Gender stereotypes continue to shape how work is valued, how talent is assessed, and how people progress in organisations, often in ways that operate beneath the surface of conscious awareness. Despite decades of progress on gender equality, deeply embedded assumptions about leadership, competence and commitment continue to influence workplace decisions. In this episode of The HR Room Podcast, Dave and Mary are joined by globally recognised researcher and DEI expert Lori Mackenzie, co-founder of the Stanford VMware Women’s Leadership Innovation Lab, to explore how gender stereotypes persist in today’s workforce — and why they matter for HR leaders. Drawing on international research, real workplace examples and lived experience, the conversation examines how stereotypes show up in recruitment, promotion, performance assessment and leadership language. They discuss why women can also internalise and reinforce these beliefs, the impact of motherhood penalties, and how seemingly neutral words can carry gendered assumptions. They also explore the growing role of AI in HR decision-making - both the risks of embedding existing bias at scale, and the opportunity to use data and pattern recognition to challenge inequity. Guest Lori Mackenzie – Co-Founder, Stanford VMware Women’s Leadership Innovation Lab Topics include: Why gender stereotypes remain deeply embedded in modern workplaces Findings from the European Institute for Gender Equality on attitudes to pay and work value How stereotypes influence hiring, promotion and reward decisions Why women can also internalise and reinforce gender bias The “motherhood penalty” and its impact on career progression How language reinforces narrow definitions of leadership and success Gendered descriptors such as “bossy”, “shrill” and “strategic” — and why they matter Where bias shows up across the employee lifecycle, from recruitment to development The risks of relying on “gut instinct” in hiring and promotion decisions AI in HR: amplifying bias versus using technology to identify patterns and blind spots Practical tools to block bias, including scorecards, rubrics and clearer success criteria The role of transparency, awareness and self-reflection in driving real change Useful Links & Resources European Institute for Gender Equality – Gender Equality Index Stanford VMware Women’s Leadership Innovation Lab LinkedIn page Lori's website Get in touch If you’re not already following us on LinkedIn, please do. If you have suggestions for future episodes, or if you’d like to join us as a guest, reach out to Dave at [email protected] or connect with him on LinkedIn. For confidential HR support, contact [email protected] 📞 Immediate HR support: 056 770 1060 We love your feedback and we’re always here to support you with your HR challenges. About The HR Room Podcast The HR Room Podcast is brought to you by The HR Room, produced by Insight HR — where we speak with HR leaders, experts and practitioners across Ireland and beyond about the issues shaping the world of work today. If you’re enjoying the podcast, please share it with colleagues or friends and leave us a review.

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