168 - Opt-In Optimized: Understanding Data Compliance

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Recorded26 Jun 2023

Publisherfeeds.captivate.fm ↗

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Show notes

This week, we're diving into the crucial yet often overlooked area of Opt-In Management and Compliance. We're breaking down:Importance of Opt-In Management and Compliance: The relevance of data privacy regulations, how preventing fines from GDPR non-compliance can provide peace of mind, and how proper opt-in management can enhance email deliverability rates.Tips for MOps teams: Establishing strong data governance, understanding different data privacy regulations, and providing a pleasant buyer experience without compromising on privacy.GDPR Dashboard: Advice on why and how you should track opt-in regularly through a GDPR dashboardWhether you're navigating the ever-evolving world of data privacy laws or seeking ways to make your opt-in management process more efficient and less of a headache, this episode is a must-listen.

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