The Best One Yet
🧴 “Rhode to Riches” — Hailey Bieber’s $1B deal. The NYT’s Alexa+. Supreme Tariff Court.
30 May 2025
Elf Beauty is buying Hailey Bieber’s Rhode for $1B… with a trick from Elvis Presley.The NYT hooked up with Amazon… Because Alexa+ wants to be the 1st *premium* chatbot.And Trump’s tariffs were ruled illegal… The Trade War is hitting the Supreme Court.Plus, the hardest word in the Spelling Bee… Lake Chargoggagoggmanchauggagoggchaubunagungamaugg (real place, real word)$ELF $NYT $AMZNWant more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Heinz Ketchup 🍅Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsAbout Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, TBOY Lite is hosted by Jack Crivici-Kramer & Nick Martell.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts NEWSLETTER:https://tboypod.com/newsletter SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Our 2nd show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Full Episode
This is Nick. This is Jack. It's Friday, the real Friday, May 30th. And today's pod is the best one yet, and this is a T-boy. The top three pop business news stories you need to know today. Oh, besties, Jack and I are about to make you the most interesting person at Sunday brunch, baby. Because this episode's a T-boy? It's a T-boy. It's the best one we've ever done.
Jack, three stories for today's show. What do we got on the pod? For our first story, Amazon and the New York Times just hooked up for an unexpected AI deal. That's right. We're about to get the first ever premium chatbot, Alexa Plus. For our second story, after a couple shocking developments, Trump's trade war is about to go to the Supreme Court.
We got checks and balances on the pod today and what this huge ruling means for stocks, the economy, and Barbie doll. For our third and final story, Hailey Bieber's skincare brand, R.O.A.D., was just bought by Elf Beauty for $1 billion. Because Hailey Bieber used the same strategy as Elvis Presley, a greatest hits album.
But yetis, before we hit that wonderful mix of stories... Oh, what an M-I-X of stories, Jack. Love the mix. V-I-C-T-O-R-Y. Ding, ding, ding. That spells victory for the Spelling Bee. Because last night was the 100th Spelling Bee tournament. The finale was last night. We were watching 243 spellers, 4,072 words, six or five vowels, and one big winner.
But here's the wild twist that we noticed as we watched this year's Spelling Bee. Geography. That's right. In order to win the spelling bee, you gotta know geography. Because a little known secret about spelling bees, the hardest words to spell are the places. Yeah, the places. There's no root word, no language of origin. You just gotta memorize the map, baby. Like Mississippi. Yeah.
I didn't even know that was a word. I thought it was a name, but that could be in the spelling bee. There are actually six more S's in Mississippi that they just dropped a few years ago. Which means you can't win the spelling bee unless you're Carmen Sandiego. So Jack and I jumped in T-boy style and we whipped up the top place questions from the spelling bee. You ready for this one, Jack?
Am I the contestant? Yes, you are. And here we go. Jack, the first word is a B2B, which is a body of water in Canada. A B2B? Yes. A-B-I-T-B. A-B-I. Okay. It is A-B-I-T-I-B-E. Second question is Hoofdorp, which is a town in the Netherlands. H-O-O-F-D-O-R-P. Sorry, Jack. That's H-O-O-F-D-D-O-R-P. Two Ds? That's ridiculous.
That's right.
In the Dutch, they get you every time. And finally, the longest word ever used for a geographic name in the spelling bee. Are you ready for this, Jack? Yes. Can you repeat that word, please? Yes, Jack. That would be... This is fake, right? Not fake. Real word. Okay, what's the language of origin? It is a native name for a lake in the state of Massachusetts just outside Boston.
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