Matt Walsh Reviews The Wokest "Big Game" Moments
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Unfortunately, I cannot give a full analysis of the Super Bowl or the Super Bowl ads if for whatever reason anyone actually wanted me to do that. I watched the game rather half-heartedly, paying only vague attention because I was bitter that my Baltimore Ravens weren't playing in it. I'll admit that. I was bitter. And in protest against this injustice, I boycotted the event. I mean, I still watched it, but I watched it unenthusiastically. So it was a heroic form of activism on my part, you must admit. But in any case, I did happen to glance up during an early commercial break when we saw what would prove to be one of the most viral ads of the night. It was another Super Bowl commercial for the He Gets Us campaign.
The campaign first run by a group called the Servant Foundation and now run by a group called Come Near Incorporated. both funded by mostly anonymous, but we can assume extremely wealthy donors, is ostensibly meant to evangelize and promote Christianity. Indeed, they're spending tens of millions of dollars to run these ads during the Super Bowl. There are many very credible and biblically grounded Christian groups in the world that would love to have the resources to run a commercial during the most watched television event of the year. But most of them wouldn't have those kinds of funds if they fundraised and saved for a decade. The people that are behind He Gets Us do have that money, which means they have a unique chance that few Christians will ever have. They're able to present a message to 100 million people all at the same time. In fact, this Super Bowl is certain to be among the most watched events of all time, making this an unprecedented, or nearly unprecedented at least, opportunity.
So, what will they do with it? What message will they send out to those 100 million souls? How will they use the millions upon millions of dollars that these 60 seconds of ad time will cost them? Will they call the world to repentance? To humility? To obedience? To virtue? No, no, no, and no. Instead, they did this. Watch.
Don't ask me what you know is true. I was standing You were there Two worlds collided And they could never tear us apart
The ad is very careful to make sure that it doesn't depict a white person getting his feet washed by a non-white person. So we see every combination of feet washing going on, except for that one. Apparently Jesus calls us to wash feet unless you're black and the other person is white, because that would be racist. And this already tells you everything you need to know about the campaign and the people funding it. The ad strictly follows and respects the left-wing victim hierarchy and dutifully makes sure to not depict any image that would run afoul of the rules of intersectionality. If they had reversed the roles in any of these scenarios... then the ad would have been, to at least some small degree, culturally subversive. Okay, what if it was a black guy washing the feet of the cop? But you would never see that. Okay, even though people defend the ad and say, well, are you saying we shouldn't love each other? Okay, well, then why don't we have the black guy wash the cop's feet? Shouldn't he love cops?
If you saw that, well, that sends the wrong message. We can't have that. But at least that would have offered the viewer something that they don't already see. It would have given them something to think about. It would have challenged the viewer. But they made sure not to do that. So what's the problem here? Aside from the political correctness with the racial dynamics, what's the problem? Well, to begin with, We should say, Jesus did not go around washing everyone's feet, okay? There is precisely one story in the New Testament of Jesus washing feet, and it was at the Passover meal before his passion and death. In that case, he washed the feet of his disciples, the people closest to him, his disciples, people that have been following him literally throughout his whole ministry.
And now that did include, of course, the disciple who was about to betray him. But the point is that these were his disciples, right? He wasn't out in the street washing the feet of every unbeliever and unrepentant sinner who walked by. And we often do this these days. We take singular moments in Jesus' ministry and we extrapolate them, making them out to be regular occurrences.
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