The Dwayne Kerrigan Podcast

126: The Real Work Behind AI Implementation with Sarah Jeanneault

11 Feb 2026

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In Part 2 of this in-depth conversation, Sarah Jeanneault and Dwayne Kerrigan tackle one of the most misunderstood topics in modern business: AI implementation without foundational process.Drawing from Sarah’s background in education, finance, trading psychology, and her current role at ProcedureFlow, the discussion reframes AI not as a silver bullet—but as an amplifier of whatever already exists inside an organization. Together, they explore why many companies are failing to see ROI from AI investments, how skipping SOPs and governance creates chaos, and why leaders must slow down before they scale up.Using powerful metaphors—from sourdough baking to mountain biking—Sarah explains why meaningful AI adoption requires patience, critical thinking, and uncomfortable conversations. The episode also expands into leadership, parenting, culture-building, and the human elements AI will never replace: empathy, judgment, and connection. This is a grounded, honest conversation for leaders who want to use AI responsibly—without gambling their business on hype.Episode Highlights:00:00 – Sarah introduces AI implementation using a sourdough recipe analogy01:00 – Dwayne welcomes listeners and frames Part 202:00 – Imposter syndrome, fear, and language we use to protect ourselves05:00 – Growth mindset and the “10 more steps” principle08:00 – Parenting, resilience, and building long-term capability12:00 – Leadership, culture, and why hard conversations matter16:00 – Why AI investments often fail to produce ROI20:00 – SOPs, governance, and backing the bus up 25:00 – Customer experience, AI chatbots, and human frustration 30:00 – Agentic AI, avatars, and future customer service models 35:00 – Why AI is already here and cannot be undone 40:00 – Doom scrolling, humanity, and preserving curiosity46:00 – Data collection as preparation—not prediction53:00 – Visual flows and simplifying complex knowledge59:00 – AI timelines, human choice, and optionality 01:05:00 – Where AI helps—and where it shouldn’t replace humans 01:10:00 – Final reflections and resourcesKey Takeaways:AI amplifies broken systems, it doesn’t fix themSOPs, processes, and governance must come before automationROI fails when AI is implemented for optics instead of outcomesProcess clarity enables both humans and AI to perform betterNot every industry, or company, is ready for AI at the same paceData collection today enables smarter AI decisions tomorrowAI should augment human judgment, not replace itThe future still belongs to human connection, empathy, and choiceResources Mentioned:ProcedureFlow – Enterprise knowledge management platform - https://procedureflow.com/ Notable Quotes:

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The Dwayne Kerrigan Podcast

126: The Real Work Behind AI Implementation with Sarah Jeanneault

This episode hasn't been transcribed yet

Other episodes from The Dwayne Kerrigan Podcast

140: Why Every Person Is Creative with Kyle Scheele

139: Passion, Purpose, and the Next Step with Kyle & Brent Pease

137: Building High Performance Teams with Dwayne Kerrigan

136: Stop Solving Your Team's Problems with Paul Akers

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