Show notes
Welcome the Driven Female Entrepreneurs Podcast! The weekly show that helps you dream bigger and achieve more in your business, by learning what works from successful female entrepreneurs. In this episode Welcome to the Driven Female Entrepreneur Podcast. It is great to be back! It was nice to unwind, spend time with my children during the summer break, and to (almost) complete my big garden project. It's back to school season, and that means it's back to networking! So, this week I thought I'd share some of my best advice on confident networking. Including that big question, "How do I introduce myself in ways that get people interested, without coming across as salesy?!" Of course, you can find more of my top tips in my book, The Shy Girl's Guide to Networking, which is available online at Amazon, Waterstones Book Depository, and other online retailers. I'm also thrilled that you can now get it from any physical bookshop too, just ask them to order it for you : ) One aspect of my book that I believe sets it apart from others is the way it begins by addressing your mindset, which I believe is one of the largest barriers to confident and successful networking. In the book, I outline my winning strategy for changing the way you think about networking, before showing you practical tools and tactics all of which work especially well if you're an introvert, just like me. So, without further ado, let's dive into my top 5 tips! "Optimise your social media and your website before any networking event. This will make it easier to build relationships with the right people." -Melitta Campbell Highlights In this value-packed episode you'll learn my Top Tips for Confident Networking: Have a clear purpose - Think about what you most want to get from the event, who you'd like to meet, and how you want to represent your personal brand. "Fishing for coffee" - Networking is about starting relationships. It's about expanding your social circle and discovering someone you can have coffee with and get to know better. Prepare your tools - Make sure you have all your bases covered so you can focus on having great conversations. Own your expertise - Recognize your area of expertise, your true value and really to speak to that. Have fun! It's always good to remind yourself that you've got this, and to relax and have fun. "The best (and easiest) way to show up consistently and build a brand around your difference, is to be yourself online and elsewhere." -Melitta Campbell About Melitta Melitta Campbell is an award-winning business coach who is passionate about helping women confidently Build, Grow and Scale a profitable business that allows them to do work that they love, create the balanced lifestyle they desire, and feel proud of the difference they are making. Her expertise comes from 25+ years of experience in communication, marketing and leadership, including more than a decade of running her own businesses. This allows her to coach her clients on the inner-game of success as much as the practicalities of starting and running a thriving business. Melitta is also the best-selling author of A Shy Girl's guide to Networking, international speaker, and host of the Driven Female Entrepreneur podcast. In 2021, LinkedIn named Melitta as one of the top Sales Influencers to follow and one of their top 14 most authentic contributors. At AIs 'Influential Business Woman Awards 2021', Melitta was awarded: Most Influential Female Business Coach (Europe) And she was recently named as one of the top Female Business Coaches in the World by Cade Hildreth: https://cadehildreth.com/female-busin... Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband and two daughters. Connect with Melitta Website Facebook Linkedin Twitter Join the Driven Female Entrepreneur Community Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs. You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond! The Driven Female Entrepreneurs Club About Your Host, Melitta Campbell Since 1997, Melitta has been using her ability to spot gaps between a company's goals and its strategy and positioning to help businesses become profitable and achieve growth - in as little as three months. By combining the insights gained from working directly with senior leaders for more than 20 years, her unique blend of art-school and business-school training, and her restless curiosity, Melitta has helped her clients identify new opportunities and develop creative solutions that add value in profitable and purposeful ways, that are straight-forward to implement and result in a clear competitive edge. After witnessing too many talented and passionate women fall short of their vision to make a profit and a difference, more recently, Melitta has brought her business, leadership and marketing expertise together with her personal experiences, to become a trusted advisor and coach for female-led businesses. Book your Free Business Clarity Call: www.melittacampbell.com Get More Clients with your FREE Listener Gift The number one question I'm asked is: How can I get more clients? To help you market your business and attract more of your ideal clients, download your free eBook today: Download your FREE Gift: 100 Ways to Market your Business for Free!