The Russell Brunson Show
Relationship Tools Every Entrepreneur Needs but Nobody Teaches | #Success - Ep. 20
Mon, 24 Mar 2025
This episode of The Russell Brunson Show might be the most important conversation you didn’t know you needed. In this episode, I sit down with Stacey and Paul Martino - founders of Relationship Development® - to dive deep into a skill set that has radically improved my marriage, my relationship with my kids, and even how I lead my team at work! Stacey and Paul share the personal story behind their breakthrough framework that helped save their own marriage, and has since helped thousands of others do the same. You’ll learn why traditional couples therapy fails, how demand relationship is quietly destroying connections, and what you can do instead (even if your spouse isn’t on board)! Marketing and sales strategies are cool… But none of it matters if your life at home and your relationship with others is a mess. That’s why this episode is absolutely critical for so many entrepreneurs out there! Key Highlights: The difference between personal development and relationship development Why it only takes ONE person to change any relationship The “right hand / left hand” framework for relating to friends, family, and team members Masculine vs. feminine approaches to help, support, and progress This episode isn’t just about relationships, it’s about leadership, influence, and showing up with more power and compassion in every part of your life. Whether you’re building a business or a family (or both), this one’s a must-listen! And… You can grab their new book and get exclusive bonuses at MissingPieceBook.com https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
Chapter 1: Why do entrepreneurs need relationship tools?
Do you have a funnel but it's not converting? The problem 99.9% of the time is that your funnel is good but you suck at selling. If you want to learn how to sell so your funnels will actually convert, then get a ticket to my next Selling Online event by going to sellingonline.com slash podcast. That's sellingonline.com slash podcast. This is the Russell Brunson Show. What's up, everybody?
This is Russell. Welcome back to the show. Excited to be here with you guys. And today we're going to be talking about something that I don't normally talk about, something completely different. And at first you're going to be like, how does this relate to growing a business?
And then after you're going to understand not only how to help you build your business and help you build your relationships, your marriage, your kids, your employees, your... It's a theme that's going to carry across everything as a whole, and it's going to be really fun. And so I'm going to tell the story. I got two guests here that I'm excited to introduce you guys to.
These are people who I first met them actually in this room. They joined an event we had called the Fat Event to come learn how to do webinars and met them there. And then they joined the Inner Circle and started hanging out. And at first, I guess I was their coach, teaching them marketing, helping them get their message out to more people. And then I found out what their message was.
I really resonate with me. And then we ended up, my wife and I ended up joining their coaching programs. Uh, we went to New Jersey originally went through the first event and then went to Jamaica and did the couples retreat. And, uh, so there's someone who again came into my world to learn how to get their message out. And then, um,
their message changed me and changed my family and changed some of my relationships. Um, they are my coaches in this area of my life. And I am so excited because for the last, I don't know how many years I've been begging them to write a book and they finally did. And not only did they write a book, They wrote a really, really good book. I'm very picky. I hate most books nowadays.
Most books are written by AI or they're written by someone who tries to get done in a weekend. To write a good book, you have to bleed your message. And they did this with this book. I'm really excited for them. I'm proud of them for doing it. And so I'm going to introduce you guys to my guests today, Stacey and Paul Martino. How are you guys doing? Great. And Russell, it's great to be here.
Thank you. Yeah, thank you. Yeah, and we actually eventually got you to move to Boise, which is even cooler.
Yeah, that was the ultimate funnel. Very successful.
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Chapter 2: How did Stacey and Paul Martino develop their relationship framework?
And you can see this will come up in the workplace. It'll come up with your spouse. It comes up with your children. Like, so the, the. a pliability of this across the board is huge. And that's just one piece. And this is why it seems impossible for us to have relationships work. Right.
But the truth is it's literally been this lack of visibility and a lack of skill sets to address this lack of visibility that is causing all the dysfunction. Cause we, As humans, we're wired to be social creatures. If we're not held when we're born, if we're not cared for when we're born, we perish.
We are literally designed to be connected and to embrace all the greatness of everyone's gifts around us. We embrace the gifts that you offer us. If it wasn't for you, I mean, I can't even imagine where we'd be. So we all have a piece to bring. And when we can bridge these differences between us and then take advantage of all the great, magnificent gifts
powers that everybody has and put them together and collaborate in a work environment, for example. Hopefully you're hiring people with different skill sets, right? But hopefully they're masculine and feminine and bringing those differences too. When we try to get together to collaborate, if we don't understand how to do that, it's hard to get that machine to work.
But when we can get it to work and see it for what it is, which is really the first part of what we've been missing, and then have the tools to make it hum like a machine, now we get all the gifts that everybody's bringing to the table, and it hums like a machine, and we can do this. We haven't been doing this. We fall down because we haven't had a model for it. There wasn't a need before.
But when we really embrace the gifts that everybody brings, that variety, man, we're unstoppable. So there is a way. And it's sad that here we are in 2025 and we're sort of just finding the way. I'm discovering it. Exactly. But it applies everywhere. And the workplace is such a big example of learning how to really collaborate in ways where they're on board with you too.
Well, I think when you first shared that, plus all that, I have a whole notebook again of like a bunch of examples. And like, by the way, the ringing out one to save Clint and I's marriage, like a bunch of other ones.
The bell is in the book. Oh, is it? Yep.
That one literally saved our marriage. But just the earlier framework, right? I understand that. I remember coming back from the event. I was like, okay. Cause my wife is a hard worker, right? Especially Saturday, she'll come and she'll clean the entire house. And I would just wait. And then the day like, Hey, thanks for cleaning the house. And I didn't understand, you know?
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