This episode explores the rise of digital brands in telecoms and their potential to revolutionize customer experiences while catering to diverse subscriber needs. Sofiene Kamoun, VP, Executive Innovation Advisor at Etiya, unpacks how CSPs are leveraging AI-driven, customer-focused digital transformation solutions to create unique, adaptable and efficient digital brands. Tune in to explore:Evolving subscriber demands and the impact on CSPsThe concept of a digital brand and how it differs from the traditional CSP business modelRegional and industry trends in digital brand adoptionOpportunities for non-telco playersHow CSPs can leverage a multi-brand strategy for diversification, while keeping costs in checkThe role of AI and Digital Twins in hyper-personalization and proactive customer engagementSuccessful digital brand roll-outs, including Fizz in CanadaHow Etiya’s cutting-edge BSS solutions power digital brands with flexibility, a rapid time-to-market, and a differentiated customer experienceTo learn more, check out Etiya’s Digital Business Platforms

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“What did the council decide on item 42?” — answered with the speaker and the moment.