The secret I found during my book rewrites to make sure people grasp the gold you're about to give them. On this episode Russell talks about finishing up the rewrite for his Expert Secrets book, and what kind of changes he has been making to it, and the Dotcom Secrets book. Here are some of the amazing things to look forward to in today's episode: Why Russell decided to rewrite his previous two books in time for the launch of the upcoming Traffic Secrets book. Why the new versions of the book are different, and what the difference is. And how you can use your story about learning or earning to make people buy in to what you are trying to sell. So listen here to find out what it means to learn or earn it, and how you can use it in your own business. Transcript - https://marketingsecrets.com/blog/269-how-you-learned-or-earned Learn more about your ad choices. Visit megaphone.fm/adchoices

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