Interview Only w/ J.A. Adande - Why Sports Is OUT On Social Justice & IN On Gambling

Sports journalist and professor J.A. Adande joins Chuck Todd for a wide-ranging conversation on how money, media, and power are reshaping the world of sports. From the Big Ten’s potential $2 billion private equity deal to the rise of The Athletic and the collapse of local sports coverage, Adande explains how financial literacy has become essential for sports reporters — and why sports journalism remains one of the few thriving corners of the media industry. They dig into how gambling, influencer culture, and social media are transforming how fans consume sports — and how shows like Around the Horn and PTI paved the way for today’s single-voice, personality-driven debate model. Adande also reflects on the increased diversity in sports media, the tension between advocacy and escapism, and why issues like Latino discrimination and trans inclusion in sports are becoming defining cultural flashpoints. He also explains why the sports world has gotten out of the social justice advocacy business… and likely won’t be coming back. It’s a candid look at how sports coverage mirrors — and sometimes predicts — the shifts happening across American journalism. Got injured in an accident? You could be one click away from a claim worth millions. Just visit https://www.forthepeople.com/TODDCAST to start your claim now with Morgan & Morgan without leaving your couch. Remember, it's free unless you win! Timeline: 00:00 J.A. Adande joins the Chuck ToddCast 01:00 Big Ten seeking $2 billion dollar private equity infusion 02:15 Money would keep current Big Ten setup for 2 decades 03:30 Knowledge of finance & business is a must for sports reporters 06:00 Sports journalism is one of the only growth areas in journalism 08:30 Why ESPN was a better option for J.A. than Sports Illustrated 09:15 The Athletic is the final destination for sportswriting 10:30 The role of sports journalism in rebuilding local news/media 12:00 The Athletic is evolving into a national sports outlet 13:30 Local sports reporting doesn’t scale 14:30 Where do sports fans go to now for localized coverage? 15:30 It’s more efficient for teams to leak stories to one national reporter 16:30 There is plenty of localized sports discussion, but not breaking news 18:30 There’s no FOIA in sports coverage, reporters aren’t entitled to access 20:00 Teams can shut out journalists and still get word out to the public 22:00 The impact of the pandemic on journalism and in-person access 23:00 Sports is one of the last places where people are debating the facts 24:00 Sports talk has become formulaic and like pro wrestling 25:15 The template for PTI was Siskel & Ebert 27:00 Around the Horn premised on winning a subjective argument 29:00 There’s a huge audience for fake, manufactured competition 30:00 Sports talk moving to the singular influencer model 30:45 Cutting production costs is reason for centering shows on one talent 32:00 News will likely move to the sports talk, licensing model 33:45 Streamers haven’t moved to pick up sports debate shows 34:30 Podcasts are a more intimate experience for the audience 36:15 The impact of the infusion of sports gambling into sports journalism 37:15 Journalists have to be more precise with gambling coverage 39:00 Newspapers would discourage gambling & still publish lines 41:00 Sports gambling journalism is a form of service journalism 42:15 Far more gender diversity now in sports journalism schools 44:15 There’s never been a better time to be a woman in sports media 46:45 There’s been a retreat from social commentary in sports media 48:15 Trans women in sports debate is dividing women 49:30 Baseball should be leading the fight against latino discrimination 51:30 Latino integration or expulsion will be a defining fight of our time 55:00 Sports will not be at the forefront of fighting for social justice 57:15 Sports as a source for escape vs a source of advocacySee omnystudio.com/listener for privacy information.

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