenia Vidili
01 Jun 2021
Contributed by Lukas
Today we’re going to talk about building a customer-centric organization, and how to balance profits, technology, and culture while doing so. To hel...
#145: Return on Creativity: The Return to the Office with Susan Soroko, Arlington Economic Development
28 May 2021
Contributed by Lukas
Today we’re going to talk about returning to the office, and why place and placemaking will always be important to the workforce, even in the era of...
#144: Mergers, Acquisitions, and Company Culture with Klint Kendrick
27 May 2021
Contributed by Lukas
Today we’re going to talk about mergers, acquisitions, and how to ensure a successful outcome when two or more company teams and cultures are merged...
#143: Startups and Company Culture with Nico Simko, Clair
25 May 2021
Contributed by Lukas
Today we’re going to talk about building a great culture at a startup amidst a growing freelance economy, as well as some of the payment challenges ...
#142: Return on Creativity: Educating the Future Workforce with Charlie Oliver, Tech 2025
21 May 2021
Contributed by Lukas
Today we’re going to talk about educating the workforce to adapt to and plan for the future of work. This includes upskilling and reskilling to outp...
#141: Let's talk about Agile Marketing with Steve Moubray
20 May 2021
Contributed by Lukas
Today we’re going to talk about how marketers can embrace agile principles to be more successful in their work. While agile has a number of applicat...
#140: Agility in Entrepreneurship with Jeff Wald, WorkMarket
18 May 2021
Contributed by Lukas
Today we’re going to talk about agility in entrepreneurship, the changing freelance economy, and more. To help me discuss these topics, I’d like t...
#139: Return on Creativity: Authentic Relationships and Tranformation with Michael Dumlao
14 May 2021
Contributed by Lukas
Today we’re going to talk about the importance of authentic relationships with ourselves and others, and discovering and transforming ourselves as w...
#138: Staying True to Your Values in an Agile World with Susan Meier, Susan Meier Studios
13 May 2021
Contributed by Lukas
Today we’re going to talk about how brands stay innovative in an agile world, while staying true to your values and mission. To help me discuss this...
Episode 137: Agile Teams and Branding with Megan Ingram, Ingram Digital Consulting
11 May 2021
Contributed by Lukas
Today we’re going to talk about staying agile in both the way that you work with your team, and the way that you approach branding. To help me discu...
#136: Return on Creativity: Agile Career Growth with Laura Briggs
07 May 2021
Contributed by Lukas
Today we’re going to talk about agile career growth, or understanding when you need to learn new things to adapt, and also how to know when it might...
Episode 135: Growth Amidst Industry Disruption, with Paul Duning, Capitol Communicator
06 May 2021
Contributed by Lukas
Today we’re going to talk about what it takes to remain agile when navigating a fast-moving industry. Paul Duning co-founded what is now Capitol Com...
Episode 134: Keeping Your Brand Messaging Consistent with Chris Wallace, Innerview
04 May 2021
Contributed by Lukas
Today we’re going to talk about making sure that your brand messaging is successfully translated from leadership, to employees, and ultimately to cu...
Episode 133: Return on Creativity: Preparing the Future Workforce with Brittany Greer, Rosie Riveters
30 Apr 2021
Contributed by Lukas
Today we’re going to talk about the increased demand for a diverse workforce, and how STEM skills are and will continue to be in demand. To prepare ...
#132: Staying Agile with SEO with John Vuong, Local SEO Search
29 Apr 2021
Contributed by Lukas
Today we’re going to talk about the ongoing value of SEO and how it helps agile marketers continue to stay relevant. To help me discuss this topic, ...
Episode 131: Improving the Patient Experience with Corey Gehrold, Insight Marketing Group
27 Apr 2021
Contributed by Lukas
We talk a lot about customer experience and employee experience on this show. Today we’re going to talk about the patient experience and how the pan...
#130: Unified Digital Experiences at Scale, Part 3, with Ryan Horner, One North
20 Apr 2021
Contributed by Lukas
I’m excited to introduce the final episode of a special 3-part series, where One North leader Ryan Horner discusses technology’s role in custome...
#129: Unified Digital Experiences at Scale, Part 2, with Kalev Peekna, One North
13 Apr 2021
Contributed by Lukas
Part 2 of a special 3-part series about how brands should approach their digital and customer experience strategies, brought to you by TEKsystems, an ...
#128: Unified Digital Experiences at Scale, Part 1, with Kalev Peekna, One North
06 Apr 2021
Contributed by Lukas
Part 1 of a special 3-part series about how brands should approach their digital and customer experience strategies, brought to you by TEKsystems, an...
Episode 127: Adaptivity & Resilience for a Post-Pandemic World with Ira Wolfe
30 Mar 2021
Contributed by Lukas
Today we’re going to talk about adaptivity, resilience, and how to thrive in a post-pandemic world. To help me discuss this topic, I’d like to wel...
Episode 126: Agility and the Gig Approach with Edie Goldberg
23 Mar 2021
Contributed by Lukas
Today we’re going to talk about how large organizations can become and stay more agile by adopting a gig or project-based approach internally. To he...
Episode 125: The Value of Chutzpah with Mason Harris
16 Mar 2021
Contributed by Lukas
In all times, but especially in the midst of a global pandemic and financial meltdown, it takes… guts to make big moves or even small ones. Today we...
Episode 124: Pivoting to Better Outcomes with Tony Guarnaccia
09 Mar 2021
Contributed by Lukas
Today we’re going to talk about pivoting into a better outcome and what to do, and not to do, when faced with the opportunity to change directions. ...
Episode 123: Being intentional about your goals with Mark Victor Hansen
02 Mar 2021
Contributed by Lukas
Today we’re going to talk about the importance of being intentional about what you want, and ASKING for it, in order to achieve your goals. While we...
#122: The Unseen Power of Invention with John Carter, TCGen
23 Feb 2021
Contributed by Lukas
Today we’re going to talk about the sometimes unseen power of invention. Often inventors and creators of new ideas and products have a vision in min...
Episode 121: Agile Entrepreneurship w/ Domenic Rinaldi, Sun Acquisitions
16 Feb 2021
Contributed by Lukas
When is the right time to start or buy a business? Today we’re going to talk about entrepreneurship in the midst of a global pandemic. To help me di...
#120: Iterating and Optimizing from Experiences with Jerry Abiog
09 Feb 2021
Contributed by Lukas
Today we’re going to talk about how to be more agile by learning from our experiences, both good and bad. While tales of wild success are what we of...
Episode 119: Wellbeing and Agility with Lee Chambers, Essentialise Workplace Wellbeing
02 Feb 2021
Contributed by Lukas
Today we’re going to talk about the importance of workplace wellbeing and how it is vital to both employees and the organizations they work within. ...
#118 Brand and the Center of Experience
31 Dec 2020
Contributed by Lukas
Your brand is a vital component in a successful customer and employee experience Learn more about your ad choices. Visit megaphone.fm/adchoices
#117 Bold Leadership in Times of Change
29 Dec 2020
Contributed by Lukas
Today we’re going to talk about how to exhibit bold leadership in times of change, and the need to build mutual trust between leadership and employe...
#116 Silos and experience
24 Dec 2020
Contributed by Lukas
How do internal barriers prevent you from having great employee and customer experience? Learn more about your ad choices. Visit megaphone.fm/adchoic...
#115 Version Next, Now Part 4, Episode 3: Security-Built Culture w/ Gerard Lendore, TEKsystems
22 Dec 2020
Contributed by Lukas
The pace of change and digital disruption already stretched security teams to their limits. The proliferation of endpoint devices expanded attack surf...
#114 Calculating the Value of CX
17 Dec 2020
Contributed by Lukas
You can’t manage what you don’t measure. Let’s apply that to customer experience as well. Learn more about your ad choices. Visit megaphone.fm/...
#113 Version Next, Now Part 4, Episode 2: Security-Built Culture w/ Kory Patrick, TEKsystems
15 Dec 2020
Contributed by Lukas
The pace of change and digital disruption already stretched security teams to their limits. The proliferation of endpoint devices expanded attack surf...
#112 Creating a Center of Experience
10 Dec 2020
Contributed by Lukas
How an enterprise can create a center of excellence that combines customer and employee experience. Learn more about your ad choices. Visit megaphone...
#111 Version Next, Now Part 4, Episode 1: Security-Built Culture w/ Mike Mulligan, TEKsystems
08 Dec 2020
Contributed by Lukas
The pace of change and digital disruption already stretched security teams to their limits. The proliferation of endpoint devices expanded attack surf...
#110 Employees and Intrinsic Motivation
03 Dec 2020
Contributed by Lukas
What’s the difference between extrinsic and intrinsic and how can it benefit your organization? Learn more about your ad choices. Visit megaphone.f...
#109 Marketing Agencies and Agility w/ Tim Weinheimer, Hahn Public
01 Dec 2020
Contributed by Lukas
Today we’re going to talk about how to maintain agility as a marketing agency. I know firsthand how volatile the world of marketing and public rela...
#108 How to Be More Agile
26 Nov 2020
Contributed by Lukas
What does it mean to be agile? We will look at the traits of an agile individual and how this relates to organizational success. Learn more about you...
#107 Great Employee Experience in a Distributed World w/ Amy Gannaway, VMware
24 Nov 2020
Contributed by Lukas
Learn more about your ad choices. Visit megaphone.fm/adchoices
#106 Personalization, Orchestration and CX
19 Nov 2020
Contributed by Lukas
Consumers, bombarded with marketing and advertising from the moment they wake up to the time they drift off looking at their smartphone, are demanding...
#104 Understanding the Voice of the Customer
12 Nov 2020
Contributed by Lukas
Learn the best ways to listen to your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices
#103 Agility and the Personal Brand w/ Jennifer Sherman, The Influencer Collective
10 Nov 2020
Contributed by Lukas
Today we’re going to talk about how to create a personal brand that is agile, memorable, and meaningful in a world gone (mostly) virtual. To help me...
#102 The Experience Maturity Model
05 Nov 2020
Contributed by Lukas
Where does your organization rate in the CX & EX experience maturity model? Learn more about your ad choices. Visit megaphone.fm/adchoices
#101 Building a Sustainable, Agile Workforce with Roberta Matuson
03 Nov 2020
Contributed by Lukas
Today we’re going to talk about creating a sustainable workforce that can help your brand be successful, no matter what the business environment may...
#100 Data Science & AI with CX and EX
29 Oct 2020
Contributed by Lukas
There is great opportunity to use artificial intelligence with your customer and employee experience initiatives. Learn more about your ad choices. V...
#99 Version Next, Now Part 3, Episode 1: Looking Up w/ Ricardo Madan, TEKsystems
27 Oct 2020
Contributed by Lukas
The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity...
#98 What is Brand Experience?
22 Oct 2020
Contributed by Lukas
Brand experience is defined as the combination of the internal and external, or employee experience and customer experience. Learn more about your ad...
#97 Version Next, Now Part 3, Episode 2: Looking Up w/ Jennifer Doyle, TEKsystems
20 Oct 2020
Contributed by Lukas
The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity...
#96 Preparing Your Organization for CX Optimization
15 Oct 2020
Contributed by Lukas
After you’ve built a CX platform, how do you make sure it is continually improving? Learn more about your ad choices. Visit megaphone.fm/adchoices
#95 Version Next, Now Part 3, Episode 1: Looking Up w/ Leslie Deutsch, TEKsystems
13 Oct 2020
Contributed by Lukas
The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity...
#94 The Intersection of CX and EX
08 Oct 2020
Contributed by Lukas
Understand where customer and employee experience work together for the benefit of all audiences. Learn more about your ad choices. Visit megaphone.f...
#93 Agility in the Relationship with Ourselves with Laura DiBenedetto
06 Oct 2020
Contributed by Lukas
Today we’re going to talk about agility in how we relate to ourselves. While we’ve all grown up with unique backgrounds, habits, and things we wer...
#92 The Center of Experience and the Power of Combining CX and EX
01 Oct 2020
Contributed by Lukas
Learn about the blueprint for an experience-led organization by combining customer and employee experience Learn more about your ad choices. Visit me...
#91 Keeping Government Agile with Dave Witkin at Packages Agile
29 Sep 2020
Contributed by Lukas
While government is often described as anything but agile, there are plenty of people working with agile methodology, as well as a more scalable and i...
#90 Agility in Entrpreneurship and Events with Mark Michelson, CX Talks
22 Sep 2020
Contributed by Lukas
Today we’re going to talk about how to adapt your events to be more virtual in a marketing environment that is in continual fluctuation. With the ma...
#89 Agility in Creating New Experiences with Craig Langlois, Berkshire Museum
15 Sep 2020
Contributed by Lukas
Today we’re going to talk about agility in how you deliver customer experiences. While customer experience always requires a sharp focus on listenin...
#88 Maintaining Great Employee Experience in Difficult Times with Nancy Greatrix and Becky Lechner from Room and Board
08 Sep 2020
Contributed by Lukas
Today we’re going to talk about how agility can help an organization maintain good employee and customer experience, despite tumultuous times. We ar...
#87 Startups, MVPs, and Staying Agile with Dan Moore, Vaporwaree
01 Sep 2020
Contributed by Lukas
Today we’re going to talk about startups, and the importance of ensuring your teams are able to maintain agility throughout your development and gro...
#85 Agility in Teams with Duena Blomstrom
18 Aug 2020
Contributed by Lukas
Today we’re going to talk about agility in teams, and how productivity, psychological safety, and an agile approach work together for the benefit of...
#83 How to be an Agile Business with David Wachs, Handwrytten
04 Aug 2020
Contributed by Lukas
Today we’re going to talk about keeping your company agile and the value of learning, iterating, and optimizing your business. Too many times compan...
#82 The Freelance Economy: The importance of benefits for freelancers and contractors
28 Jul 2020
Contributed by Lukas
Today we’re going to talk about the freelance economy and why it’s important that freelancers, contractors and the self-employed protect themselve...
#81 The Freelance Economy: Vetting and Verifying 1099 Contractors with Kelly Painter, CareerGig
21 Jul 2020
Contributed by Lukas
Today we’re going to talk about the freelance economy and why it’s important that companies use verification and assessments to reduce risk and hi...
#80 Patient Experience and the Importance of Training with Jennifer Thompson, Insight Marketing
14 Jul 2020
Contributed by Lukas
Today we’re going to talk about the importance of customer and patient experience, and how training can play a big part in teaching empathy and unde...