SUMMARYCody and Danielle Sawyer, the passionate husband-and-wife duo behind Pure Green in Clayton, North Carolina, join the Legacy Makers podcast to share their journey of health-driven entrepreneurship. With backgrounds in fitness, health science, and athletics, the couple opened the first Pure Green franchise in North Carolina, offering 100% organic, non-GMO smoothies, bowls, cold-pressed juices, and more. Their mission is rooted in combating the rise of toxic, processed foods by providing nourishing alternatives that fuel the body to its fullest potential.Throughout the episode, they dive into their origin story—from the moment they stood on undeveloped land and envisioned a wellness hub, to the grand opening that drew overwhelming community support. The Sawyers share insights on building a brand through grassroots marketing, collaborating with local businesses, and even forming NIL partnerships with high school athletes. They also explore the benefits of juicing, the realities of entrepreneurship, and offer advice for aspiring business owners: take the leap and trust the process.CHAPTERS02:05 - The Mission to Fight Toxic Food04:10 - Claiming the Land for Pure Green06:06 - Launch Day Emotions & Community Response08:13 - Building a Local Health Movement10:15 - Fueling Athletes with Real Nutrition12:03 - Taking the Leap into Entrepreneurship14:10 - Overcoming Challenges with Team & Trust16:20 - Staying Rooted While Planning to ExpandGUEST DETAILSCody & Danielle SawyerIG - Puregreen_claytonIN STORE LOCATIONClayton, North CarolinaLOCAL DELIVERIESDoordash & Ubereats
Full Episode
You're on a big mission, right? It's not easy to improve the health of the nation or the world.
All the toxic foods and all the things that are in our foods are just making us sick. We wanted to give an opportunity for people to feel good through our foods. The key component to our stuff is that it's natural, 100% organic, non-GMO, and we don't use ice. So everything that you're getting is going to fuel the body to its fullest potential.
Cody and Danielle Sawyer are the passionate husband and wife duo behind Pure Green in Clayton, North Carolina. Their juice bar offers all natural organic products in a beautifully designed space focused on wellness. After years of dedication and growth, they're now sharing their love for healthy living with their local community.
So how are you really marketing yourself, building your brand? What have you done that's been working?
Having such a big grand opening with a flooding amount of people, people are like, well, what did you do? What did you do?
It spans the globe like a super high school internet. Today, Apple is going to reinvent the phone. It's not over until I win. The Living Your Legacy podcast. For those who live to leave a legacy. That's extraordinary. The impossible. Oh, that is sensational.
What's up, everyone? Welcome back to another episode of Legacy Makers. We've got a powerful couple here today. I'm excited. They're on a mission to really improve the health and wellness and longevity through superfoods and their product. And they're doing a great job. So, guys, welcome to the show. So let's talk about it. You know, you're on a big mission, right?
Like it's not easy to improve the health of the nation or the world. There's a lot of unhealthy people and a lot of bad food out there and lifestyle choices. So what made you set on this big mission?
Well, basically kind of what you said is to reach the community for all the other things that are out there that are not good for us, like all the toxic foods and all the things that are in our foods that are just making us sick. We wanted to give an opportunity for people to feel good through our foods.
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