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The Duct Tape Marketing Podcast

Business

Episodes

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How Installing a Marketing System Serves Consultants and Their Clients

21 Jan 2019

Contributed by Lukas

John interviews Ben Robertson, owner of Menadena and a member of the Duct Tape Marketing Consultant Network. They discuss the importance of installing...

Getting the Most Out of Your Content

13 Jan 2019

Contributed by Lukas

John chats with Pamela Wilson, founder of BIG Brand System and author of Master Content Strategy, about how to create content that enhances your botto...

The Three Elements of an Effective Total Online Presence

13 Jan 2019

Contributed by Lukas

John Jantsch discusses the three major elements that go into creating an effective total online presence for a modern small business: website, SEO, an...

Growing Your Business While Growing as an Entrepreneur

09 Jan 2019

Contributed by Lukas

John talks with Jill Nelson, founder and CEO of Ruby Receptionists, about her entrepreneurial journey and the secrets to creating a successful company...

How To Reliably Generate Big Ideas for Your Business

07 Jan 2019

Contributed by Lukas

This week, John sits down with Mike Brown, founder of The Brainzooming Group and author of Idea Magnets, to discuss the secrets to finding the next bi...

The Secrets to Leading Creative People

31 Dec 2018

Contributed by Lukas

John interviews Todd Henry, author of Herding Tigers: Be the Leader That Creative People Need, about how to get the most out of the creative teams you...

The Top Four Marketing Trends for 2019

18 Dec 2018

Contributed by Lukas

This week, John discusses what he sees as the four biggest areas of focus for small business marketing in 2019. If you are a small business owner or m...

Finding Success and Happiness as a Company of One

10 Dec 2018

Contributed by Lukas

John speaks with Paul Jarvis, author of Company of One, about why scaling is not always the ultimate goal for an entrepreneur, and how to instead focu...

Managing an Expanding Business, With Your Mission Guiding the Way

04 Dec 2018

Contributed by Lukas

John sits down with Matt Scanlon, owner of The Hill KC. What started as a CrossFit gym is now morphing into a place that Scanlon hopes will help chang...

Becoming a Great Leader, No Matter What Field You're In

26 Nov 2018

Contributed by Lukas

John sits down with Jason Kander, a former Army Captain and bestselling author of Outside the Wire: Ten Lessons I've Learned in Everyday Courage. Kan...

Using Technology to Build Connections in the Real World

20 Nov 2018

Contributed by Lukas

Dan Schawbel stops by to discuss his latest book, Back to Human: How Great Leaders Create Connection in the Age of Isolation. He and John talk about t...

How Human Connection Elevates Marketing

12 Nov 2018

Contributed by Lukas

This week, Seth Godin stops by to discuss the precepts in his latest book This Is Marketing, and why good marketing is about the long game and takin...

Communicating with Empathy in the Digital World

30 Oct 2018

Contributed by Lukas

Dr. Nick Morgan discusses the pitfalls of virtual communication, which tends to remove the emotional connection we would experience in face-to-face co...

Building Accountable Leadership to Transform Your Business

23 Oct 2018

Contributed by Lukas

John speaks with Vince Molinaro, author of The Leadership Contract, about how to foster accountable leadership in your organization and the positive ...

Focus on Existing Assets to Generate Better Marketing Results

16 Oct 2018

Contributed by Lukas

John chats with Louis Gudema about his book Bullseye Marketing, and how to take advantage of the customers and assets you already have in order to gr...

Google Ads Changes Affecting Small Businesses

07 Oct 2018

Contributed by Lukas

John discusses the recent changes to Google Ads (formerly Google AdWords) and how they affect the marketing approach for small business owners.

Increase Your Focus and Combat Distractions

07 Oct 2018

Contributed by Lukas

Guest Chris Bailey, author of Hyperfocus, discusses what drives us to distraction in our tech-saturated world, and what we can do to combat those for...

Why Sales and Marketing Need Each Other

03 Oct 2018

Contributed by Lukas

John talks with Pam Didner about her forthcoming book, Effective Sales Enablement, and why integrating your sales and marketing efforts can help both...

The Seven Steps to Building a Marketing System

25 Sep 2018

Contributed by Lukas

Duct Tape Marketing's core belief is that marketing is not a set of tactics, it's a system. On this episode, John takes a closer look at the seven ste...

How to Get the World Talking About Your Brand

24 Sep 2018

Contributed by Lukas

On this week's episode, John chats with Jay Baer about his latest book, Talk Triggers, and he shares how business owners can create operational strate...

Letting Go of Perfection in Order to Achieve Your Goals

18 Sep 2018

Contributed by Lukas

Petra Kolber shares her views on perfection.

The Secrets to Scaling Your Business

06 Sep 2018

Contributed by Lukas

The Secrets to Scaling Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandy McEwen Podcast Transcript...

How to Create a Morning Routine That Breeds Success

30 Aug 2018

Contributed by Lukas

How to Create a Morning Routine That Breeds Success written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Benjamin Spall Po...

How to Edge Out Your Competition by Being Uncopyable

23 Aug 2018

Contributed by Lukas

How to Edge Out Your Competition by Being Uncopyable written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Steve A. Miller ...

Using Convenience to Disrupt the Competition

16 Aug 2018

Contributed by Lukas

Using Convenience to Disrupt the Competition written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Shep Hyken Podcast Tra...

Fighting Unconscious Bias in Your Organization

09 Aug 2018

Contributed by Lukas

Fighting Unconscious Bias in Your Organization written by John Jantsch read more at Duct Tape Marketing   Marketing Podcast with Dolly Chugh Podca...

How to Transform Your Company Into an Inbound Organization

02 Aug 2018

Contributed by Lukas

How to Transform Your Company Into an Inbound Organization written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Todd Hock...

Honest Startup Advice From Somebody Who's Been Through It

26 Jul 2018

Contributed by Lukas

Honest Startup Advice From Somebody Who's Been Through It written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rand Fishki...

How to Feel Less Busy and Get More Done

19 Jul 2018

Contributed by Lukas

How to Feel Less Busy and Get More Done written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Vanderkam Podcast Trans...

How Chat Bots Can Help You Grow Your Business

12 Jul 2018

Contributed by Lukas

How Chat Bots Can Help You Grow Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Andrew Warner Podcast ...

Local SEO for Lead Generation

05 Jul 2018

Contributed by Lukas

Local SEO for Lead Generation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Justin Sturges Podcast Transcript SEO...

A Guide to Content Strategy and Brand Storytelling

27 Jun 2018

Contributed by Lukas

A Guide to Content Strategy and Brand Storytelling written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Kyle Gray Podcast ...

Voice Search: What Small Business Owner's and Marketers Need to Know

22 Jun 2018

Contributed by Lukas

Voice Search: What Small Business Owner's and Marketers Need to Know written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with J...

How to Develop the Right Idea at the Right Time

14 Jun 2018

Contributed by Lukas

How to Develop the Right Idea at the Right Time written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Allen Gannett Podcast ...

How to Use Social Media for Your Marketing Efforts in 2018

06 Jun 2018

Contributed by Lukas

How to Use Social Media for Your Marketing Efforts in 2018 written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jants...

How to Monetize Your Expertise and Thrive

31 May 2018

Contributed by Lukas

How to Monetize Your Expertise and Thrive written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Dorie Clark Podcast Transcri...

How GDPR Highlights How We Should Be Marketing

25 May 2018

Contributed by Lukas

How GDPR Highlights How We Should Be Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ryan Urban Podcast Tran...

How to Get What You Want In Life

17 May 2018

Contributed by Lukas

How to Get What You Want In Life written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anthony Sullivan Podcast Transcript M...

Tips on How to Stay Top of Mind

10 May 2018

Contributed by Lukas

Tips on How to Stay Top of Mind written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Hall Podcast Transcript My guest...

Cutting Through the Noise and Clutter in Marketing Today

03 May 2018

Contributed by Lukas

Cutting Through the Noise and Clutter in Marketing Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Alison Stratt...

John Jantsch Interviews Dan Shure

03 May 2018

Contributed by Lukas

How to Help Your Local Business Get Found Online

25 Apr 2018

Contributed by Lukas

How to Help Your Local Business Get Found Online written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Blumenthal Podc...

How to Get More Time Back In Your Work Week

19 Apr 2018

Contributed by Lukas

How to Get More Time Back In Your Work Week written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandi Ellefson Podcast Tra...

The Value of Discoverable, Shareable, and Useful Content

12 Apr 2018

Contributed by Lukas

The Value of Discoverable, Shareable, and Useful Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch...

How to Attract Customers and Keep Them Forever

04 Apr 2018

Contributed by Lukas

How to Attract Customers and Keep Them Forever written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joey Coleman Podcast Tr...

Does Everybody Need to Write a Book to Be Successful?

28 Mar 2018

Contributed by Lukas

Does Everybody Need to Write a Book to Be Successful? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tucker Max Podca...

A Story On How to Create Influence

22 Mar 2018

Contributed by Lukas

A Story On How to Create Influence written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bob Burg Podcast Transcript My gues...

How to Build a Small Business Brand Through Design

14 Mar 2018

Contributed by Lukas

How to Build a Small Business Brand Through Design written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brad Bouse Podcast ...

How to Create Content That Stands Out and Gets Results

08 Mar 2018

Contributed by Lukas

How to Create Content That Stands Out and Gets Results written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Garrett Moon Po...

Tips for Starting a Successful Business

01 Mar 2018

Contributed by Lukas

Tips for Starting a Successful Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Colleen DeBaise Podcast Transc...

How to Tap Into the Subscription Economy

28 Feb 2018

Contributed by Lukas

How to Tap Into the Subscription Economy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anne Janzer Podcast Transcrip...

How to Build Your Team, Plan Your Exit and Create Your Legacy

22 Feb 2018

Contributed by Lukas

How to Build Your Team, Plan Your Exit and Create Your Legacy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scot Hu...

Using Your Personality and Authentic Self to Build a Platform

21 Feb 2018

Contributed by Lukas

Using Your Personality and Authentic Self to Build a Platform written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chris Du...

Stop Networking and Start Focusing on Relationships That Matter

15 Feb 2018

Contributed by Lukas

Stop Networking and Start Focusing on Relationships That Matter written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scott ...

Facebook Advertising and Engagement for Small Businesses

08 Feb 2018

Contributed by Lukas

Facebook Advertising and Engagement for Small Businesses written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch ...

How to Successfully Run a Business as a WordPress Consultant

07 Feb 2018

Contributed by Lukas

How to Successfully Run a Business as a WordPress Consultant written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Troy Dean...

How a Virtual Assistant Can Save Your Sanity and Grow Your Business

02 Feb 2018

Contributed by Lukas

How a Virtual Assistant Can Save Your Sanity and Grow Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with J...

Content Marketing is About Customers, Not Keywords

01 Feb 2018

Contributed by Lukas

Content Marketing is About Customers, Not Keywords written by John Jantsch read more at Duct Tape Marketing If you liked this post, check out our Gu...

John Jantsch Interviews Michael E. Gerber

25 Jan 2018

Contributed by Lukas

The Evolution of Networking and How It Can Benefit Your Business Today

24 Jan 2018

Contributed by Lukas

The Evolution of Networking and How It Can Benefit Your Business Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with...

Getting Started with Defining Your Ideal Client

18 Jan 2018

Contributed by Lukas

Getting Started with Defining Your Ideal Client written by John Jantsch read more at Duct Tape Marketing If you loved this podcast and post check out ...

How to Be Successful By Honing What Makes You Powerful and Authentic

17 Jan 2018

Contributed by Lukas

How to Be Successful By Honing What Makes You Powerful and Authentic written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with C...

Why It Is Essential to Put Strategy Before Tactics

11 Jan 2018

Contributed by Lukas

Why It Is Essential to Put Strategy Before Tactics written by John Jantsch read more at Duct Tape Marketing If you loved this podcast and post check o...

How to Apply the Principles of Aikido to Entrepreneurship

10 Jan 2018

Contributed by Lukas

How to Apply the Principles of Aikido to Entrepreneurship written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Michael Velt...

Tips for Attracting Local Clients

04 Jan 2018

Contributed by Lukas

Tips for Attracting Local Clients written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Mihm Podcast Transcript Perhap...

Why Local SEO is an Important Lead Generation Channel

03 Jan 2018

Contributed by Lukas

Why Local SEO is an Important Lead Generation Channel written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Justin Sturges P...

Why Link Building is the New Networking

28 Dec 2017

Contributed by Lukas

Why Link Building is the New Networking written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Link Buildi...

A Systematic Approach to Creating Meaningful Goals

27 Dec 2017

Contributed by Lukas

A Systematic Approach to Creating Meaningful Goals written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Colin Gray Podcast ...

How to Use Google AdWords for Local Businesses

21 Dec 2017

Contributed by Lukas

How to Use Google AdWords for Local Businesses written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Goog...

How to Market a Product Idea That Nobody Has Heard Of

20 Dec 2017

Contributed by Lukas

How to Market a Product Idea That Nobody Has Heard Of written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jonah Lupton Pod...

How to Prepare to Sell Your Business

14 Dec 2017

Contributed by Lukas

How to Prepare to Sell Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Watson Podcast Transcript My...

Why You Must Increase Your Negative Reviews

13 Dec 2017

Contributed by Lukas

Why You Must Increase Your Negative Reviews written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jay Baer Okay, I'll admit,...

Building a Business Around An Unmet Need

07 Dec 2017

Contributed by Lukas

Building a Business Around An Unmet Need written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Kim Doyal It's so easy to st...

Claiming and Optimizing Your Google My Business Profile

06 Dec 2017

Contributed by Lukas

Claiming and Optimizing Your Google My Business Profile written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch A...

How to Use Social Media in 2018

30 Nov 2017

Contributed by Lukas

How to Use Social Media in 2018 written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Social Media I thou...

How National Companies Can Get Friendly in Local Markets

29 Nov 2017

Contributed by Lukas

How National Companies Can Get Friendly in Local Markets written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Megan Hanna...

How to Understand and Solve Your Customers' Problems

22 Nov 2017

Contributed by Lukas

How to Understand and Solve Your Customers' Problems written by John Jantsch read more at Duct Tape Marketing If you like this podcast and post, check...

Why Nobody is Finding Your Content

21 Nov 2017

Contributed by Lukas

Why Nobody is Finding Your Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brian Dean I believe that elements...

Want to Be Like Amazon?

16 Nov 2017

Contributed by Lukas

Want to Be Like Amazon? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bryan Eisenberg Podcast Transcript C'mon, how ...

Getting What You Want in Life

15 Nov 2017

Contributed by Lukas

Getting What You Want in Life written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anthony Sullivan Podcast Transcript My g...

Get Rich Today by Teaching

09 Nov 2017

Contributed by Lukas

Get Rich Today by Teaching written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Danny Iny Podcast Transcript Teaching is t...

An Introvert's Guide to Putting Yourself Out There

08 Nov 2017

Contributed by Lukas

An Introvert's Guide to Putting Yourself Out There written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Morra Aarons-Mele P...

Invisible Influences that Surround Us

02 Nov 2017

Contributed by Lukas

Invisible Influences that Surround Us written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jonah Berger Most of us believe ...

How to Turn Marketing Costs Into Profit

01 Nov 2017

Contributed by Lukas

How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joe Pulizzi and Robert Rose Po...

Unlocking the Power of 80/20

26 Oct 2017

Contributed by Lukas

Unlocking the Power of 80/20 written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Perry Marshall Podcast Transcript My gues...

Creating Memorable Moments for Your Customers

25 Oct 2017

Contributed by Lukas

Creating Memorable Moments for Your Customers written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chip Heath Podcast Trans...

The Evolving Significance of SEO in Marketing Today

19 Oct 2017

Contributed by Lukas

The Evolving Significance of SEO in Marketing Today written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketing P...

Be a Better Marketer by Finding Out What People Actually Want

18 Oct 2017

Contributed by Lukas

Be a Better Marketer by Finding Out What People Actually Want written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape M...

Traditional PR is Still a Fabulous Way to Stand Out

12 Oct 2017

Contributed by Lukas

Traditional PR is Still a Fabulous Way to Stand Out written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketing P...

Webinar Best Practices Throughout the Customer Journey

11 Oct 2017

Contributed by Lukas

Webinar Best Practices Throughout the Customer Journey written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketi...

Increase Profits Through Specialization

05 Oct 2017

Contributed by Lukas

Increase Profits Through Specialization written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Philip Morgan Podcast Transcr...

Monetize Your Expertise and Thrive

04 Oct 2017

Contributed by Lukas

Monetize Your Expertise and Thrive written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Dorie Clark Podcast Transcript My g...

Winning Your Dream Clients

28 Sep 2017

Contributed by Lukas

Winning Your Dream Clients written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jake Jorgovan Podcast Transcript My guest f...

How to Cut Through the Noise and Clutter in Marketing Today

27 Sep 2017

Contributed by Lukas

How to Cut Through the Noise and Clutter in Marketing Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Alison Str...

Enhance Your Life With a Side Hustle

21 Sep 2017

Contributed by Lukas

Enhance Your Life With a Side Hustle written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chris Guillebeau Podcast Transcri...

Tackling the Sales Aspect of Being an Entrepreneur

20 Sep 2017

Contributed by Lukas

Tackling the Sales Aspect of Being an Entrepreneur written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jim Brown Podcast T...

Insights on Engagement

14 Sep 2017

Contributed by Lukas

Insights on Engagement written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Karen Steele Podcast Transcript My guest for th...

Secrets to Finishing What You Start

13 Sep 2017

Contributed by Lukas

Secrets to Finishing What You Start written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jon Acuff Podcast Transcript Turns...

The Hidden Personality Types That Drive Everything We Do

07 Sep 2017

Contributed by Lukas

The Hidden Personality Types That Drive Everything We Do written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Gretchen Rubi...

Sonic Branding and the New Rules of Marketing and PR

06 Sep 2017

Contributed by Lukas

Sonic Branding and the New Rules of Marketing and PR written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Meerman Sco...

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