Intellectual property attorney Laurie Selkowitz joins Adrienne Garland to unpack one of the most overlooked parts of building a business: protecting what you create before it’s too late. As a partner at Greenberg Glusker, Laurie advises companies from early-stage startups to Fortune 500 enterprises on technology, privacy, and intellectual property. In this conversation, she explains why many women founders unintentionally miss critical opportunities to protect their ideas. In a first-to-file system, waiting until something feels perfect can mean losing the chance to secure patents or trademarks that could become valuable business assets. Adrienne and Laurie talk through the practical side of legal strategy for entrepreneurs. They explore when founders should bring in legal counsel, how to think about budgeting for legal services, and why contracts and negotiations deserve more attention than most businesses give them early on. They also discuss the growing use of AI in business and why founders need to understand what they truly own when using AI-generated content. If you’re building a business, this episode could save you from costly legal mistakes. Chapters:⚖️ 02:21 Laurie Selkowitz on advocacy, innovation, and protecting ideas🏁 06:11 Why women wait too long to file patents🛡️ 13:01 Legal strategy early prevents expensive problems later💼 16:42 Planning legal budgets and finding the right attorney🤝 21:18 Asking harder questions builds stronger business deals🤖 36:04 AI tools, ownership risks, and protecting your work Links:Email: [email protected] out to Laurie Selkowitz to learn more about protecting your intellectual property and building a strong legal foundation for your business. Thank you to our podcast sponsorGo From Expert to Thought Leader with the Genius Discovery Program.Book Directly with Kent: http://talktokent.com Learn more at: geniusdiscovery.org We're always seeking aligned sponsors.⭐️ If you're interested in supporting our podcast - one episode or a season, reach out to Adrienne at [email protected].⭐️Reach out to Adrienne: [email protected] Visit our website: www.sheleadsmedia.com to learn about upcoming events or to work with me directly and get the clarity you’re seeking."I love ♥️ listening to The She Leads™ Podcast!” If that thought crossed your mind at any time while listening to our special show, I’d love it if you would take a moment and give our podcast some love too. To do so, simply Rate, Review & Follow Us on Apple Podcasts & Spotify. Taking this simple action helps my team and I to spread the word about all the incredible guests featured on The She Leads Podcast and contributes overall to helping women leaders and entrepreneurs everywhere! 🗺 Also, if you haven’t done so already, please +follow the podcast so you never miss an episode. Thank you so much!!— Adrienne (02:21) - ⚖️ Laurie Selkowitz on advocacy, innovation, and protecting ideas (06:11) - 🏁 Why women wait too long to file patents (13:01) - 🛡️ Legal strategy early prevents expensive problems later (16:42) - 💼 Planning legal budgets and finding the right attorney (21:18) - 🤝 Asking harder questions builds stronger business deals (36:04) - 🤖 AI tools, ownership risks, and protecting your work

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