The Business of Boutique Fitness
Episodes
031: Don't Go Into 2017 Clueless: 5 Step...To Take Your Business Exactly Where You Want To Go
20 Oct 2016
Contributed by Lukas
In this episode, you'll learn: Do what you love AND follow the money Learn how setting goals and milestones pushes you forward Why scenario testing h...
030: Crash and Learn: Jimmy Hays Nelson
19 Oct 2016
Contributed by Lukas
In this episode, you'll learn: Stepping out of your comfort zone is always taking a step forward How quickly a dark or negative place can translate t...
029: A Case Study in Raising Your Prices (And Tripling Your Average Client Monthly Value in 4 Weeks)
18 Oct 2016
Contributed by Lukas
In this episode, you'll learn: Why potential clients tend to look at your highest price and then compare your other price points to that What is ...
028: From Single Sessions To Recurring Revenue
13 Oct 2016
Contributed by Lukas
In this episode, you'll learn: What are the two major models for service-based businesses How important recurring revenue is to financial freedom Why...
027: Crash and Learn: Jeff Tiegs
12 Oct 2016
Contributed by Lukas
In this episode, you'll learn: How you can go into a battlefield with an idea of what success means and come out with a completely different definiti...
026: 6 Ways We're Using Email Marketing To Rapidly Grow Our Company
11 Oct 2016
Contributed by Lukas
In this episode, you'll learn: What tagging and segmentation strategies are and how they differ Tips on automated email systems and software Why ke...
025: 7 Lessons {and 1 Major Mistake} From a 60K+ Challenge
06 Oct 2016
Contributed by Lukas
In this episode, you'll learn: The importance of being clear with the purpose of your challenge How to make your potential clients feel more comforta...
024: Crash and Learn: Rachel Luna
05 Oct 2016
Contributed by Lukas
In this episode, you'll learn: How to dream and think like an entrepreneur How to take your thoughts and turn them into the actions of an entreprene...
023: The 8 Questions You Need to Ask Before Starting Your Next Challenge
04 Oct 2016
Contributed by Lukas
In this episode, you'll learn: How to maximize your business in the months of historically lower revenue Why challenges are a great way for potential...
022: 7 Mindset Shifts You've Gotta Make to Build an Epic Empire
29 Sep 2016
Contributed by Lukas
In this episode, you'll learn: That sometimes not accepting help can be a fatal flaw The importance of recognizing menial tasks that do not directly ...
021: Crash and Learn: Melissa Burkheimer
28 Sep 2016
Contributed by Lukas
In this episode, you'll learn: How Melissa overcame challenges as a young mom finishing school and deciding how to develop her career That she was ab...
020: What's a marketing funnel and how on earth do I use it?
27 Sep 2016
Contributed by Lukas
In this episode, you'll learn: What are funnels and what are the different types of them? The different ways to layer funnels The difference betwee...
019: How We've Turned Corporate Philanthropy Into The Backbone Of Our Business
22 Sep 2016
Contributed by Lukas
In this episode, you'll learn: The importance of giving back to your community and how to balance giving and receiving Reasons why you need to put yo...
018: Crash and Learn: Jasmine Star
21 Sep 2016
Contributed by Lukas
In this episode, you'll learn: Go for your dream, but having an alternative plan where other opportunities can flow in is important How to use thos...
017: Must Have Metrics
20 Sep 2016
Contributed by Lukas
In this episode, you'll learn: What exactly is a "metric", and how it will show you how well your business is really doing There are 6 most import...
016: 2 Ways To Answer My Least Favorite Question: How Much Do You Cost?
15 Sep 2016
Contributed by Lukas
In this episode, you'll learn: How to re-direct the conversation from price to value Why you need to own your price point instead of trying to justif...
015: Crash and Learn: Patty Palmer
14 Sep 2016
Contributed by Lukas
In this episode, you'll learn: How failure is the only thing that forces you to grow The importance of a strong positive mindset that allows you to a...
014: How do I finance my startup, launch, renovation, move, or other way to better my business?
13 Sep 2016
Contributed by Lukas
In this episode, you'll learn: More about the loans process and why credit cards are not the best way to go What is a confused interest rate, and how...
013: How do I pay my team {so I can actually make a profit}?
08 Sep 2016
Contributed by Lukas
In this episode, you'll learn: How my first hire was a gamble, but necessary for the overall growth of the company There are 7 major types of compens...
012: Crash and Learn: Alia Khan
07 Sep 2016
Contributed by Lukas
In this episode, you'll learn: The importance of safety nets The difference between being comfortable and being happy How to live a fully expressed l...
011: The When, Who and What to Do of Hiring Your Dream Team
06 Sep 2016
Contributed by Lukas
In this episode, you'll learn: How to build a team and define your strategies Why hiring is necessary for the growth of your business What are the di...
010: 5 Launch Lessons {and 2 major mistakes} from a $294,000 Launch
01 Sep 2016
Contributed by Lukas
In this episode, you'll learn: The definition and importance of "unpacking" after a launch Why it is important to follow up your launches with promos...
009: Crash and Learn: Jenna Kutcher
31 Aug 2016
Contributed by Lukas
In this episode, you'll learn: How Jenna turned a $300 investment into a successful business for herself How to learn to leverage what you have in ...
008: 3 Ways You Need To Use Google Ads For Your Business Today
30 Aug 2016
Contributed by Lukas
In this episode, you'll learn: How to use Google search engine to bring up a query of related search terms that can be used in creating content to bu...
007: The Good, The Bad and The Ugly of our First 9 Months {and first 500K}
25 Aug 2016
Contributed by Lukas
In this episode, you'll learn: How building a foundation for your business starts long before you open the doors to your first clients My pre-busin...
006: Crash and Learn: James Wedmore
24 Aug 2016
Contributed by Lukas
In this episode, you'll learn: How James started his very first business and then jumped into an online video training business (that evolved into ...
005: 5 Steps to Planning a $104,000 Sale
23 Aug 2016
Contributed by Lukas
In this episode, you'll learn: How to pull customers in the door using scarcity without feeling sleazy. Scarcity is the #1 reason people buy so you...
004: Crash and Learn: Lise Kuecker
11 Aug 2016
Contributed by Lukas
In this episode, you'll learn: • What mindset shifts you need to make happen when you start a business. This isn't woo woo stuff. There are truly bl...
003: Why You Should Never Start With a Business Plan
11 Aug 2016
Contributed by Lukas
In this episode, you'll learn: • Who my number 1 role model is and why her sacrifices for her business inspire me more than anything else. Sacrifice...
002: The Way to Wealth: Building a Business Asset
11 Aug 2016
Contributed by Lukas
In this episode, you'll learn: • Why wealth doesn't have to be scary {or your top priority}. There are so many ways to be fulfilled in a business an...
001: The Who, What and Why Behind This Podcast
11 Aug 2016
Contributed by Lukas
In this episode you'll learn: • How my businesses have generated millions of dollars and taught me so many lessons. This podcast is where I get to s...