In this conversation, Mike Simmons discusses the misalignment often found in sales processes and the importance of understanding buyer needs. He emphasizes that sales should be viewed as an act of leadership and service, where the salesperson helps the buyer make informed decisions. The discussion covers the significance of curiosity, the alignment of sales processes with buyer journeys, and the evolution of sales techniques over time. Mike advocates for a shift in perspective, encouraging sales professionals to focus on problem-solving and genuine engagement with customers.Mike Simmons and St John Craner delve into the complexities of leadership and sales management. They discuss the inevitability of problems in leadership, the pitfalls of micromanagement, and the importance of effective coaching. The dialogue emphasizes the need for leaders to serve as guides rather than micromanagers, fostering an environment where team members can thrive. They also touch on the significance of setting clear expectations and the role of curiosity in coaching. The conversation concludes with legacy advice for sales reps and managers, highlighting the importance of being useful and helping others.If you want to find out more about Mike and what he and his team offers go to: https://www.findmycatalyst.com/To connect with Mike do it here LinkedIn.+++Grab your copy of my new book "365 Rules to Master Rural Sales" from Amazon ⁠⁠⁠here⁠⁠ (or join our Facebook Group below to get a free online copy).Want to make more rural sales? Get your FREE copy of “How To Succeed In Rural Sales” ⁠Ebook ⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠.Connect with or Follow me on ⁠⁠⁠⁠⁠LinkedIn.⁠⁠⁠⁠⁠Subscribe to my weekly rural sales email (which goes out to 3500+ rural sales professionals worldwide) ⁠⁠⁠⁠⁠⁠⁠here⁠⁠.⁠⁠⁠⁠⁠To join our private Facebook Group where we share a ton of free rural sales and lead generation tools almost daily ⁠⁠⁠⁠⁠join here.⁠⁠⁠⁠⁠For details on our training programmes you can check out what we do for sales teams with our Rural Sales Success™ programme ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠ or for managers with our Rural Sales Manager Mastery™ programme ⁠⁠⁠⁠⁠here.⁠⁠⁠⁠⁠For more on us, what we do and who we work with: ⁠⁠⁠⁠⁠www.ruralsalessuccess.com⁠⁠⁠⁠⁠ / ⁠⁠⁠⁠⁠www.agrarian.co.nz

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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