What does it take to create a truly one-of-a-kind hospitality experience in the age of AI?In this episode, David Millili and Steve Carran sit down with Janice Wilson, founder of Menizei and Territori to explore the intersection of hospitality, technology, real estate, AI, and category design.Janice shares her unconventional journey from law and real estate to professional dance, entrepreneurship in Cambodia, software engineering at Amazon, and building a unique hospitality concept near Olympic National Park. She explains why she believes category can matter more than data when creating differentiated hotel experiences and why relying too heavily on competitors and traditional comp sets can lead to a “crisis of sameness.” She also discusses why lifestyle operators have an advantage when experimenting with AI, the challenges of building a custom hotel tech stack, and what larger hotel brands need to consider as AI becomes increasingly embedded in hospitality.You’ll also hear Janice’s advice for aspiring hotel owners, why design should begin earlier in the development process, and what the future of hotel technology could look like.In this episode, you’ll learn: Why category design can help hotels stand apart from competitorsThe advantages and challenges of custom hotel tech stacksWhy lifestyle hotels can move faster than large brandsHow storytelling can become a transformational guest experienceWhy design should be part of a hotel's core concept—not just an amenityIf you're interested in hotel technology, AI in hospitality, hotel development, lifestyle hotels, guest experience, and the future of travel, this episode offers a fresh perspective on how hoteliers can think beyond traditional industry playbooks.Watch the FULL EPISODE on YouTube: https://youtu.be/5sFviYGOx0kLinks:Janice on LinkedIn: https://www.linkedin.com/in/janicewilson/Territori: https://territori.io/Menizei: https://menizei.com/For full show notes head to: https://themodernhotelier.com/episode/327Follow on LinkedIn: https://www.linkedin.com/company/the-..Join the conversation on today's episode on The Modern Hotelier LinkedIn pageConnect with Steve and David:Steve: https://www.linkedin.com/in/%F0%9F%8E...David: https://www.linkedin.com/in/david-mil.

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