Jimmy DeCicco started Super Coffee with his brothers seven years ago. It’s now worth half-a-billion dollars. Let that sink in. In this week’s episode of The BossBabe Podcast – Jimmy reveals exactly how he went from dorm room to boardroom with a wildly successful and delicious brand that has J. Lo, BossBabe and millions of Americans hooked. Tune in and hear the full story – from how he’s pitched at Whole Foods (their very first retailer!) to how he cultivated the resilience he needed to hold the vision for the company – without taking a paycheck for two years – and so much more. If you’re looking for ways to find joy in your “to do” list, grow to the next level + hold the vision for your company – this is the hype-chat you need to hear. Listen now! Highlights: The #1 thing that’s formed the culture at Super Coffee. How Super Coffee broke the sales record in Whole Foods in just four hours. The “Inch Wide, Mile Deep” concept that has allowed Super Coffee to scale past the competition. How Jimmy went from $100,000 to $185 million in investment in 7 years What it really means to prioritize self-care + why it matters for your business. Links: Just Thrive: Use code “BOSSBABE” to save 15% Drinksupercoffee.com Use code BOSSBABE20 to save 20% Linkedin: jimmy-decicco Episode 201: Tony Robbins Helps You Define Success Follow: BossBabe: @bossbabe.inc Natalie Ellis: @iamnatalie Danielle Canty: @daniellecanty Jimmy DeCicco: @jimmydecicco5 + @drinksupercoffee

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