From a tiny village, John Bragg quietly built an empire that controls half the world's wild blueberries and North America's largest private telecom network. In this rare interview, the famously private billionaire reveals how he defied conventional wisdom by transforming a small farm into two multi-billion-dollar giants. Discover the contrarian principles that helped Bragg dominate seemingly unrelated industries—from frozen foods to fiber optics—and build businesses designed to thrive for generations, not just quarters. Newsletter The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it’s completely free. Learn more and sign up at https://fs.blog/newsletter/ Upgrade If you want to hear my thoughts and reflections at the end of the episode, join our membership: https://fs.blog/membership/ and get your own private feed. Follow Me: Instagram: https://www.instagram.com/farnamstreet Linkedin: https://www.linkedin.com/in/shane-parrish-050a2183/ Sponsors: Overlap: https://www.joinoverlap.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
No persons identified in this episode.
This episode hasn't been transcribed yet
Help us prioritize this episode for transcription by upvoting it.
Popular episodes get transcribed faster
Other episodes from The Knowledge Project
Transcribed and ready to explore now
Mary Kay Ash: The Greatest Saleswoman In History [Outliers]
02 Dec 2025
The Knowledge Project
7 Principles of Inner Excellence to Stay Calm Under Fire | Jim Murphy
25 Nov 2025
The Knowledge Project
Charlie Munger: The Psychology of Human Misjudgment [Outliers]
18 Nov 2025
The Knowledge Project
The Brutal Truth About Success No One Talks About | Panera Founder Ron Shaich
11 Nov 2025
The Knowledge Project
Anthony Scilipoti: The Bubble No One is Talking About
28 Oct 2025
The Knowledge Project
Jim Clayton: Turning Competitors’ Mistakes Into $1.7B [Outliers]
21 Oct 2025
The Knowledge Project