How asking the correct primary question could lead to a two comma club funnel and a fully fleshed out value ladder! On this episode Russell talks about discovering a concept that could help create an entire multi-million dollar a year company. Here are some of the amazing things to listen for in this episode: Why basing your business on one primary question can help you with all the product creation. How this one question makes finding a hook and story easier. And hear examples of how you can use the primary question strategy with your own business. So listen here to find out how asking the right, really good question, could be the foundation to your entire business. Transcript - https://marketingsecrets.com/blog/215-the-primary-question-that-fuels-your-value-ladder Learn more about your ad choices. Visit megaphone.fm/adchoices

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“What did the council decide on item 42?” — answered with the speaker and the moment.