The Art Of Selling Travel Podcast

Losing Clients to Warehouse Travel? | Ep 155

01 Apr 2026

Contributed by Lukas

If you've ever lost a client to a warehouse travel club, or watched someone ghost you after a quote and later find out they booked a package deal some...

How Advisors Stand Out in a Price-Driven World | EP 154 Lisa

25 Mar 2026

Contributed by Lukas

If you’ve ever felt frustrated that clients chase the cheapest deal or treat you like an order taker, this episode is going to change the way you se...

Cybersecurity for Travel Advisors, Protecting Your Business & Your Clients with Jesse Castro | EP 153

18 Mar 2026

Contributed by Lukas

Most travel advisors don’t think about cybersecurity… until something goes wrong. By then, it’s too late. In this episode, I’m joined by ...

Get Them Off The Fence, Helping Your Clients to Stop Waiting and Start Booking | EP 152

11 Mar 2026

Contributed by Lukas

Your clients are hesitating. The world feels uncertain, and doing nothing feels safe to them. But in travel, inaction isn't neutral. It costs money. I...

How To Use YouTube To Attract Ready-To-Book Travel Clients with Meredith Marsh |EP 151

04 Mar 2026

Contributed by Lukas

In this episode of The Art of Selling Travel, I am joined by YouTube strategist Meredith Marsh to talk about how travel advisors can use YouTube to le...

Building an Irreplaceable Travel Business in a Replaceable World | Ep 150

25 Feb 2026

Contributed by Lukas

In this episode, I'm asking a question many travel advisors are quietly wondering: “Am I replaceable?” With AI tools, coach-bots, automated conten...

How Advisors Add Value Through Experiences with Nicole Bursey | Ep 149

18 Feb 2026

Contributed by Lukas

Most travel advisors say they sell experiences, but then send a quote that’s basically air + hotel. That’s the fastest way to end up in the price ...

Why “I’ll Just Do It Myself” Is Costing Your Travel Business with Adrienne Farrow | EP 148

11 Feb 2026

Contributed by Lukas

If the idea of SOPs makes you want to shut your laptop and walk away, this episode is for you. In this conversation, Glenda sits down with systems and...

Perception vs Reality in Travel Sales with Sean Russo |Ep 147

04 Feb 2026

Contributed by Lukas

Today’s episode digs into one of the biggest challenges travel advisors face: the massive gap between what clients think a trip will be like and wha...

From Reactive to Proactive: The Mindset Shift Every Travel Advisor Needs in 2026| EP 146

28 Jan 2026

Contributed by Lukas

If your travel business feels chaotic, reactive, or “held together by hope and duct tape,” this episode is going to change everything. In today’...

How to Sell More Travel With Purpose with Jeremy | Ep 145

21 Jan 2026

Contributed by Lukas

If the idea of “selling” makes you cringe, you are not alone. A lot of travel advisors will say, “I don’t sell, I just plan vacations,” and ...

Selling Travel In the Weirdness of 2026 |Ep 144

17 Jan 2026

Contributed by Lukas

Travel advisors have always worked in an industry that requires flexibility, problem-solving, and a steady presence. But in uncertain times, that role...

Are You Out of Alignment? Human Design for Travel Advisors | EP 143

07 Jan 2026

Contributed by Lukas

Most travel advisors are building businesses on top of burnout, pressure, and “shoulds” then wondering why everything feels so hard. In this episo...

Happy New Year! Trailer for 2026

31 Dec 2025

Contributed by Lukas

Wishing you a very Happy New Year! Check out our programs:   Accelerator 2026: https://artofsellingtravel.com/2026  Facebook Ads f...

My Wish For You | Ep 142

24 Dec 2025

Contributed by Lukas

Wishing you the happiest of holidays, merriest of Christmases and of course a phenomenal new year ahead. Here are my 2026 wishes for you.  Merry ...

Why Learning More Isn’t Growing Your Travel Business | Ep 142

17 Dec 2025

Contributed by Lukas

If you’ve ever said “I just need one more training,” this episode is for you. In this conversation, I’m talking about the real reason so many ...

Becoming Magnetic with Shirlee | Ep 141

10 Dec 2025

Contributed by Lukas

If the thought of going on camera makes you want to crawl under your desk, this episode is for you. I’m joined by on-camera confidence coach and for...

Authenticity in an AI Era | Ep 140

04 Dec 2025

Contributed by Lukas

This week we’re doing things differently, and for a good reason. I recorded an episode last week that I never released because somewhere in the plan...

What to say and when | Ep 139

19 Nov 2025

Contributed by Lukas

Finding the balance between required to know, nice to know and what will send them screaming into the night can be as tricky as walking a tight rope.&...

Building Partnerships through Influencer Travel with Ali Raymer |Ep 137

12 Nov 2025

Contributed by Lukas

Building Partnerships through Influencer Travel... How to start and grow long-term local partnerships with travel influencers and create travel experi...

Facebook Ads 101 For Travel Advisors with Zach Spuckler| Ep 136

05 Nov 2025

Contributed by Lukas

Are you looking to truly grow your travel business... you know beyond just the family and friends circle? Then you're going to need to bring in Facebo...

Before You Launch | Ep 135

29 Oct 2025

Contributed by Lukas

Do you have a group that you want to promote? Maybe it's changing your niche to bring in a different type of client? Before you just leap and start pr...

Are You Outsourcing The Wrong Thing? | Ep 134

23 Oct 2025

Contributed by Lukas

What moves the needle on your business? What actually brings in the money? Is it your marketing? Is it the ability to close? When you are evaluat...

Are you the biggest obstacle? | Ep 133

16 Oct 2025

Contributed by Lukas

When your business doesn't grow, there is an endless list of reasons that could be happening. Each can seem like it's really the reason ... but what i...

Delegating In Your Business with Brianna Glenn |Ep 132

08 Oct 2025

Contributed by Lukas

This week I was joined by the amazing Brianna Glenn, co-host of Masters In Travel Podcast and owner of Milk + Honey Travels.  Being able to offlo...

Do I Need a Website | Ep 131

06 Oct 2025

Contributed by Lukas

Is a website really required? This is a never-ending question among travel advisors. Many travel agents aske me all the time "do travel agents need a ...

Finding 100K clients |Ep 130

26 Sep 2025

Contributed by Lukas

What does a 100K client look like? How do you find a 100K client?  What if I told you that you probably already have not just one but multip...

Not all travel leads are created equal | EP 129

18 Sep 2025

Contributed by Lukas

Are you waiting for potential leads to hop out of a dark room and yell surprise? Or are you searching for new leads daily?  What leads are you at...

Illusion of Time | Ep 128

11 Sep 2025

Contributed by Lukas

Time, that thing no one seems to have enough of - but is that really the case?  From not having time to market, but also not having enough client...

What are you saying when no one is listening | Ep 127

03 Sep 2025

Contributed by Lukas

This weeks podcast came from a conversation I had with my husband about how businesses treat people when they don't see them as a potential customer, ...

Em Dashes and Evolution - Why things don't stay the same |Ep126

29 Aug 2025

Contributed by Lukas

Of all the things I've said in my career, it turns out the most controversial thing I've said to date is about Em Dashes and AI.  People came for...

5 Mistakes even great travel advisors are making on social media | EP 125

21 Aug 2025

Contributed by Lukas

This week on the show Glenda dove into the 5 biggest mistakes that travel advisors are making when it comes to social media and marketing their travel...

Standing Out | EP 124

31 Jul 2025

Contributed by Lukas

How do travel advisors standout in a sea of other travel advisors? In this episode Glenda shared how you can make your marketing stand out through the...

Speaking to the One | Ep 123

24 Jul 2025

Contributed by Lukas

Marketing to the masses is hard - especially when you're trying to talk to the "masses". Instead in this episode, Glenda shared how much more you can ...

Making a Comeback | Ep 122

17 Jul 2025

Contributed by Lukas

Sometimes life has a way of knocking you down. But they say it's not about the setback, it's about the come back.  Today on the episode, Glenda a...

Is there a downside to using AI in your Travel Business? | Ep 121

09 Jul 2025

Contributed by Lukas

AI is a revolutioinary tool that can help so much in your travel business, but are there things you should be mindful of? Is there a downside to using...

Surviving the Summer Slump|120

03 Jul 2025

Contributed by Lukas

Summer is great - you get time to connect with family and friends, you get to go to reunions, weddings and catch the fireworks. The kids are out of sc...

Bonus Episode - The Power of Showing Up

27 Jun 2025

Contributed by Lukas

Are you showing up in your business? How memorable are you? Are you being remembered or are you fading away and becoming forgettable? Are you pos...

Are You Listening to your Intuition? | Ep 119

25 Jun 2025

Contributed by Lukas

This week was an episode unlike any I've recorded before. Usually before I hit record with a guest, the best nuggets come out and this week, I remembe...

The Problem with Procrastination | EP 118

18 Jun 2025

Contributed by Lukas

Do you struggle with procrastination? I sure do.  This week, I'm sharing my journey of procrastination and what I do to help break free of it, an...

Websites 101 - What all Travel Advisors Need to Know | Ep 117

12 Jun 2025

Contributed by Lukas

This episode was a Facebook Live from our free Facebook Group community (you can join at: https://www.facebook.com/groups/travelagentobjections)&...

More Than a Giveaway: The Fine Print, Partnerships & Public Perception | Ep116

07 May 2025

Contributed by Lukas

Planning a travel giveaway sounds exciting—especially when you're teaming up with a supplier and a charity. But behind every successful giveaway is ...

Why Your Lead Magnet Is Not Converting | Ep 115

01 May 2025

Contributed by Lukas

Having a lead magnet is such an important element in your business, it's what gives people a little bit of a sample into how you think, what you can o...

Why Your Marketing Isn't Working |Ep 114

23 Apr 2025

Contributed by Lukas

 It sounds super easy: do a little marketing, post a few things on Facebook, and bam, tons of new clients, and yet that's not what's happening. I...

Airfare and why you should be selling it with Lary Neron | Ep 113

26 Mar 2025

Contributed by Lukas

Selling airfare as a travel advisor can sometimes feel overwhelming, yet that's exactly why your clients need your help. If you're looking to bui...

Leveraging Facebook Groups with Elizabeth Henson |EP 112

05 Mar 2025

Contributed by Lukas

This week on the podcast, we welcomed the fabulous Elizabeth Henson - a Facebook groups and community building expert. In this episode Elizabeth share...

Are You Flying Under the Radar? | Ep 111

26 Feb 2025

Contributed by Lukas

Are you flying under the radar where it's safe and comfortable or are you shoving past and showing up for your audience? What does the vision of ...

What's Your Sales Bias? | EP 110

25 Jan 2025

Contributed by Lukas

What biases and beliefs are you bringing into the sales conversations? Are you creating obstacles for your clients that don't need to be there?  ...

How To Start Charging Fees | Ep 109

16 Jan 2025

Contributed by Lukas

This question came from Carrie and wanting to know how do you get started in charging fees? Beyond the flippant answer of - just send them an invoice,...

How Committed Are You? | EP 108

11 Jan 2025

Contributed by Lukas

It's easy to say you're all in, but I want you to ask yourself How committed are you really? When things get tough are you still committed or are you ...

Opening the 2025 Chapter | Ep 107

01 Jan 2025

Contributed by Lukas

What will you make happen in 2025 for your travel business?  How will you celebrate the smallest of wins?  How do you find the momentum to g...

What Does Building A Travel Business Mean To You? | 106

25 Dec 2024

Contributed by Lukas

What the business you build looks like - is entirely up to you.  Are you building a business you want or running on default and playing catch up?...

How Do I Find Time To Post | Ep 105

19 Dec 2024

Contributed by Lukas

Have you ever struggled with finding the time to post on social media? Or even just to market your travel business at all? Then this is your episode.&...

What To Consider When Choosing A Host Agency | Ep 104

11 Dec 2024

Contributed by Lukas

Before you choose your first or your next travel host agency - this is the episode you can't afford to miss.  We explain what you need to know ab...

Do I Really Need A Host Agency? | Ep 103

04 Dec 2024

Contributed by Lukas

Do you REALLY need a host agency for your travel business? In short ... no. But in this episode I share why you would want to consider choosing to hav...

What is Co-Op Funding? |Ep 102

27 Nov 2024

Contributed by Lukas

Have you head about Co-Op funding before?  This is a way to have suppliers help offset the costs of marketing an upcoming group or initiative to ...

Qualifying Questions | Ep 101

20 Nov 2024

Contributed by Lukas

This week's episode comes courtesy of Dave, he asked: "My question would be around qualification questions. I agree I am the expert and some of o...

Celebrating 100 Episodes & The Lessons It's Given | EP 100

14 Nov 2024

Contributed by Lukas

It's here! The "official" 100th episode.  When this show started in 2021, it seemed like we'd never get here. I've got to say that I've learned a...

Setting Boundaries | Ep 99

06 Nov 2024

Contributed by Lukas

Do you struggle with saying YES to everyone?  This is a common struggle most small business owners have and definitely one a lot of travel adviso...

How Do I Find Qualified Clients? | Ep 98

30 Oct 2024

Contributed by Lukas

This question came in from Jared at the conference I was at in the Poconos. Finding qualified clients is a common struggle for most Travel Advisors, b...

Black Friday, Elections, Travel Tuesday, Oh My | Ep 97

23 Oct 2024

Contributed by Lukas

What do elections and black Friday have in common? They make your clients say things like " I think I need to wait"  In this episode, let's chat ...

Someone Tried To Steal My Instagram Account | Ep 96

17 Oct 2024

Contributed by Lukas

While I was away someone tried to hack my Instagram account and take it over. Being in business means things aren't always going to run smoothly, but ...

Will Anyone Notice? | EP 95

09 Oct 2024

Contributed by Lukas

Will anyone notice if you don't post on socials today? Possibly not - but that doesn't mean you don't lose ground.  Taking action regardless of w...

How do I get to know my clients better? | Episode 94

02 Oct 2024

Contributed by Lukas

The way to really get to know what your clients are looking for is to be able to ask them questions that go far beneath the surface. If you're wonderi...

Show Up to Grow | Episode 93

25 Sep 2024

Contributed by Lukas

Are you showing up in your business? Or are you waiting for more people to notice you before you take the next step? The speed at which your business ...

The Impact You Make | Ep 92

19 Sep 2024

Contributed by Lukas

We all make an impact - the difference being, do you choose to make a positive impact or a negative one?  From what we say to the actions we take...

Upsell For Their Experience | Ep 91

11 Sep 2024

Contributed by Lukas

Do you find yourself hesitating to offer the "really expensive" upgrades?  What if they're actually not that 'expensive' to your clients and inst...

Feast and Famine of Sales | Ep 90

04 Sep 2024

Contributed by Lukas

Do you struggle with the feast and famine of the revenues associated with being a travel advisor? This episode drops into the conversation of how that...

When Clients Want The Price Broken Down | Ep 89

28 Aug 2024

Contributed by Lukas

Do you get clients wanting you to break apart the pricing? Happens quite often. In this episode Glenda shared how to respond and how to explain it to ...

Does the vibe need a reality check? | Ep 88

21 Aug 2024

Contributed by Lukas

Does your vibe need a reality check? When I hear travel advisors referring to "all" or "everyone" it always makes me think they're in their emoti...

Selling in Uncertainty | Ep 87

14 Aug 2024

Contributed by Lukas

Are you getting election pushback from your clients? Are they wanting to wait til after the election? In this episode, we touch on why that happens.&n...

Choose Your Hard | Ep 86

10 Aug 2024

Contributed by Lukas

Business is not something that goes perfectly every time - far from it in fact. This week was my best example of things going wrong, and the choi...

Why Most Lead Magnets Don't Convert To Sales | Ep 85

31 Jul 2024

Contributed by Lukas

What is a lead magnet and why are most completely ineffective? That's exactly what we're diving into in the episode. The biggest issue with most lead ...

The Cost of Client Indecision | Ep 84

24 Jul 2024

Contributed by Lukas

What is the cost of indecision? Well... it means your client simply won't commit. Many things can cause indecision, and in this episode, we touch on w...

Are Your Building Your Foundation? | Ep 83

17 Jul 2024

Contributed by Lukas

No matter how long you've been in travel - building your foundations is absolutely critical.  A foundation requires a blueprint.  A blueprin...

The Power of Your Voice in Travel Sales | Ep 82

10 Jul 2024

Contributed by Lukas

Do you worry that your voice will cost you a booking? Perhaps being soft spoken could make your clients think you're shy or worse yet - that you don't...

What's your 2024 Plot Twist? | Ep 81

03 Jul 2024

Contributed by Lukas

We're 6 months into 2024 already - yet for some, they're ready to toss in the towel, declare the year too far gone and just wait for 2025 to arrive.&n...

Using Fees To Enhance The Client Experience | Ep 80

26 Jun 2024

Contributed by Lukas

 What if I told you charging fees was the fastest way to alleviate some of the biggest concerns your clients have about working with you.  H...

#79 Raise Your Vibration

19 Jun 2024

Contributed by Lukas

This week on the show, Marion Rose joined me to discuss how the Law of Vibration (and all things Woo) can help you achieve the goals you've set for yo...

#78 Complacency Vs Opportunity

12 Jun 2024

Contributed by Lukas

Change is hard! Yet complacency I would dare say is harder.  Complacency is defined as: marked by self-satisfaction especially when accompanied b...

#77 Finding Leads Starts With You

05 Jun 2024

Contributed by Lukas

Leads are out there = but they're not walking around with a neon sign or a bow that says "I'm a lead". Instead it starts with knowing what it is that ...

#76 Is Social Media Era Over?

29 May 2024

Contributed by Lukas

Social media seems to be the thing most Travel Advisors despise.  The need to find new content, engage with comments, and just simply have to sho...

#75 Unlocking Your Niche Super Power

22 May 2024

Contributed by Lukas

In this episode with Jennifer McCallum author of Unlock Your Niche Super Power we talked not just about what it means to have a niche, but also the be...

#74 Finding your Price

15 May 2024

Contributed by Lukas

Choosing your pricing can be hard. How do you know what your audience is willing to spend?  How do you talk about travel that's more expensive th...

#73 Email Marketing Simplified with Liz Wilcox

08 May 2024

Contributed by Lukas

"If you're spending more than 20 minutes on your weekly newsletter - you're doing it wrong" . Could sweeter words be said when it comes to email marke...

#72 Celebrating The Travel Advisor

01 May 2024

Contributed by Lukas

Today's episode is a bit of a different one. It was a celebration of this role that is being a Travel Advisor, the good the bad, and the drunks on a f...

#71 Is ADHD Your Sales Super Power or Your Kryptonite?

24 Apr 2024

Contributed by Lukas

Have you ever wondered if you've got what it takes to sell travel?  Or wondered if you've got too many hurdles to overcome? In this episode, I'm ...

#70 Unleashing the Potential For Change: The Power of Six Months

17 Apr 2024

Contributed by Lukas

You get two options in business - sit it out and "hope" something works, or go full out and make it happen! Which will you choose? In this episode, we...

#69 When They Just Won't Make A Decision

09 Apr 2024

Contributed by Lukas

Do you ever wonder why people aren't saying yes?  They ask you to quote and quote and quote?  It's not because they enjoy making your job mi...

#68 I've Got A Niche Now What?

02 Apr 2024

Contributed by Lukas

Everyone says get a niche and all of your problems will be solved! This week on the podcast we did a coaching call with Dina Farmer of Spectrum Getawa...

#67 Finding Your Sales Confidence with Gina Trimarco

26 Mar 2024

Contributed by Lukas

This week on the episode is with a woman who I view as a powerhouse not only in sales - but in owning your own power.  "If you're dealing with hu...

#66 ADHD And Being A Travel Advisor

20 Mar 2024

Contributed by Lukas

This episode was inspired by a question asked inside our Facebook Group https://www.facebook.com/groups/travelagentobjections about my journ...

#65 Preparing Your Travel Business For Tax Season

12 Mar 2024

Contributed by Lukas

This week Marilyn was back and talking all things tax time and how to get tax ready for your travel business.  It doesn't have to be fancy! It ne...

#64 What's Zapping Time In Your Travel Business?

05 Mar 2024

Contributed by Lukas

Have you ever gotten to the end of the day or week and thought "holy smokes where did the time go?" I want you to know you're not alone.  In this...

#63 How To Get Started In Automation for Your Travel Business with Erin Erdos

27 Feb 2024

Contributed by Lukas

Does the idea of automating your business simultaneously fill you with optimism while also making your palms sweat with the fear of overwhelm as to wh...

#62 Implementing over Consuming

20 Feb 2024

Contributed by Lukas

Have you ever gone to a conference, filled page after page with notes only to go home, tossed the notes in a drawer, and never put anything into actio...

#61 Understanding Your Close Rate

16 Feb 2024

Contributed by Lukas

Do you know your close rate? Do you know how long it takes to close a sale on average? Where are they dropping off if they're not closing? What about ...

#60 Building a Sense of Community Within the Travel Industry with Jasmine Causey of ASTA

13 Feb 2024

Contributed by Lukas

This episode is for anyone who has ever felt alone within the industry. We talked about building your community within the industry. Why you should fi...

#59 Dealing With Sticker Shock

06 Feb 2024

Contributed by Lukas

Recently there was a very iconic ship released and the travel world went wild. There were requests flooding into Travel Advisors from every direction ...

#58 Getting Ghosted? Finding a Path, Advisors On Air

03 Feb 2024

Contributed by Lukas

On this episode of Advisors On Air, we talked with two fabulous advisors, the first about being ghosted during the inquiry process.  I may even h...