Cooking up GTM

podcast

Every week the founders of CS2, Charlie and Crissy, breakdown the latest GTM AI news, what is working (and not working) in GTM, walk through use cases we are de...

Business 209 recordings 3 h 2021 → today Every two weeks updated Jul 9
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Clay Partnership Announcement, Build vs. Buy in the AI Era?, Has AI Changed the GTM Job Market? 40 min · Charlie (host) - Unknown last name, Chrissy (host) - Unknown last name · contributed by Lukas · Jul 9
How to Manage AI Token Spend, Testing Hubspot’s SDR Avatar, CS2’s New Job Opening 43 min · contributed by Lukas · Jun 11
ZoomInfo’s new GTM.AI, Clay’s Latest Updates, Can Marketo Turn the Ship Around and Embrace AI? 57 min · contributed by Lukas · Jun 4
Are CEOs Delusional About AI?, Using AI for Revenue Planning, Vibe Coding a CRM? 57 min · contributed by Lukas · May 28
Does AI Need Good Data? & 6 AI Use Cases contributed by Lukas · May 21
Impact Summit Takeaways, Does It Matter Where GTMEs Report?, Every AI Tool Wants to be the Agent Hub contributed by Lukas · May 14
Can AI Really do More with Less Time?, Clay v. Claude Code, Replace Scoring with Signals? contributed by Lukas · May 7
Salesforce's "Headless" CRM, Our AI Maturity Framework & an Account Research Example contributed by Lukas · Apr 30
The Current State of AI in GTM, AI for Data Analysis, and Why a Job Posting is a Sales Signal Gold Mine contributed by Lukas · Apr 28
An Update on The Podcast contributed by Lukas · Sep 22, 2025
Ops Projects You Need to Complete Before Using AI contributed by Lukas · Sep 15, 2025
Sales Data in Multi-Touch Attribution - Yes/No? contributed by Lukas · Sep 8, 2025
5 "Best" ABM Stats? contributed by Lukas · Sep 1, 2025
Maturity Model for Reporting contributed by Lukas · Aug 25, 2025
Is Campaign ROI Worth It? contributed by Lukas · Aug 18, 2025
When is Data Quality Good Enough? contributed by Lukas · Aug 11, 2025
How to Handle Conversion Rate Data the Right Way contributed by Lukas · Aug 4, 2025
5 Data Issues That Will Confuse AI contributed by Lukas · Jul 28, 2025
Live Call from an AI SDR contributed by Lukas · Jul 21, 2025
GTMOps Propaganda We Aren't Falling For contributed by Lukas · Jul 14, 2025
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Every week the founders of CS2, Charlie and Crissy, breakdown the latest GTM AI news, what is working (and not working) in GTM, walk through use cases we are deploying for clients, and interview the best GTM operators. GTM is changing fast and we’re on the front lines with our clients (the likes of Superhuman, Notion, Bloomenergy, Gong, Coursera, Salesloft, Scale AI) every day making sense of i...

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