In this episode, the final episode of Season #1 of The Page 2 Podcast, we talk with Ross Hudgens, Founder and CEO of Siege Media. We cover his beginnings in the SEO world centering around link building around the time of the Penguin update, how he went from beginning his career on the corporate side to founding his own company, the challenges of being a business owner and entrepreneur. We also discuss the Siege Media video content strategy, how their amazing studio and video production quality comes together, if he ever feels any pressure being the face of most of the videos, and much more.🎯 What you’ll learn:How Ross transitioned from corporate SEO to launching Siege MediaEarly lessons from the Penguin update and the link building pivotThe risks, rewards, and mindset needed to build an agency from scratchWhat it’s really like being “the boss” (hint: not always glamorous)How Siege built a full-service, in-house video content studioThe strategy behind their high-performing YouTube channelSEO content that actually drives ROI—without chasing vanity metricsCareer lessons, mentorship, and agency hiring mistakesIf you’re running an agency, building your SEO career, or thinking about launching a video strategy—this episode is packed with real talk, tested strategies, and a ton of heart. Sponsored by Moving Traffic MediaFollow the Page 2 PodcastPage 2 Podcast on YoutubePage 2 Podcast on LinkedinPage 2 Podcast on FacebookFollow Jon ClarkJon Clark on BlueskyJon Clark on Linkedin

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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