The Graham Cochrane Show

Affiliate Marketing: How I Made Over 2 Million Dollars | 167

12 Jul 2022

Contributed by Lukas

Affiliate marketing is a great tool to scale your online business. It can be a great addition to your current product suite and it as easily scal...

How The Coming Recession Could Crush Your Business (And How You Can Prevent It!) | 166

05 Jul 2022

Contributed by Lukas

Everybody online is talking about whether we are entering into a recession here in the US and globally. It's been the talk of the town for m...

The Ugly Truth About Launching New Products | 165

28 Jun 2022

Contributed by Lukas

When you're running an online business, there are generally only two levers to pull. When it comes to selling your products, you're either a launching...

I'm Leaving My Business For a Month. Here's Why... | 164

22 Jun 2022

Contributed by Lukas

So in about a week, I'm going to step away from my business for an entire month. That's right. I'm leaving my business, taking a month long sabbatical...

How To Grow Your Small Online Business FAST | 163

14 Jun 2022

Contributed by Lukas

How can you grow your small online business fast? Everybody asks me: Graham, how can I grow this thing faster?Usually try to break it to them slowly t...

Finding Your Unique Voice In Your Market - Interview With Alan Henry

08 Jun 2022

Contributed by Lukas

We're living in an attention economy. You and I need to get attention on the things that we're doing in order to get our ideas out there in the world,...

Online Business Strategies I Quit Using | 162

07 Jun 2022

Contributed by Lukas

Newsflash friend! You don't have to do every single business strategy that you see other people doing. In fact, there are a ton of strategies that I s...

7 Bad Habits That Will Destroy Your Online Business | 161

31 May 2022

Contributed by Lukas

Many people believe that online business success is simply derived from using the right tactics and the right strategies. But I believe that is a fals...

Just Lost Your Job? Here's What To Do! | 160

24 May 2022

Contributed by Lukas

So you just lost your job. What do you do? How should you move forward? And how does online business connect to a scenario like this? If you're readin...

Online Business DARKEST Secrets | 159

17 May 2022

Contributed by Lukas

For a lot of people, online business is regarded as like the ultimate dream, right? You get to do work you love, you get to have scalable income,...

Is Online Business Actually a LIE? | 158

10 May 2022

Contributed by Lukas

Does online business actually work or is it just one big giant fantasy? Can the average man or woman actually find success with this business model or...

4 Lessons STAR WARS Taught Me About Running An Online Business

04 May 2022

Contributed by Lukas

A long time ago in a galaxy far far away... Well, it actually happened in this galaxy, but it was indeed a long time ago since I started my first onli...

Become An Expert Content Creator - Interview With Jordan Calhoun

03 May 2022

Contributed by Lukas

Creating content is the bedrock of a profitable growing, scalable and sustainable online business, I know I preach it to you all the time. And so toda...

I Left My $1 Million Business After Realizing THIS | 157

26 Apr 2022

Contributed by Lukas

Today I want to share the story of when I left my first business The Recording Revolution. I stopped being the main content creator for that business ...

The Lazy Person’s Guide to $1000 Online | 156

19 Apr 2022

Contributed by Lukas

So many people are turned off by the idea of an online business because of the amount of work they think they have to put in to see success. But is th...

How To Achieve All Your Goals In 2022 | 155

12 Apr 2022

Contributed by Lukas

We are 25% of the way into 2022. And the question is, are you on track to hit all your goals?If you're like most people, you started off this year wit...

10 Warning Signs: Why You NEED to Start an Online Business | 154

05 Apr 2022

Contributed by Lukas

We all have our own story to tell. Starting your online business usually involves moving away from a traditional 9 to 5 job. And personally I don...

The Creativity Switch: How To Stay Creative In Your Business | 153

29 Mar 2022

Contributed by Lukas

Do you have trouble staying creative in your business? If you've been making content for a while, you might be in a season of no ideas, lack of creati...

How To Create Your First Online Product | 152

22 Mar 2022

Contributed by Lukas

If you've followed along the last couple of weeks, we've talked about how to find your most profitable idea, how to grow your audience and how to capi...

Create A High Converting Lead Magnet | 151

15 Mar 2022

Contributed by Lukas

So, what do you do once you've been creating content? How do you turn all those views and those followers into a targeted lead who might buy your...

A Total Beginners Guide To Growing Your Audience | 150

08 Mar 2022

Contributed by Lukas

Growing your audience is an integral part of running your online business. It is one of the most straight forward ways to scale your income and earn m...

How To Find Your Most Profitable Business Idea | 149

01 Mar 2022

Contributed by Lukas

Whether you realize it or not, you already have the knowledge, passion, and skills to create an automated income stream that requires no college degre...

Stuck At Six Figures? Here's How To Make SEVEN Figures A Year | 148

22 Feb 2022

Contributed by Lukas

Reaching six figures is quite the achievement.  Many people say that the first $100k is the hardest and in my experience there is definitely trut...

Tiny Business, Big Money - Interview With Elaine Pofeldt

17 Feb 2022

Contributed by Lukas

What does it take to create a successful and profitable business that doesn’t require a huge team? And what is the main driver behind reaching the s...

Are You Insecure About Your Price? Try This! | 147

15 Feb 2022

Contributed by Lukas

If there’s one thing online business owners are insecure about it is pricing. What should I price my products at? How do I know I have the right pri...

The Untold Truth About Online Courses | 146

08 Feb 2022

Contributed by Lukas

Today I want to do something a little different.  As business owners, we are constantly bombarded with the latest flashy trends on why online cou...

The Science Of Online Business | 145

01 Feb 2022

Contributed by Lukas

Is there a science to online business? Is there a repeatable process that you can follow, that will allow you to reproduce success as an online busine...

5 Proven Ways To Grow Your Membership | 144

25 Jan 2022

Contributed by Lukas

As with most things in the online business world, growing a membership takes time. When you first start your membership, your main focus is usally to ...

Here's Why You're Not Launching Your Online Course | 143

18 Jan 2022

Contributed by Lukas

Way back in 2010, I launched my very first online course. It didn't make me much money, but it changed the course, (no pun intended) of my life foreve...

How To Sell Anything To Anyone | 142

11 Jan 2022

Contributed by Lukas

For many online business owners, selling can be viewed as a hard thing to pull off.But when we break it down into its core components - selling is a r...

13 Simple Steps To Reach $100K | 141

04 Jan 2022

Contributed by Lukas

I've said it a million times, and I'll say it a million times more: reaching six figures is not hard. You need the right components in place coupled w...

What 2021 Meant For My Business | 140

28 Dec 2021

Contributed by Lukas

It might be hard to believe, but 2021 is coming to an end. Hopefully you've had an interesting year with a lot of wins to celebrate. Or maybe, this ye...

Are You Selling Too Early? | 139

21 Dec 2021

Contributed by Lukas

Selling is an integral part of running an online business. If you don't sell, you don't make many - a simple equation that everyone understands. So, i...

How To Deal With Haters Online | 138

14 Dec 2021

Contributed by Lukas

The Internet can be a scary place. Especially if you are a content creator. If you've been putting out content for any length of time, then chances ar...

3 Things I'm Quitting Next Year | 137

07 Dec 2021

Contributed by Lukas

When you're trying to run and grow your online business, oftentimes we're in the process of adding things. We're constantly adding new products, new s...

Why Your Youtube Videos Aren't Working | 136

30 Nov 2021

Contributed by Lukas

We've all been there. You spend hours and hours on a Youtube video, but then when its finally published and out there for the world to see, it gets li...

If I Had To Start My 7 figure Business All Over, I Would Do THIS | 135

23 Nov 2021

Contributed by Lukas

I've been doing online business for 12 years. I am immensely proud of the two seven-figure businesses that I have been fortunate (by God's grace) to b...

Are You Sending These Must-Have Emails To Your Audience? | 134

16 Nov 2021

Contributed by Lukas

There are two types of business owners in this world. The ones who think email marketing died long ago and the ones who know that email marketing is t...

Is The 4 Hour Work Week Outdated? | 133

09 Nov 2021

Contributed by Lukas

If you've been a follower of mine for just about any length of time, you know that 'The 4 Hour Work Week' is a favorite book of mine. It is one of two...

Your Product Suite: The Secret To Scaling Your Business | 132

02 Nov 2021

Contributed by Lukas

What does it take to scale your online business? Many people believe that the end all be all is to sell more of your product to more people. And while...

Don't Feel Like Making Content? Do This! | 131

26 Oct 2021

Contributed by Lukas

When it comes to online business, I am a huge advocate of working less (which you probably know by now I've you've been paying attention). At one poin...

The Day I Almost Quit Everything | 130

19 Oct 2021

Contributed by Lukas

It's not that often I share personal stories of my own business journey. I can share examples from my own experience here and there in my teaching, bu...

How To Become A Magnetic Brand | 129

12 Oct 2021

Contributed by Lukas

As business owners, we sometimes forget that we spend the majority of our time being customers. When we go to the grocery store, when we pick up new c...

Myths About Marketing You Probably Believe | 128

05 Oct 2021

Contributed by Lukas

Marketing is something we all have a relationship with, whether we know it or not. We can all remember that warm and fuzzy feeling we got making a spe...

This Email Funnel Strategy Will Always Convert | 127

28 Sep 2021

Contributed by Lukas

An email funnel is the backbone of your business. It allows you to add value, sell products automatically and most importantly work less since you don...

Why Our Idea Of Retirement Needs To Change | 126

21 Sep 2021

Contributed by Lukas

We all have different roads to retirement. Some follow a traditional model and are aiming for retirement at 65, while others have gone about following...

I Will Never Be A YouTuber. Here's Why... | 125

14 Sep 2021

Contributed by Lukas

Sometimes when people ask me what I do, I go for the quick answer and tell them that I make videos on YouTube. The response to that is usually a surpr...

Is There A Future For Facebook Ads? | 124

07 Sep 2021

Contributed by Lukas

If you been a follower of mine for any length of time, you know that I don't sing the praises of Facebook ads. Ever since this brand started I've trie...

Do This To Make Your Course Life Changing | 123

31 Aug 2021

Contributed by Lukas

Is your online course really life-changing? Anyone can make an online course, but real transformation and results do not come that easy. You really ha...

My Response To Vanessa Lau - Why I Do Lifetime Access | 122

24 Aug 2021

Contributed by Lukas

Should you offer lifetime access for your online courses? Online courses usually sit in one of two camps. Either you offer lifetime access to your cou...

The One Day Work Week (Case Study) | 121

17 Aug 2021

Contributed by Lukas

This past summer I did something crazy. I only worked on Wednesdays. That's right, I pulled off a one day work week for the past 3 months and today I ...

6 Ways To Increase Revenue Without Growing Your Traffic | 120

10 Aug 2021

Contributed by Lukas

Most online business owners mistakenly believe the only way to grow their income is get more traffic to their website or sales page. This leads them t...

Kajabi vs Patreon - Which is better to build an income as a content creator? | 119

03 Aug 2021

Contributed by Lukas

If you are a content creator looking to monetize your audience and create some monthly recurring revenue you might have considered these two platforms...

Do You Need a Charismatic Personality to Grow An Audience? | 118

27 Jul 2021

Contributed by Lukas

If you make video content of any kind (YouTube, social media) you might have felt like your personality isn't charismatic enough for people to notice ...

Should You Open and Close Your Online Course? | 117

20 Jul 2021

Contributed by Lukas

If you've launched your online course and you're wondering whether it's best to open and close access to it throughout the year or keep it for sale al...

4 Ways To Increase Email Deliverability | 116

13 Jul 2021

Contributed by Lukas

Email deliverability is huge when it comes email marketing There's nothing I hate more than sending a powerful email to my list of subscribers only to...

The No Fridays Challenge Changed My Life | 115

06 Jul 2021

Contributed by Lukas

Most people assume that the only way to build a business from the ground up is to grind it out with 60, 70, or even 80 hour work weeks. Especially at ...

Hard Sell Emails vs Soft Sell Emails: Which Is Best? | 114

29 Jun 2021

Contributed by Lukas

Email marketing is still the best way to sell your digital products and grow your online business, but when it comes to writing promo emails and sendi...

The 5 Biggest Time Wasters for Entrepreneurs | 113

22 Jun 2021

Contributed by Lukas

Most entrepreneurs I know say they don't have enough time to work on the important stuff in their business. But the reality is, that's not how time wo...

How To Make Your Online Course Evergreen | 112

15 Jun 2021

Contributed by Lukas

If you've launched your online course and are trying to find out how to turn it into an automated income stream then today's episode is for you. Everg...

3 Rules for Writing Email Subject Lines That Get Opened | 111

08 Jun 2021

Contributed by Lukas

If you want your online business to grow you need people to actually open your emails and click on your stuff. Brilliant insight, I know. But here's t...

Why I Still Work After Making Millions Online | 110

01 Jun 2021

Contributed by Lukas

I want to ask you an important question: Why do you work? Why do you do what you do each and every day? Why are you working so hard to build and grow ...

3 Online Course Launch Revenue Multipliers | 109

25 May 2021

Contributed by Lukas

Most people are leaving money on the table when they launch their online course. I don't want that to happen to you. I'll be honest with you though. T...

5 Ways To Keep People From Cancelling Your Membership Site | 108

18 May 2021

Contributed by Lukas

One of the beautiful things about having a membership site is recurring revenue. People sign up once and then their credit card is billed every month ...

How To Grow Your Email List Faster | 107

11 May 2021

Contributed by Lukas

The most important thing you could be doing for your online business is growing your email list. But Graham! How can I grow my list faster? I don't ha...

How To Write a Sales Page In 60 Minutes | 106

04 May 2021

Contributed by Lukas

Just because have an online course doesn't mean you're ready to sell. Unless you have a killer sales page, no one is going to buy it! So what I though...

A Year Off Social Media (The Update) | 105

27 Apr 2021

Contributed by Lukas

What would your life look like if you took a year off of social media? How would you feel? Would your business continue to thrive? These were all ques...

Should You Offer Payment Plans For Your Online Course? | 104

20 Apr 2021

Contributed by Lukas

So you have an online course (or two) and you're wondering whether you'd sell more copies and make more money if you offered a payment plan option. Bu...

The 4 Best Investments You Can Make With Your Profit | 103

13 Apr 2021

Contributed by Lukas

As your online business starts growing and you begin making more profit you need to decide what to do with that money to build your wealth. The last t...

The 3 Levels of Online Business | 102

06 Apr 2021

Contributed by Lukas

Not everyone running an online business has the same goals. Sure some people want to "escape" their 9-5 and go "full time" with their passive income b...

How Often Should You Sell To Your Email List? | 101

30 Mar 2021

Contributed by Lukas

One of the most common struggles I see online business owners making is with promoting to their email list. They just don't know how or how often to s...

3 Online Business Rules I Break | 100

23 Mar 2021

Contributed by Lukas

If I could encourage you with anything as you build your online business it would be this: you can break the rules. There is no one "right" way to bui...

Quit These Tasks To Grow Your Income In Fewer Hours | 099

16 Mar 2021

Contributed by Lukas

Pop quiz: Would you like to make more money in your business while working less? The answer should be YES! Well today I want reveal three normal every...

3 Big Membership Site Myths | 098

09 Mar 2021

Contributed by Lukas

Membership sites are like the holy grail of passive income businesses. But they are also incredibly misunderstood. From all the students I've coached ...

The 5 Bank Accounts Every Small Business Needs | 097

02 Mar 2021

Contributed by Lukas

Do you know where your money goes the moment you make it? Do you have a plan for that money before it even hits your account? Are you keeping your mon...

Increase Online Course Revenue 50% with Tiered Pricing and Up Sells | 096

23 Feb 2021

Contributed by Lukas

No, you don't need more customers, email subscribers, or money pumped into ads to increase your income. You likely are leaving money on the table with...

The Power of Unopened Emails | 095

16 Feb 2021

Contributed by Lukas

If you do any kind of email marketing then you likely pay close attention to an important stat called "open rate". And if your list is anything like m...

Time Block Your Week For Maximum Productivity | 094

09 Feb 2021

Contributed by Lukas

Are you as productive as you'd like to be when working on your business? Or are you scrambling each week trying to get as much done as you can, stuffi...

How Much Should You Charge For An Online Course? | 093

02 Feb 2021

Contributed by Lukas

When it comes to online courses, you might be wondering: How much is too much to charge for your online course? How cheap is too cheap? The short answ...

The Richest Man In Babylon (100 Year Old Advice That Works) | 092

26 Jan 2021

Contributed by Lukas

What can a book published in 1926 based on an ancient civilization teach us about how to handle our money, grow our businesses, and see success in our...

5 Emails You Can Use to Sell Your Products | 091

19 Jan 2021

Contributed by Lukas

Do you struggle to know how to sell to your email list when it's time to launch or promote a product? Have you ever stared at a blank email screen com...

How and When to Launch a Membership Site | 090

12 Jan 2021

Contributed by Lukas

If you're thinking about launching a membership site this year, that's awesome! Membership sites have been a huge source of income, growth, and fun fo...

3 Rules If You Want To Work Less | 089

05 Jan 2021

Contributed by Lukas

Every year I play a little game. I try and maintain or grow my business while working fewer and fewer hours in it. Working less is a huge part of my b...

Why Online Courses Will See Record Growth In 2021 | 088

29 Dec 2020

Contributed by Lukas

If you build and sell online courses then I have some good news for you. 2021 will likely be a good year for you. If 2020 was any indication, online c...

Ask these 5 questions every day (and watch your business grow) | 087

22 Dec 2020

Contributed by Lukas

BONUS: My Year End Planning Retreat Framework

18 Dec 2020

Contributed by Lukas

Every year I get away for two nights and do some focused work ON my business (as opposed to just working IN my business). I look back at the previous ...

Don't Make These 3 Small Business Money Mistakes | 086

15 Dec 2020

Contributed by Lukas

Making money in your online business is one thing. Knowing what to DO with it is something entirely different! I've seen so many talented people who l...

The Mastermind Principle (And How To Leverage It For Your Business) | 085

08 Dec 2020

Contributed by Lukas

In 2015 I was hitting a plateau in my business. I had grown my income further than I could have ever dreamed, but I was at a ceiling. On top of that, ...

My Stupidly Simple Productivity System | 084

01 Dec 2020

Contributed by Lukas

Do you struggle to complete tasks in your business or stay on top of your goals? Have you felt overwhelmed by #AllTheThings and feel like you put in t...

3 Online Business Experts I Trust (And What They've Taught Me) | 083

24 Nov 2020

Contributed by Lukas

Let's be honest, most of the gurus and "experts" in the online business space make you feel yucky inside. Just me?! With so much garbage out there it ...

4 Ways To Pandemic Proof Your Online Business In 2021 | 082

17 Nov 2020

Contributed by Lukas

I don't know much about the future but one thing is certain - 2021 is going to continue to see some economic challenges world wide. Now, I'm an optimi...

3 Best Types of YouTube Videos To Grow Your Channel | 081

10 Nov 2020

Contributed by Lukas

What does it take to grow your YouTube channel and get more views? Well, short of taking your clothes off or doing something incredibly shocking, it s...

Influence Others, Inspire Change, and Prosper | 080

03 Nov 2020

Contributed by Lukas

Do you want to know the secret to wealth and prosperity? Here you go: stop focusing on yourself! Instead focus on influencing others, inspiring change...

How To Become An Expert (7 Step Formula) | 079

27 Oct 2020

Contributed by Lukas

Tell me if you've ever had one of these thoughts: "Who am I to teach this?" "I’m not an expert." "I don’t have any credentials." Welcome to the cl...

15 Business Lessons My Wife Taught Me | 078

20 Oct 2020

Contributed by Lukas

Fun fact: I'm not the only online business owner in my house. My wife (a multi six figure CEO) has been running a version of her photography business ...

3 Myths About Online Courses | 77

13 Oct 2020

Contributed by Lukas

Let's play a little game of True or False when it comes to online courses. TRUE: Anyone can build and launch an online course today. FALSE: Everyone w...

4 Reasons People Don’t Launch Their Online Course | 076

06 Oct 2020

Contributed by Lukas

I recently surveyed over 10,000 of my students asking what their biggest goal was this year. Do you know what most people said?   To launch their...

Don’t make money on YouTube (sell online courses instead) | 075

29 Sep 2020

Contributed by Lukas

If you're trying to make money on YouTube or become a YouTuber then I'm here to tell you "Stop!"   If you actually want to reach your financial g...

Membership Site vs Facebook Group: Which Is Best For YOUR Online Business? | 074

22 Sep 2020

Contributed by Lukas

Which is better for your online business, a membership site or a Facebook group?   Are they basically the same thing? If not, how different are t...

3 Mistakes I Made With My First Membership Site | 073

15 Sep 2020

Contributed by Lukas

I launched my first membership site way back in 2012.   And while that became a multi-six figure a year product for many years, I made a ton of n...