The MindShare Real Estate Podcast
Episodes
How to Get New Real Estate Leads and Convert them to Business, with Special Guest Jordan Glaser
22 May 2020
Contributed by Lukas
You know that idea about renting the ice cream truck and handing out free ice cream at the local parks in your farm area so that people can get to kno...
How to Power Your Business through Relationship Marketing, with Special Guest Shannon Milligan
15 May 2020
Contributed by Lukas
It's a fact...have you heard me say this before...lol...it's a fact that 70-90% of your business comes from your contact list, those people ...
How Leading by Example Results in Success, with Special Guest Conrad Zurini
08 May 2020
Contributed by Lukas
Most Realtors hate cold calling, and door knocking which is obvious. And studies show that most don't like hosting seminars or giving away free v...
YouTube Tips & Tricks for Agents, with Special Guest Karin Carr
01 May 2020
Contributed by Lukas
Video is a powerful way to let people get to know you from afar. Every major social media platform now provides the ability to leverage video. But the...
Perseverance Over Preservation with Special Guest Tim Syrianos
24 Apr 2020
Contributed by Lukas
As the weeks go on through Covid19, the temperature of the economy, the real estate market in specific and those who work within it, along with the em...
How to Ignite the Fire within You, with Special Guest Rebecca Mountain
17 Apr 2020
Contributed by Lukas
She’s a bestselling author, an international keynote speaker, a Certified High Performance Coach, and a Digital Marketing Expert.Her book is called ...
Negotiation Tactics from the FBI’s Lead Hostage Negotiator, Special Guest Chris Voss
10 Apr 2020
Contributed by Lukas
He is the Author of the famous title called - Never Split the Difference. He was the lead international kidnapping negotiator for the Federal Bureau ...
You ARE Enough! An Inspirational Story with Special Guest Cheryl Easton
03 Apr 2020
Contributed by Lukas
As we sit here today, with all of this social distancing and self isolation because of this COVID-19 pandemic we’re going through, there are a lot o...
Exclusive Mortgage Insights during COVID-19 from an Industry Leader, with Special Guest Gary Mauris
27 Mar 2020
Contributed by Lukas
With everything going on in our world right now, there is so much uncertainty into what's next.Realtors in specific up here in Canada have been d...
How to Compete No Matter Who the Competition is, with Olympic Gold Medalist and Host of the Amazing Race, Special Guest Jon Montgomery
20 Mar 2020
Contributed by Lukas
It's hard to not pay attention to what others are doing, and what they are achieving, especially when you work so hard to try and achieve, yet of...
How to be a Video Rockstar with Special Guest Sue Pinky Benson
13 Mar 2020
Contributed by Lukas
A few years ago I was at Inman Connect in San Francisco, I actually happened to be keynoting the Marketing Track at that one...and while my buddy Jaso...
How to Tap Into the Power of Instagram with Special Guest Michelle Berman
06 Mar 2020
Contributed by Lukas
Social Media is such a powerful tool with billions using it across a multitude of different platforms. Which platform is for you? Should you use them...
Einstein says it leads to Insanity, I say it leads to Results!
28 Feb 2020
Contributed by Lukas
Albert Einstein once said "Insanity is doing the same thing over and over again and expecting different results"I don't quite agree wit...
Crazy $hit in Real Estate with Special Guest Leigh Brown
21 Feb 2020
Contributed by Lukas
So much goes on in this crazy world of Real Estate. People dealing with people, there are a lot of great stories, and there are also a lot of misconce...
Why Realtors are Lifestyle Entrepreneurs with Special Guest Michelle Risi
14 Feb 2020
Contributed by Lukas
Did you know that the #1 reason people get into the Real Estate Business = Freedom and Flexibility?Some might think the answer is money, and for many ...
What Makes a Great Realtor with Special Guest Andrew Perrie
07 Feb 2020
Contributed by Lukas
Being comfortable with who you are, knowing who you are, telling the world who you are, it's not the easiest thing in the world to do. In fact mo...
The right Mindset for Success with Special Guest Elizabeth Novoa
31 Jan 2020
Contributed by Lukas
Fear, self doubt, procrastination, overthinking, we all do it. You are not alone. The key is though, how do you deal with it? How in the face of all ...
How to Focus on What You Want in Life with Special Guest Anthony Brown
26 Jan 2020
Contributed by Lukas
Before his 25th Birthday he was hit by a minivan, and ended up in a comma for a week.When he woke up, he was told that he would never walk again. At ...
How to get even just 1% better in Business and in Life with Special Guest Rick Gonzalez
24 Jan 2020
Contributed by Lukas
Everyday is a battle both in life and in business. We battle traffic, we battle getting the next deal, and we battle time, amongst many other things i...
What Realtors have to say about other Realtors with Special Guest Sandra Kirkland
17 Jan 2020
Contributed by Lukas
The other day I posted a question in a popular Real Estate Group on Facebook, I asked - "What annoys you most about other Realtors"To date, ...
How You Can Leverage the Super Power of a Mom with My Wife as My Special Guest
10 Jan 2020
Contributed by Lukas
Although being a Mom and selling Real Estate are 2 very different things, you both wear many hats every single minute of every day, and managing it al...
This is How You Dominate 2020!
03 Jan 2020
Contributed by Lukas
Welcome to Season 2 of The MindShare PodCast!Happy New Year everyone! We did it. We survived Season 1 and are now back for a whole new season with new...
Reviewing 2019 Marketing Trends, and Making Predictions for 2020 With Special Guest Jason Frazier
27 Dec 2019
Contributed by Lukas
Back at the end of 2018, this guy encouraged me to get a podcast going. We've known each other for a few years and have become good friends along...
Keeping Real Estate Marketing Simple with Special Guest Kyle Draper
20 Dec 2019
Contributed by Lukas
On this Episode, I am joined by another new friend of mine who I met back in San Fran just over a month ago after one my sessions at the NAR Conferenc...
The Path to Sales Mastery with Special Guest David Hill
13 Dec 2019
Contributed by Lukas
He's been in the world of Sales for 30 years, with 28 of those years being spent in Real Estate. Having started his career without all of today&...
The Tools You Need to Leverage, to Build Your Online Presence with Special Guests The Bot Ladies
06 Dec 2019
Contributed by Lukas
In the Spring of last year I was Speaking at a conference and I had posted some promo material on my Instagram stories...and this is the power of Soci...
How to Increase Your Online Presence, with Special Guest Marki Lemons-Ryhal
29 Nov 2019
Contributed by Lukas
Reading through her website, I learned that at one time she had Googled herself, and what she found totally set her off. She realized that with all t...
He’s a 17yr old Investor…so what’s stopping you? With Special Guest Tyson George
22 Nov 2019
Contributed by Lukas
I met this guy at an event that we were both speaking at a few weeks ago. Totally intrigued by his story, I had to have him on the show. Typically ...
The Canadian roundtable in San Francisco talking Sales and Real Estate Strategy, with Special Guests Andrew Fogliato, Danny Wood, and Sebastian Malinowski
15 Nov 2019
Contributed by Lukas
This past weekend I was in San Francisco for the annual NAR Convention. I was asked to present on 2 separate topics, as well as co-host 2 separate pan...
Perspective on Healing a Broken Hand...and anything else in life
08 Nov 2019
Contributed by Lukas
It’s amazing how life can change in the blink of an eye.Here we are stressing every single day about how much we have to do, how much more money we ...
So good at Relationships that they’re in the Guinness Book of World Records, with Special Guests Ron O'Neil & Theresa Kerr
01 Nov 2019
Contributed by Lukas
I met this couple at an event that I keynoted. They then reached out to me after the fact to set up a workshop for their Office.This was almost 3 Year...
HOW and WHY to create a Content Strategy, and WHAT type of ROI you should expect from it, with Special Guest Jas Takhar
25 Oct 2019
Contributed by Lukas
Its a popular thing these days to want to be a "content provider". But what does that really mean? HOW do you even get started? WHY do you ...
THIS is the Magic Ingredient to Achieving Your Success, with Special Guest Dustin Brohm
18 Oct 2019
Contributed by Lukas
This week it is Thanksgiving here in Canada. Last week in The MindShare Challenge we talked all about planning ahead, time management, process, grati...
How to be Happy with Special Guest Katie Clancy
11 Oct 2019
Contributed by Lukas
We know that there is what we like to call the 80/20 rule. 80% of the people don’t do much, and the other 20% do 80% of the business or more. Most ...
How to Build MindShare while being Yourself on Social Media
04 Oct 2019
Contributed by Lukas
These days its all about mixing the old school with the new school. Yet many people are totally scared when it comes to posting and engaging on Social...
What is Value, and How You can deliver it every single day.
27 Sep 2019
Contributed by Lukas
So often these days we hear about the term – Value. We hear about the fact that we have to deliver value.But trying to break through the noise is ha...
The road to $150 Million in Sales and Climbing, with Special Guest Mr. Morgan Carey
20 Sep 2019
Contributed by Lukas
We all have goals and aspirations. We all know that we need to work hard in life to get the things we ultimately we want. Unfortunately not everyone l...
What is your Real Estate Sign REALLY for?
13 Sep 2019
Contributed by Lukas
This is the BIG 4 - 0 !!!I don't know...seems like some sort of milestone I guess....WOW, uproar, backlash, support, and confusion. All reactions...
The Art of Cold Calling with Special Guest Michael Samrah
06 Sep 2019
Contributed by Lukas
Everyone is out there every day trying to get new business, and trying to figure what does and doesn't work to get that business.There are so man...
Tattoos and Ties, Perception, and Authenticity
30 Aug 2019
Contributed by Lukas
As children we're taught to be ourselves. As we grow up we try and figure out who we are. Do you remember back in high school, the type of music...
How to Build Your Brand, and the importance of Consistency, with Special Guest Chiyoko Kakino, Vice President of Marketing for Century 21 Canada.
23 Aug 2019
Contributed by Lukas
A Brand is not a set of colors or a logo. A Brand is about #MindShare...being top of mind. Do people think of you, when they think of what you do? Ho...
Preparing for the final quarter of 2019…already!
16 Aug 2019
Contributed by Lukas
Do you realize we’re headed into the final quarter of our year? Ya, the fall market is around the corner, Q4 is here!! Call this cliché or whateve...
Expert Tips and Tricks for building your Brand with Video. With Special Guest Alicia Ferguson-Berruti.
09 Aug 2019
Contributed by Lukas
Video brings our words to life. Many people want to incorporate Video as a tactic, but most are simply too shy of the camera, too scared of the camer...
THIS is THE BIG 'disruptor' in the Real Estate Industry.
02 Aug 2019
Contributed by Lukas
All this talk all the time about what is 'the BIG disruptor' in this Real Estate Industry. The past numbers of years, technology has totall...
The tools and technology that help build your Real Estate brand with Special Guest Kiran Gandhi.
26 Jul 2019
Contributed by Lukas
Working with Realtors every day, we are exposed to your wins and losses on a regular basis. We have seen Realtors come and go. Those that get in and r...
A Realtors BIGGEST Challenges, and how to overcome them.
19 Jul 2019
Contributed by Lukas
Last week, as you already know, I spent a few days at The Blue Mountain Real Estate Conference. In my last Episode which we recorded on site at the co...
The secrets to building a successful career in Real Estate, with Special Guests Charlene De Silva, Sean Ryan, Jessica Botelho, and Drew MacIntosh.
12 Jul 2019
Contributed by Lukas
We spent 2 powerful days at the Blue Mountain Real Estate Conference in beautiful Collingwood, ON, put on by my good friend Andrew Fogliato from Just ...
Old People don't use eMail, and Millennials don't read paper. #MindShare101 myth busting!
05 Jul 2019
Contributed by Lukas
"Old People don't use eMail, and Millennials don't read paper"Do you agree or disagree with this statement?I was on a call the oth...
This is your road map for the back half of 2019!
28 Jun 2019
Contributed by Lukas
Every time I have guests on I learn a ton! I then take it upon myself to share that information back with you in easily, digestible, sound bites so t...
What it takes to succeed at this Real Estate Game with Special Guest Neil Mathweg.
21 Jun 2019
Contributed by Lukas
Working with Realtors every single day, I have come to learn where most of you struggle and where most of you win. There are a lot of similarities amo...
The Facebook Marketing Strategy for Realtors with Special Guest Travis Thom
14 Jun 2019
Contributed by Lukas
I believe that before we go spending money on Social Media Marketing, we really need to have our organic game on point. We need to know how to use the...
How to grow your Mortgage and/or Real Estate Business with Special Guest Phil Treadwell
07 Jun 2019
Contributed by Lukas
In the world of Sales there are some very fundamental principles that need to be embeded into our day to day routine. The MindShare PodCast aims to r...
Great CREA commercial ignites conversation, and the Newstalk1010 Radio Show that proves giving free value consistently, works!
31 May 2019
Contributed by Lukas
The other day, this commercial comes on for Realtor.ca. It’s a guy singing about how he regrets not using a Realtor. As we watch 3 separate scenes,...
We are not Leads. We are People. And this is a 'Relationship Business'
24 May 2019
Contributed by Lukas
This Episode is a short little rant for your listening pleasure ;)This business is about relationships. This isn’t some boiler room. This is the bi...
Partnering with Zillow, and the launch of Voice Search on Amazon and Google for the Real Estate Industry, with Special Guest Nelson Goulart
17 May 2019
Contributed by Lukas
What's new Today, is old Tomorrow. That's what Technology has done to our world. It's moving at lightning speeds, and is making it hard...
Coming Up for Air. What I've learned from PodCasting over the past 22 Weeks.
10 May 2019
Contributed by Lukas
Go figure, it's already been 22 Weeks since I started The MindShare PodCast, and I can proudly say that I have executed releasing 1 PodCast per w...
The Art of Real Estate Teams with Special Guest Kathleen Black
03 May 2019
Contributed by Lukas
Over My 13 years of helping Realtors build #MindShare, I have seen many people come an go in this business.Not having the right plan, the right goals,...
What it takes to Win with Online Leads, with Special Guest Tim JP Collins.
26 Apr 2019
Contributed by Lukas
They don't call it the "World" Wide Web for nothing. Literally the entire world has access to this thing. And this means that as easy a...
HOW to create engaging Social Media Content to grow your business with Special Guest Alysha McLean
19 Apr 2019
Contributed by Lukas
But what do I say? No one wants to hear about my life. What's so exciting about me?I hear it all the time. Everyone wants to be on Social Media, ...
Building your Brand as an Entrepreneur with Special Guest Asif Kasim
12 Apr 2019
Contributed by Lukas
Everyone in the Sales world is trying to figure out how to bring in even more business, yet no one really wants to do the grind, and many feel that if...
Special Guests Chelsea Peitz, Dustin Brohm, Travis Thom, and Jason Frazier join me to discuss building your Real Estate brand in today's world.
05 Apr 2019
Contributed by Lukas
I was just speaking at 2 separate events, and these 2 were extra special for me. Not only was I speaking alongside some of the best marketing experts ...
Special Guest Kelley Skar joins me to talk PodCasts and Video as a Marketing tactic for Realtors.
29 Mar 2019
Contributed by Lukas
There are so many bright shiny...in fact there are too many bright shiny objects out there for where to spend your time, and your marketing dollars in...
Special Guest Justin Konikow joins me to talk Content creation, Video strategy, and how to make it all come to life consistently.
22 Mar 2019
Contributed by Lukas
Consistency is the magic ingredient to achieving anything we want in life. In this episode we learn about content creation, and executing on a Video ...
Special Guest Anthony Brown shares his incredible back story, and how he has achieved the Top 1% status for Realtors in Canada.
15 Mar 2019
Contributed by Lukas
When you manage time, you manage money. When you have a plan, you achieve success. When you believe, nothing can stop you.This is a powerful episode. ...
If I can't get in the building to meet people, should I still spend marketing dollars there? This is the 7 Steps to deciding on the right area.
08 Mar 2019
Contributed by Lukas
We know our business, in this business comes from the people we know. Yet we’re always out there searching for how we can get business from people w...
Special Guest Danny Wood shares his list of Top Tech Tools to help you with your business. This is Round 1.
01 Mar 2019
Contributed by Lukas
Technology and these smart phones of ours have empowered us like no generation before. We now have access to almost any tool we need, and it's al...
Special Guest Katie Lance shares helpful tips and insights on the world of Social Media.
22 Feb 2019
Contributed by Lukas
These past few weeks I have spent A LOT of time talking about Social Media. I've provided opinions, strategies, and have had some awesome guests ...
You're going to spend how much on your Social Media??
15 Feb 2019
Contributed by Lukas
I get these calls all the time, and I see it every time I'm up in front of a crowd. Everyone wants to figure out how they can throw a bunch of mo...
Special Guest Glenn Twiddle from all the way 'down under' in Australia shares insights on where Realtors see their business come from, and his thoughts on how you should be using Facebook.
08 Feb 2019
Contributed by Lukas
The common thought line for many Realtors, and for good reason, is that they want to do more for their business with Social Media. The thing is that ...
Google crushed it by giving FREE value. You can do the same!
01 Feb 2019
Contributed by Lukas
I run a training program called The MindShare Challenge. It’s an 8 week course, with 8 LIVE Webinars, 1hr/week, it also includes our daily LIVES in ...
Special Guest Dustin Brohm, and I, are diving deep into Gary Vee's Agent2021, Content Marketing, Lead Gen, Chabots, Social Media, and Voice vs. Video in 2019
25 Jan 2019
Contributed by Lukas
How often I have been asked, "How do I up my Social Media Game", or people say "I'm going to focus on my Social Media this year&qu...
Is your Marketing adding value? Do you support your efforts? Are you truly building #MindShare, or just blowing your money? And a little rant about text messaging.
18 Jan 2019
Contributed by Lukas
We get hit with so many messages every single day. I look down at my phone and I have notifications all over the place. Now on one hand, that’s a gr...
You need the Solution to achieve the Resolution. Here's How.
11 Jan 2019
Contributed by Lukas
So we're now into the thick of things this Year. A solid 2 Weeks in, and I know I'm rocking, and hoping that all of you are as well. I mean...
A BIG Announcement, and the What, Why, & How of VOICE MARKETING with Special Guest Jason Frazier - The Agent Marketer.
04 Jan 2019
Contributed by Lukas
These past few Years, Video has taken on a whole new level in our World. YouTube made it possible for anyone to have their own so called TV Channel. I...
What do you do when you're just not feeling it? How do you get yourself back on your game?
26 Dec 2018
Contributed by Lukas
On a call with a Client the other day who mentioned she just wasn't feeling it, she said she was in a rut and needed to get out, she wasn't ...
There are Only 7 Ways to Communicate with another Person
26 Dec 2018
Contributed by Lukas
Fear of over exposure, budgeting, the unknown, they are some of the many factors why most Realtors, and Sales people don't implement an effective...
So what the %$#&@ is #MindShare, and why is it so important?
24 Dec 2018
Contributed by Lukas
This is the absolute first episode of The MindShare Podcast. I thought it would be fitting to introduce myself, share some background, and go over a w...