Building your online following is one thing, but finding ways to monetize it is an entirely different challenge. On the show today we get together with Natasha Stoneking, who has built an incredible online following and managed to monetize her personal brand in unique and brilliant ways. Natasha first started her blog over 10 years ago when she was working as a corporate marketing manager and needed a creative outlet. Since then, it has evolved organically, accompanying the changes in her life from wedding design, to fashion, to motherhood. During that time, she also amassed a huge following by being authentic and building trust. Not only does she have over 160,000 followers on Instagram, but she also has a robust email list that is always growing. Tuning in you'll hear Natasha describe how she organically grew her following by building trust and rapport, how she chooses what to focus on for her platforms, and her top tips on how to monetize your personal brand. We delve into why email lists are effective, the importance of adding value, and how to make signing up simple and easy. Natasha also gives a breakdown on partnering with brands, like how to reach out to them and why she isn't afraid to hear the word 'no'. We loved having Natasha on the show, and we're sure you'll find her insights as joyful and informative as we did. To learn more about how to build and monetize your personal brand, and much more, make sure you tune in today!

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