EP 110: Bear Handlon - How Born Primitive Is Changing Lives for Veterans

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Recorded31 Oct 2025

Publisheranchor.fm ↗

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Bear Handlon spent seven and a half years in the SEAL Teams before founding Born Primitive in his garage. Today it’s a global brand built on American values and service. In this episode, Bear joins Ryan “Birdman” Parrott to talk about faith, leadership, and how he turned a side hustle into a mission for veterans everywhere.We discuss the Veterans Day campaign where Born Primitive and Black Rifle Coffee pledge all profits to erase veteran medical debt—an effort that has already forgiven over $11 million in bills for 5,800 veterans.Topics include:– Bootstrapping and brand building after service– Creating a business with values and impact– Charity, leadership, and faith– Lessons from the SEAL Teams applied to life and businessGuest: Bear Handlon (@bearhandlon | @bornprimitive | bornprimitive.com)Host: Ryan “Birdman” Parrott (@frogmanfridayshow)Connect with Ryan “Birdman” Parrott:Instagram.com/frogmanfridayshow | Facebook.com/frogmanfridayshow | Threads.com/frogmanfridayshow | x.com/FrogFridayShowSponsored by Transcend: Optimize your health with the best peptide and hormone therapy. Visit transcendcompany.com/birdman to get started.Listen, follow, and share for more authentic conversations with America’s elite operators, entrepreneurs, and changemakers.

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“What did the council decide on item 42?” — answered with the speaker and the moment.