From Single Mom to DirtBoss Empire Builder
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What challenges did Kim-Louise Liddell face as a single mom in business?
I really fell into that victim mode. And I just didn't know how to get myself out of it until I had this light bulb moment. Kimley Dell is a resilient, strategic, and purpose-driven keynote speaker, consultant, and the founder of Dirt Boss. Through her work, she helps leaders and organizations build confidence, lead with integrity, and drive meaningful results, translating her journey from civil construction and entrepreneurship into lessons that create lasting impact.
Well, do you feel like you have an unfair advantage being a woman and seeing the world differently, especially when you're in these massive construction yards and there's piles of dirt everywhere?
Well, I wouldn't call it an unfair advantage. I would call it that we were on an equal footing. However, as a woman, you had to prove yourself more There weren't many of us. So actually there weren't any of us.
How did Kim-Louise transition from a victim mindset to empowerment?
I was just doing this solo thing and then created a industry around that women could do it too. And that actually we're 50-50 and we should be like that. I created this business so I could create something different.
It spans the globe like a super high school internet Elvis. Today, Apple is going to reinvent the phone. It's not over until I win. The Living Your Legacy podcast for those who live to leave a legacy.
That's extraordinary. The impossible has happened. Oh, that is sensational. Jordan, open. Chicago was the lead. You said Paul is the fastest man on the planet.
You can live your dreams.
Welcome back to another episode of Living Your Legacy. I'm Ray Gutierrez for Insight Success. Joining me today is quite the boss of all bosses, a boss that enjoys getting dirty. It is the dirt boss herself, Kim Liddell, all the way from Australia. Yes.
What unique perspective does being a woman bring to the construction industry?
You flew in and boy, I'm sure your arms are tired.
Oh, my God. So good to be here. Thanks for having me.
Oh, it's such a pleasure. Where does... I got to work backwards here. The Dirt Boss. How does one get knighted with this name?
Oh, look, it was a long journey, but a very gritty one. I built a business in the construction industry. We moved dirt for a living. Right on. And it was down and dirty. And so the Dirt Boss became, you know, the thing. I was the boss and I moved dirt. And so... Yeah. Everybody had go nudge, nudge, wink, wink. We will have a boss too, but I was actually the boss in a male dominated industry.
Well, congratulations. How many puns a day do you have? Like when it comes to dirt?
Oh, look. So we actually have so many stories about dirt built from the ground up, you know, down and dirty. Give you the dirt on that.
Go on. I'll wait. I think that's enough, right? So I have to talk about dirt. Is the dirt different in Australia versus the United States dirt?
Actually, funny you should say that.
I do that.
Quite a way into my story. We excavate with high pressure water for underground services. So it was a very specialized market. But in essence, we dug with high pressure water, like you'd clean your driveway with a gurney or a high pressure washer. And then we'd vacuum it out with these big vacuum hoses and it was just dirt and water. And so when they mix together, they become like this, what we call a mud slurry. And so then I went, actually, there's gotta be a way we can separate that mud slurry and turn it into something usable again. And so we did research the dirt and it is a little bit different all around the world, but at the end of the day, dirt's dirt.
How did Kim-Louise build a multimillion-dollar construction business?
Of course, it's going the opposite way because it's in Australia, obviously. So how does one get into dirt? What's your origin story? Were you walking to school and then you tripped and fell into a bag of dirt? Like, how does this happen?
I think my story is more around water. We're an island continent. Grew up with water all around me. Swimming teacher, aqua aerobics instructor, all those sorts of things. Just love the water. And then I sailed on a tall ship, actually, from Greece to America. So I turned up in the States and spent a lot of time here. But fast forward back into Australia after a whole lot of travel.
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Chapters
8 chapters
1
What challenges did Kim-Louise Liddell face as a single mom in business?
0:00–0:50
2
How did Kim-Louise transition from a victim mindset to empowerment?
0:50–2:01
3
What unique perspective does being a woman bring to the construction industry?
2:01–3:40
4
How did Kim-Louise build a multimillion-dollar construction business?
3:40–6:34
5
What role does mental resilience play in leadership?
6:34–10:22
6
How does Kim-Louise balance motherhood and entrepreneurship?
10:22–13:40
7
What inspired Kim-Louise to write her books?
13:40–17:15
8
What legacy does Kim-Louise aim to leave behind?
17:15–18:30
Speakers
3 identifiedMore from Living Your Legacy
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