In this episode, customer experience expert Brad Cleveland explores into the art of building meaningful customer relationships and the shift from traditional customer service to a proactive, holistic approach to customer experience. Cleveland draws from his work with leading companies like Apple and government entities to explain how a customer-first mindset can transform businesses. He points out essential strategies for success, including quality standards, team alignment, and the effective use of technology such as AI and social media to create loyal customer advocates.About Brad Cleveland:Brad Cleveland is an expert in customer experience and business innovation. With years of experience working alongside leading companies and governments, Brad helps organizations redefine success through strategic customer engagement and effective team collaboration. He is known for his clear and actionable insights on transforming customer service into proactive customer experience, guiding many to develop strong, enduring customer connections. Brad’s expertise in creating quality-driven customer cultures has positioned him as a trusted authority in the field, with a reputation for driving impactful change across industries.Learn more: https://www.bradcleveland.com/About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Learn the Fundamentals of Success for free:The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter

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“What did the council decide on item 42?” — answered with the speaker and the moment.