The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Facebook Groups with Alma Bradford

18 Aug 2020

Contributed by Lukas

Whether your business provides done-for-you-services or coaching and consulting packages, Facebook Groups present a surefire way to connect with poten...

How to Build a Freelance Business Using Social Media With Gertrude Nonterah

11 Aug 2020

Contributed by Lukas

Social media's not going anywhere anytime soon so why not leverage the most popular platforms to build the business you've been dreaming about? Gertru...

Discovery Calls for Social Media Managers

04 Aug 2020

Contributed by Lukas

Ready for more calls to lead to deals instead of dead-ends? Learn how to approach discovery and sales calls with a boss mindset using my solid 5 Point...

How Photographers Can Leverage Social Media to Grow Their Business with Kendra Swalls

28 Jul 2020

Contributed by Lukas

Whatever industry you might be in, connections, consistency, and providing real value are key to the success of any business. Kendra Swalls talks with...

Sales Media vs Social Media with Prerna Malik

21 Jul 2020

Contributed by Lukas

Have you ever read content that convinced you to finally sign up for a workshop or buy a product or service? That's the power of conversion copy. Chan...

The Tools I Use to Manage My Social Media Management Business

14 Jul 2020

Contributed by Lukas

I recently posted insightful tips I wish I'd known when I first started my business, and now I'm adding to that list by sharing valuable online tools ...

How to Become a Social Media Manager in 2020

09 Jul 2020

Contributed by Lukas

Can you believe we're halfway through 2020? Is your business where you want it to be? Whether you're just getting started or want to take your busines...

Diversity & Inclusion on Social Media with Alethea Cheng Fitzpatrick

30 Jun 2020

Contributed by Lukas

Systemic racism is real. Thankfully, there are daily actions we can all do with just a little more intention and practice to help create the change we...

Pros and Cons of Starting a Facebook Group

23 Jun 2020

Contributed by Lukas

Have you noticed Facebook's latest updates? While some of the changes are for the better, how Facebook is adapting its approach to group content comes...

Design and Social Media with Christi Coope

16 Jun 2020

Contributed by Lukas

We've all seen social media feeds with a clear color theme and aesthetic. However, just because a post is attractive doesn't mean it has a clear messa...

Social Media for Coaches with Lee Chaix McDonough

09 Jun 2020

Contributed by Lukas

Whether you're an experienced coach or just jumped into the online coaching world, how you show up and connect with others on social media can create ...

100 & 2 Year Birthday Celebration - On Air Q&A Session

02 Jun 2020

Contributed by Lukas

In celebration of the 100th episode and 2 year anniversary of the Savvy Social Podcast, I'm excited to answer questions from my different social media...

Launching Two Brands on Social Media with Tasha Booth

26 May 2020

Contributed by Lukas

People say having an online business allows you the freedom to do what you love, but does it really? No one seems to talk about how it also requires g...

How Digital Media Is Changing Due to Covid19 with Garrett Woods from Fullscreen

19 May 2020

Contributed by Lukas

COVID19 has created a lot of uncertainty for small business owners. However, it's very possible to find strategies that boost your brand's social medi...

Creating Interactive Content with Saksham Sharda from Outgrow.co

12 May 2020

Contributed by Lukas

As our dependency on the digital world increases, it's important to remember that now more than ever, people are actively searching for value-packed p...

Social Media for Real Estate Agents with Keri White

05 May 2020

Contributed by Lukas

Having an online business takes an incredible amount of work and a willingness to recognize when you need help. Whether you're a solopreneur trying to...

Is Video Really All That Powerful in 2020?

30 Apr 2020

Contributed by Lukas

Every time you click play on a YouTube tutorial or a product review video, you're increasing engagement for someone else's business. The good news is,...

Facebook Ads with Claire Pelletreau

21 Apr 2020

Contributed by Lukas

Knowing your audience is crucial for any business owner but how you reach your audience is just as important. Whether you're feeling unsure if Faceboo...

Copywriting & Social Media with Kira Hug

14 Apr 2020

Contributed by Lukas

Writing social media captions and posts can be a struggle for anyone, copywriters included. The trick is to just get started, even when you don't feel...

Mindfulness and Social Media

07 Apr 2020

Contributed by Lukas

Even before this pandemic, social media could be a source of frustration and stress. I've had my own social media struggles but also know these unique...

Measuring Your Marketing with Rita Barry

31 Mar 2020

Contributed by Lukas

Have you ever looked at your website's traffic data or insights of your social media and felt completely lost? You're definitely not alone if you've e...

Your Journey on Social Media with Keba Richardson

24 Mar 2020

Contributed by Lukas

More than ever, our world is experiencing change and offering a valuable digital course, program, or product is an excellent way to help your clients ...

Social Media & the Coronavirus Pandemic

17 Mar 2020

Contributed by Lukas

Social distancing doesn't necessarily mean social isolation, and it certainly doesn't mean you should stop your business. More than ever, your audienc...

Leadership Marketing with Lacy Boggs

10 Mar 2020

Contributed by Lukas

You might have tons of great content from social media or blog posts, but do you have a clear strategy that leads your audience to connect that conten...

10 Ways a Social Media Strategist Can Help Your Business

03 Mar 2020

Contributed by Lukas

It's easy to get lost in the world of social media, and a customized social media strategy is a surefire way to guide your business where you want it ...

Exploring Messenger Bots with Chrystabelle Tan

25 Feb 2020

Contributed by Lukas

Having an email list or social media following is fantastic but neither really serve your business without audience engagement or conversions! Even th...

Uncomplicated Marketing with Kyla Roma

18 Feb 2020

Contributed by Lukas

Ever feel like your marketing strategy just isn't getting the results you want? Learn how to prioritize marketing in a way that allows you to show up ...

PR & Social Media with Brittney Lynn

11 Feb 2020

Contributed by Lukas

When you think about PR, you might think it's only for giant companies and well-known brands. However, Brittney Lynn explains how PR and social media ...

A Quick Formula for Writing a Promotional Social Media Caption

06 Feb 2020

Contributed by Lukas

If a picture's worth a thousand words, a solid caption might be priceless! Captions are a fantastic way to catch your audience's attention, especially...

Social Media Sales Funnels

30 Jan 2020

Contributed by Lukas

Maybe you've already built a following on social media, but have you established a sales funnel you can confidently say converts your fans into paying...

How to Become a Pinterest Rockstar with Cara Chace

21 Jan 2020

Contributed by Lukas

Chances are you're already using a digital platform like Facebook or Instagram to build your business, but if you haven't considered adding Pinterest ...

Using LinkedIn Effectively for Sales with Victor Adefuye

14 Jan 2020

Contributed by Lukas

Whether you love the sales process or feel overwhelmed just thinking about it, having strong sales is critical for any business to be successful. To h...

7 Reasons Why You Should Choose LinkedIn

07 Jan 2020

Contributed by Lukas

LinkedIn is easily one of my favorite online platforms even though it's not your typical social media scene. Over the past couple of years, I've learn...

Audio, Podcasting, and Social Media with Travis Brown

02 Jan 2020

Contributed by Lukas

Perhaps you've decided 2020 is the year you finally start your own podcast, and if that's the case—go for it! Tons of amazing resources exist to mak...

Social Media for Virtual Assistants

26 Dec 2019

Contributed by Lukas

Not everyone realizes the many unique opportunities associated with the role of a virtual assistant. Sandra Booker discovered it's possible to go from...

Using Social Media to Build a Side Hustle with Luisa Zhou

19 Dec 2019

Contributed by Lukas

Whether you've just started considering the possibility of doing your own thing or recently left your 9-5 job to launch your own business, Luisa Zhou ...

Social Media Marketing: 2020 Predictions & Trends

12 Dec 2019

Contributed by Lukas

2020 is almost here and the new year is a great time to really think about what's working along with what new strategies you can try for your social m...

Community, Collaboration, and Connection with Danielle Desir

05 Dec 2019

Contributed by Lukas

Even though I may host this podcast solo, this show is far from a solo effort. I've worked hard to surround myself with an amazing team and I know how...

Leveraging Influencer Marketing with Nick Cooke

28 Nov 2019

Contributed by Lukas

For better or worse, social media influencers are a thing and could very well increase your ROI. But how? Nick Cooke joins me to explain just want inf...

The Velvet Machete of Branding with Amber Hurdle

21 Nov 2019

Contributed by Lukas

You want to be recognized. You want to be known. You want to have success. The foundation of all of those things is branding. And when social media an...

Social Media and Amplification Method with Annie Franceschi

14 Nov 2019

Contributed by Lukas

Does social media marketing make you smile or make you stress? If you're stressing, you're definitely not alone and thankfully, there's hope! Annie Fr...

Planning Your Social Media Posts

07 Nov 2019

Contributed by Lukas

If you're a pro at social media, then you can just hop onto Instagram or Twitter and post without giving it a second thought. But not everyone is a pr...

Social Media Mindset with Jen Conger

31 Oct 2019

Contributed by Lukas

Even though social media use has spread like wildfire across the world, social media marketing is still a fairly new approach to how we do business an...

Summits and Social Media with Krista Miller

24 Oct 2019

Contributed by Lukas

As an entrepreneur or business owner, you've probably heard that it's super important to narrow down your niche. Having a specific niche can help buil...

How Social Media Fits Into Your Marketing Plan

17 Oct 2019

Contributed by Lukas

When you think about where you are in your business, are you in the short term, medium term, or long term? Whether you're in the short term "seedling ...

The Power of Intuition Marketing on Instagram

10 Oct 2019

Contributed by Lukas

In this podcast episode, we share:  How Kessley got into the intuitive life coach path  How Kessley helps clients tap into their own intuition to c...

Awkward Marketing: How to Bring Comedy to Social Media with Rachael Kay Albers

03 Oct 2019

Contributed by Lukas

Online marketing, email marketing, social media marketing—it can all be awkward and uncomfortable, especially if you're a new entrepreneur or busine...

Don't delete your social media apps! Do this instead…

26 Sep 2019

Contributed by Lukas

Chances are if you feel the need to delete your social media apps, it's because you feel overwhelmed by it or think you're spending too much time on i...

Using Brand Voice on Social Media with Helen Tremethick

19 Sep 2019

Contributed by Lukas

Before anyone will actually buy your services, donate to your cause, or subscribe to your show or newsletter, they need to know, like, and trust you. ...

Tracking Podcasting Insights with Sean Creeley

12 Sep 2019

Contributed by Lukas

I put a lot of thought and intention into building the Savvy Social Podcast and I know other podcasters do the same, so I really love learning about n...

Behind-the-Scenes with Social Report

05 Sep 2019

Contributed by Lukas

No matter what industry you work in, transparency with clients can make or break your business. After a recent incident caused their users some unders...

Launching a Book on Social Media with Jodi Brandon

29 Aug 2019

Contributed by Lukas

Writing a book is one thing; marketing a book is a whole different ball game. Whether you're ready to launch a finished book or looking for inspiratio...

Finding Clients as an Introvert on Social Media with Heidi Taylor

22 Aug 2019

Contributed by Lukas

Raise your hand if you're an introvert! I'm actually a huge introvert so I know firsthand how difficult it can be to put yourself out there for the sa...

What I Learned at Podcast Movement 2019

19 Aug 2019

Contributed by Lukas

Podcast Movement is the world's largest podcasting conference. Check it out here: https://podcastmovement.com/ In this bonus episode, I'm sharing my t...

The Key to Growing Your Social Media Audience

15 Aug 2019

Contributed by Lukas

Social media can show you all the love one day and make you feel ghosted the next. Sound familiar? If you've ever been frustrated with social media to...

Building a Niche Community on Social Media with Shayla Perry

08 Aug 2019

Contributed by Lukas

From building your brand to growing a community, Shayla Perry understands how to use social media to provide real value for others. Rather than gettin...

Social Media Simplified with Ashley Gartland

01 Aug 2019

Contributed by Lukas

As an entrepreneur it's common to feel like you have to do everything yourself and that's simply NOT TRUE! It's so important to remember to avoid the ...

Email Marketing and Social Media with Maggie Frank-Hsu

25 Jul 2019

Contributed by Lukas

Social media can be a game-changer for your business, especially if you understand how to build relationships with the right messaging. Maggie Frank-H...

How to Reignite your Social Media Audience

19 Jul 2019

Contributed by Lukas

Ever notice a dip in your social media numbers? Or wonder why you have less likes and less comments than you're used to receiving? Today I share some ...

How to Making Money as a Blogger with Alex Nerney

11 Jul 2019

Contributed by Lukas

It's so easy to worry about your stats on social media and get lost in vanity metrics. Instead of worrying about how many likes or followers you're ge...

Social Media that Sells with Jereshia Hawk

04 Jul 2019

Contributed by Lukas

We're all aware just how hard it is to pinpoint where to focus your energy when it comes to online marketing and social media. Jereshia Hawk shares so...

How to Know When to Invest on Social Media with Nechelle Bartley

20 Jun 2019

Contributed by Lukas

Should you even spend money on social media? How do you know when you need to outsource social media tasks? And how much of your budget should go into...

How to Network with People on Social Media (without Feeling Weird About It)

13 Jun 2019

Contributed by Lukas

How do you grow your audience on social media without ads? The key is networking! I've used social media networking as the foundation of my social med...

The Power of Personality on LinkedIn & Pinterest with Maddy Osman

06 Jun 2019

Contributed by Lukas

A strong social media strategy involves more than just posting pictures. Maddy Osman shares tips and tricks for how to leverage LinkedIn and Pinterest...

7 Ways I Simplified My Business This Year

30 May 2019

Contributed by Lukas

For this special anniversary episode I'm coming clean: sometimes I get things right and sometimes I mess up. After all, I'm human and I'm constantly l...

How to Showcase Your Brand on Social Media Alexa Taylor

23 May 2019

Contributed by Lukas

Graphic design is a term you may not necessarily associate with social media. Alexa Taylor joins me to discuss how graphic design can easily elevate y...

Using Social Media to Build Stronger Connections

16 May 2019

Contributed by Lukas

I like to compare social media to dating because both require multiple steps before you can build a solid relationship. However, instead of taking bab...

How to Have an Outlier Marketing Strategy on Social Media with Jamie Palmer

09 May 2019

Contributed by Lukas

I love talking with other online marketers to learn more about their strategies for how to best leverage social media for businesses. Jamie joins me t...

Social Media for Lifestyle Bloggers with Sarah Von Bargen

03 May 2019

Contributed by Lukas

Some people teach, some hang drywall, and others—like Sarah Von Bargen—WRITE. I myself used to be a fashion blogger back in the day, so I'm totall...

How to Build Relationships on Social Media with Abby Herman

25 Apr 2019

Contributed by Lukas

We all know content marketing is crucial to having a successful business. However, before you can get anyone to pay attention to your content, you've ...

The Importance of Evolving with Your Social Media Audience Featuring Elle Drouin

18 Apr 2019

Contributed by Lukas

Full disclosure, I found my special guest, Elle Drouin, through her dog Mochi's Instagram!! Elle joins me to discuss what it's like to evolve with you...

The Powerful Combination of SEO and Social Media with Meg Clarke

11 Apr 2019

Contributed by Lukas

I've got Meg Clarke on the show today and we're covering the ins and outs of SEO. Search Engine Optimization is such a vital part of having a successf...

How Social Media Engagement Affects Your Bottom Line

04 Apr 2019

Contributed by Lukas

In the past, marketing consisted of TV ads, radio ads, and ads in newspapers, and long wait times to know the impact of those ads. In 2019, advertisin...

Building a Strong Social Media Network with Shauna Armitage

28 Mar 2019

Contributed by Lukas

Today I'm talking with Shauna Armitage of Making Moxie, who is here to give you excellent tips on how to review your goals and really look at how your...

Encouraging Engagement on Social Media with Courtney Chaal

21 Mar 2019

Contributed by Lukas

Welcome to another episode of the Savvy Social Podcast! Today I'm talking with special guest Courtney Chaal. I love following Courtney on Instagram be...

What You Should and Should Not Automate on Social Media

14 Mar 2019

Contributed by Lukas

So many people get burned out and complain that social media posting is too repetitive, or they don't have enough content to share to post daily. The ...

Mastering Your Message on Social Media with Adria DeCorte

07 Mar 2019

Contributed by Lukas

Welcome to another episode of the Savvy Social Podcast! Today I'm welcoming special guest Adria DeCorte. It's no secret your marketing message is cruc...

Heartfelt Stories with Heather Crabtree

28 Feb 2019

Contributed by Lukas

In this episode, Andrea chats with Heather Crabtee, a Business Strategist and a Community Builder. She teaches women how to run a Savvy business + liv...

7 Ways to Promote Your Podcast in 2019

21 Feb 2019

Contributed by Lukas

Podcasting is awesome! I've worked with podcast clients for several years and it's been so much fun watching the podcast industry evolve and explode. ...

Cultivating a Curated Online Culture with Jeremy Enns

07 Feb 2019

Contributed by Lukas

For today's episode, I'm talking with Jeremy Enns about what it's like to create and cultivate an online community. It's important to have the right p...

How Much Time To Spend on Social Media

31 Jan 2019

Contributed by Lukas

As a society, we spend so much time on social media—it can be a huge time suck! It's so easy to mindlessly scroll through everyone's pictures and po...

6 Ways to Simplify Your Social Media Scheduling Process

24 Jan 2019

Contributed by Lukas

This episode is dedicated to anyone who has ever experienced decision fatigue. Deciding what content to post on your social media can be overwhelming ...

How to Use Live Video to Create Connection with Rebecca Tracey

17 Jan 2019

Contributed by Lukas

Even though we live in a digital world, we often forget how to connect with others on an individual level. Creating genuine connections is crucial to ...

Is LinkedIn a Good Platform for Your Business?

12 Jan 2019

Contributed by Lukas

Are you struggling to be seen on Facebook? Do you get frustrated that no one is clicking the link in your Instagram bio? Are you having a hard time co...

How to Be Personal and Vulnerable on Social Media with Lisa Orkin

03 Jan 2019

Contributed by Lukas

I'm so excited to talk with Lisa Orkin! Lisa is actually one of my clients I initially met through social media when she was looking for someone to ha...

How to Clean Up Your Social Media for the New Year

27 Dec 2018

Contributed by Lukas

As the year ends, it's important to review what's working for you and what's not so you can make way for a new year and a new you! From your profile t...

How to Combat Overwhelm and Negativity on Social Media

20 Dec 2018

Contributed by Lukas

Although many people view social media as a way to build community and connection, a lot of stress and overwhelm is related to social media, as well. ...

How to Take a Break from Social Media with Brit Kolo

13 Dec 2018

Contributed by Lukas

I've got Brit Kolo on the show today to talk about taking the time to take a break. This past October, Brit took an entire month off from her business...

The Basics of the Social Media Sales Funnel

06 Dec 2018

Contributed by Lukas

Getting strangers to buy from us can be a challenge and can even feel, well…..yucky. It is rare to have a viewer see your ad and immediately make a ...

How to Manage a Large Facebook Group with Eden Fried

29 Nov 2018

Contributed by Lukas

Ever wonder how to grow and maintain a buzzing online community? Building a Facebook group is a super easy way to do that. I know that I adore the Fac...

The Power of Relationship Marketing

09 Nov 2018

Contributed by Lukas

Would you rather focus on having a one-time customer or a customer for life? I'll take the customer for life, please! But what does it take to get a c...

Why You Should Invest in Social Media

01 Nov 2018

Contributed by Lukas

Six years ago, I got side-eyed when I told my corporate leadership class that I wanted to work in social media as a career. That was just six years ag...

How to Use Voice Technology in Your Marketing with Dr. Teri Fisher

25 Oct 2018

Contributed by Lukas

Isn't it interesting how we use voice technology in our everyday lives? Just the other day, I asked Siri how to spell something. I also use her to set...

How to Prepare Your Social Media for the Holidays

18 Oct 2018

Contributed by Lukas

For most businesses, this last quarter of the year -- Q4 -- is the busiest time of year. Whether you sell physical products, digital products, service...

How to Attract Clients Using Facebook and Instagram Ads with Dayhanna Acosta

04 Oct 2018

Contributed by Lukas

Our businesses thrive on clients. The survival and success of our ventures are built on establishing, maintaining, and growing a customer base that lo...

How to Use Social Media to Promote Your Podcast

28 Sep 2018

Contributed by Lukas

You Need Listeners… And I hear you loud and clear! If you're anything like the other 500,000+ active podcasts that exists out there, you're always l...

The Importance of Building a Lasting Brand with Rachel Schenck

13 Sep 2018

Contributed by Lukas

Your brand is so much more than a logo. In today's podcast episode, I sat down with Rachel Schenck to talk about the importance of building a brand th...

Taking a Look at the Instagram Algorithm: 7 Tips for Success

06 Sep 2018

Contributed by Lukas

Are you having trouble being seen on Instagram? Could it be an issue with the algorithm? Today, I'm talking all about what I think the Instagram algor...

Managing Multiple Instagram Accounts with Taylor Morrison

24 Aug 2018

Contributed by Lukas

If you're anything like me, you have tons of ideas all the time. You're probably running a business or have a side project (or two) that you manage. A...

What I Learned At Podcast Movement 2018

17 Aug 2018

Contributed by Lukas

Today I'm chatting about the world's largest gathering of podcasters: Podcast Movement! Listen in as I share: How I won a free ticket to the conferen...