The Best One Yet
🍿 “1-click movie” — OpenAI’s Hollywood video. Hershey’s orphan school. Brian Chesky’s 1:1 meeting hate.
Wed, 11 Dec 2024
Hershey stock surged 20% on acquisition talks… but family drama can block the whole deal.OpenAI just launched Sora: text-to-video Gen AI… It’s turning Hollywood into an app.Over 90% of the tech industry does 1:1 Meetings… but Airbnb’s Brian Chesky is killing them.Plus, the fastest-growing job in medicine? It’s dermatology… aka The Derm Boom.Check out our Sora AI videos on instagram: https://www.instagram.com/tboypod $HSY $MDLZ $ABNBSubscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chapter 1: What is the best business news story today?
This is Nick. This is Jack. It's Wednesday, ceviche Wednesday, December 12th. And today's pod is the best one yet. This is a T-boy. The top three pop business news stories you need to know today. I don't know, Jack. What do you want to do tonight? Maybe go to the Nick. Nick's Game, not too shabby. Wild story, but Nick and I got invited to the Nick's Game tonight by a Yeti.
Legendary Yeti by the name of Jordan. He heard we were coming to New York City, and he said, I got a VIP box with a couple of seats with your names on it. We said, we finish the pod at 6.50. We'll be at the garden by 7 p.m. I've never been to a Nick's Game. So excited for tonight. Love Yeti Nation. Jack, three fantastic stories for today's pod. What do we got on the show?
For our first story, Hershey stock jumped 20% this week. on reports that America's biggest snack company wants to acquire it. But caught in the crosshairs of this epic deal is the Hershey School for Orphan Children. Wild story. Crazy story. For our second story, it's OpenAI. They just launched the coolest tech of the year. It's called Sora, which turns your text into videos.
Jack and I tried it out to make a video of this podcast. And the result? It was pretty good. It was pretty good. It was pretty good.
We're going to give it two thumbs up.
And our third and final story. The entire tech industry does weekly one-on-one meetings between managers and their direct reports. Except for Brian Chesky. Here is why Airbnb's CEO is trying to kill the one-on-one. But Yetis, before we hit that wonderful mix of stories. I mean, no one else is doing this mix. Love the mix today, Jack. Nick, what did you want to be when you grew up?
You know, Jack, it's a good question. I wanted to be an astronaut, maybe president, maybe a doctor. Probably didn't have a podcaster up there. You know what the most popular answer is today? Talk to me. Dermatologist. Yetis, dermatology. It has become the most in-demand job in the medical field. The skin doctor is now the wind doctor.
Your epidermis is your biggest organ and it's your biggest payday. Yeah. It's a derm boom. Here's the news. Dermatologist residency applications are up 50% in the last four years because medical students have realized that dermatology has the best pay to work ratio in the industry. You ready for this? Hit me. Dermatologists only work four days a week. Okay.
They have like no emails to go through at the end of the day. Zero inbox. And they get doubled the salary of other doctors. Oh, Check out the Instagram account Dermfluencer. Jack, what are you going to see when you go to Dermfluencer? This dermatologist is showing off a glamorous lifestyle as a skin doctor and 3 million followers are watching.
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Chapter 2: Why did Hershey's stock surge?
Now, our first thought here, wow, this is a huge asset to the video production industry. Game of Thrones season 16, they can cut out their CGI budget altogether. Simply enter dragon fighting other dragons in the air with blonde haired, long haired dudes on top of them, and Sora will generate their special effects. Where am They're in Sora. They're all in Sora now.
Chachi Petit can create essays, Dali can create portraits, and now Sora can create movies. But besties, before you cut the cameras on the industry, you should hear our takeaway first. So Jack, what's the takeaway for our buddies over at OpenAI? AI video is more of a threat to Madison Avenue than it is to Hollywood. wild.
Yetis, you just watched an AI-created video of a Kraken sea monster pulling a ship into the ocean or bears eating sushi or two guys podcasting. And a computer made those videos in like 15 seconds. But Jack and I don't think this is actually a threat to Hollywood yet. For one, actors and writers guilds, they both wrote protections into their five-year labor contracts against the use of AI.
And so Hollywood is safe right now. But Madison Avenue, on the other hand, the advertising industry? They've already begun using AI to create commercials. Coca-Cola already published their own AI-generated commercial for the holidays. It was a Coca-Cola truck driving through the woods, and as it passed fir trees, those trees lit up with Christmas lights. It was all AI.
So if Coca-Cola can use computer software to make their commercials, then that makes them less reliant on ad agencies. That's one reason. We also just saw the biggest merger in advertising history this week. We did. The two largest ad firms on earth, Omnicom and Interpublic, they just merged because when the going gets tough, the tough get merging.
And when companies can use computer software to create their commercials, that's tough for the advertising industry. So in the short term, besties, OpenAI Sora is less of a threat to Hollywood and more of a threat to Madison Avenue. Now, a quick word from our sponsor.
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