Black Rifle Coffee Company founder Evan Hafer says building a successful business over the past six years has been the most difficult thing he has ever done—and Evan has done some seriously hard stuff, like 43 overseas rotations in nine years as a Green Beret in the United States Army. One thing that has made it easier, he says, is locking in on the mission of his company. Tune in to hear Evan explain how maintaining mission focus at all times not only allows you to make the right decisions and crush your goals, but also makes you a much better leader. entreleadership.com/podcast Black Rifle Coffee Company website Good to Great by Jim Collins Follow Black Rifle Coffee Company on social Instagram—@blackriflecoffee Twitter—@blckriflecoffee Mission Statement Mapper Review this episode for a chance to win a $25 Amazon gift card As an Amazon Associate EntreLeadership earns from qualifying purchases. Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to [email protected]. You could be featured on a future podcast episode! Learn more about your ad choices. Visit megaphone.fm/adchoices

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“What did the council decide on item 42?” — answered with the speaker and the moment.